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Long range planning : LRP ; international journal of strategic management
HMD : Praxis der Wirtschaftsinformatik
11
Social Branding : Strategien - Praxisbeispiele - Perspektiven
9
Handbook of research on integrating social media into strategic marketing
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Digital and social media marketing : a results-driven approach
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Cases on strategic social media utilization in the nonprofit sector
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Handbook of social media management : value chain and business models in changing media markets
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Personalentwicklung 2.0 : Lernen, Wissensaustausch und Talentförderung der nächsten Generation
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Social media and crisis communication
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Corporate social responsibility in the digital age
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Online-PR im Web 2.0 : Fallbeispiele aus Wirtschaft und Politik
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Virtual enterprises, communities & social networks : Workshop GeNeMe '11 - Gemeinschaften in Neuen Medien, TU Dresden, 07./08.09.2011 ; [eingebunden in die Gesamttagung "Wissens-Gemeinschaften 2011"]
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Handbook of research on business social networking ; Vol. 1
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Boundary management in online communities : case studies of the nine inch nails and ccMixter music remix sites
Jarvenpaa, Sirkka L.
;
Lang, Karl R.
- In:
Long range planning : LRP ; international journal of …
44
(
2011
)
5/6
,
pp. 440-457
Persistent link: https://www.econbiz.de/10009411532
Saved in:
2
Whom should firms attract to open innovation platforms? : the role of knowledge diversity and motivation
Frey, Karsten
;
Lüthje, Christian
;
Haag, Simon
- In:
Long range planning : LRP ; international journal of …
44
(
2011
)
5/6
,
pp. 397-420
Persistent link: https://www.econbiz.de/10009411534
Saved in:
3
"Social", "Open" and "Participative"? : exploring personal experiences and organisational effects of Enterprise2.0 use
Denyer, David
;
Parry, Emma
;
Flowers, Paul
- In:
Long range planning : LRP ; international journal of …
44
(
2011
)
5/6
,
pp. 375-396
Persistent link: https://www.econbiz.de/10009411535
Saved in:
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