The past decade has seen a proliferation of suggestions for market-based solutions to global poverty. While research emphasizes that sustainability innovation aimed at poverty alleviation must be grounded in user needs, few studies demonstrate how to study the poor for purposes of early phase...

Around the turn of the millennium it had become painfully evident that development aid, charity or "global business-as-usual" were not going to be the mechanisms to alleviate global poverty. This book takes a bottom-up human-centred approach and examines examples that engage the poor in BoP...