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Huber, Frank
34
Bauer, Hans H.
29
Diamantopoulos, Adamantios
29
Loureiro, Sandra Maria Correia
29
Phau, Ian
28
Anderson, Simon P.
27
Gierl, Heribert
27
Swoboda, Bernhard
26
Belk, Russell W.
24
Han, Heesup
24
Hruschka, Harald
24
Bagozzi, Richard P.
22
Melewar, T. C.
22
Sheth, Jagdish N.
22
Mullainathan, Sendhil
21
Herrmann, Andreas
20
Kerschbamer, Rudolf
20
Usman, Osly
20
Inderst, Roman
19
Postlewaite, Andrew
19
Wiedmann, Klaus-Peter
19
Bang, Nguyen
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Blundell, Richard W.
18
Hildebrandt, Lutz
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Janssen, Maarten C. W.
18
Japutra, Arnold
18
Matsushima, Noriaki
18
Guzman, Francisco
17
Sarkar, Abhigyan
17
Warlop, Luk
17
Decker, Reinhold
16
Gröppel-Klein, Andrea
16
Kardes, Frank R.
16
MacInnis, Deborah J.
16
Peitz, Martin
16
Sattler, Henrik
16
Armstrong, Mark
15
Berger, Jonah
15
Boztuğ, Yasemin
15
Dellaert, Benedict G. C.
15
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2
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Verlag Dr. Kovač
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Journal of business research : JBR
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334
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229
Psychology & marketing
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Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
114
Asia Pacific journal of marketing and logistics
107
European journal of marketing : EJM
105
International journal of hospitality management
103
NBER working paper series
96
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
94
Journal of marketing communications
90
Working paper / National Bureau of Economic Research, Inc.
87
NBER Working Paper
84
Journal of international consumer marketing
83
Marketing letters : a journal of research in marketing
81
International journal of consumer studies
75
Management science : journal of the Institute for Operations Research and the Management Sciences
75
The journal of consumer marketing
75
Journal of economic psychology : research in economic psychology and behavioral economics
72
Discussion paper / Centre for Economic Policy Research
71
Journal of marketing research : JMR
70
SpringerLink / Bücher
67
Journal of travel and tourism marketing
65
Journal of business ethics : JOBE
64
Marketing intelligence & planning
64
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
64
Journal of marketing management : MM
63
International marketing review
62
Gabler Edition Wissenschaft
61
Journal of fashion marketing and management
61
Economics letters
58
Journal of global marketing
58
International journal of industrial organization
57
Journal of the Academy of Marketing Science
57
Journal of marketing
56
Europäische Hochschulschriften / 5
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Cogent business & management
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Journal of strategic marketing
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ECONIS (ZBW)
16,979
EconStor
5
BASE
1
OLC EcoSci
1
USB Cologne (EcoSocSci)
1
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41
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41
The manager’s vision of csr in an emerging economy : from implementation to market impact
Chabán, Omar
;
Flores-Hernández, Alfredo
; …
- In:
Administrative Sciences : open access journal
14
(
2024
)
3
,
pp. 1-15
cross-cultural traits. To this end, we opted for a grounded
theory
-based approach. Data were collected by way of nine semi …
Persistent link: https://www.econbiz.de/10014505861
Saved in:
42
Influence between banking service quality and brand
image
against customer relationship and loyalty in Sharia bank
Riyadi, Selamet
- In:
European research studies
22
(
2019
)
3
,
pp. 322-342
Persistent link: https://www.econbiz.de/10012286126
Saved in:
43
Testing the costumers' purchase intention of an artificial sweetener product : do brand
image
have an effect?
Suhud, Usep
;
Surianto
- In:
Inventi impact: retailing & consumer services
(
2019
)
2
,
pp. 71-81
Persistent link: https://www.econbiz.de/10012287686
Saved in:
44
Impact of corporate social responsibilities on customer responses and brand choices
Han, Heesup
;
Yu, Jongsik
;
Lee, Kyung-Sik
;
Baek, Hyungshin
- In:
Journal of travel and tourism marketing
37
(
2020
)
3
,
pp. 302-316
Persistent link: https://www.econbiz.de/10012289331
Saved in:
45
The role of culture adoption in moderating the influence of country
image
, corporate
image
, brand
image
on brand attitude and purchase intention toward foreign brands
Haryanto, Budhi
;
Gunawan, Joseph Aditya Pandu
;
Fenitra, …
- In:
International journal of business performance and …
13
(
2022
)
1
,
pp. 89-108
Persistent link: https://www.econbiz.de/10013198532
Saved in:
46
The impacts of store price
image
and brand
image
on repurchase intention with customer satisfaction as mediation : a study on Transmart Mx Mall Malang
Lucky, Octhavian Sukmartha
;
Aisjah, Siti
;
Ningrum, …
-
2023
Persistent link: https://www.econbiz.de/10014281625
Saved in:
47
The relationship between CRM, knowledge management, organization commitment, customer profitability and customer loyalty in telecommunication industry : the mediating role of custo...
Al Mamun, Abdullah
;
Al Masud, Abdullah
;
Rahman, Tazizur
- In:
Journal of open innovation : technology, market, and …
10
(
2024
)
1
,
pp. 1-12
loyalty (CL) directly and indirectly through customer satisfaction (CS) along with moderating role of brand
image
. We examined … customer loyalty. This study also revealed that brand
image
moderated CRM and CP, CRM and CS, and CRM and CL correlations. The … moderating impact of brand
image
to show how CRM is both directly and indirectly connected to clients' profitability and loyalty …
Persistent link: https://www.econbiz.de/10014518876
Saved in:
48
Do store
image
and price perception matter to store brand equity?
Calvo Porral, Cristina
;
Lévy Mangin, Jean-Pierre
- In:
Journal of food products marketing
21
(
2015
)
1
,
pp. 102-122
Persistent link: https://www.econbiz.de/10011432114
Saved in:
49
Price
image
consequences
Lombart, Cindy
;
Louis, Didier
;
Labbé-Pinlon, Blandine
- In:
Journal of retailing and consumer services
28
(
2016
),
pp. 107-116
Persistent link: https://www.econbiz.de/10011434109
Saved in:
50
Image
Voordt, Dorotheus Johannes van der
- In:
Facilities management and corporate real estate …
,
(pp. 86-103)
.
2017
Persistent link: https://www.econbiz.de/10011541540
Saved in:
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