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~subject:"Lieferkette"
~subject:"Marketing"
~subject:"Ungarn"
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Management of value for custom...
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Choices
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1
Deconstructing the value proposititon of an innovation exemplar
Payne, Adrian
;
Frow, Pennie
- In:
European journal of marketing : EJM
48
(
2014
)
1/2
,
pp. 237-270
Persistent link: https://www.econbiz.de/10010344085
Saved in:
2
Creating firm value, overcoming organizational inertia through the
marketing
value chain
Palomino-Tamayo, Walter
;
Timaná, Juan S.
- In:
Academia : revista Latinoamericana de administración
35
(
2022
)
1
,
pp. 20-36
Persistent link: https://www.econbiz.de/10012990426
Saved in:
3
Brand externalities : a taxonomy
Padela, Shoaib M. Farooq
;
Wooliscroft, Ben
; …
- In:
Journal of macromarketing
41
(
2021
)
2
,
pp. 356-372
Persistent link: https://www.econbiz.de/10012521300
Saved in:
4
The role of
marketing
in enhancing the competitiveness of Polish firms in the process of transition
Szymura-Tyc, Maja
- In:
Proceedings of the 17th Annual Conference on Marketing …
,
(pp. 364-384)
.
2009
Persistent link: https://www.econbiz.de/10009501497
Saved in:
5
Factors influencing the implementation of unconventional
marketing
in cultural institutions : evidence from Croatia
Buljubas̆ićm, Iva
;
Ham, Marija
;
Pap, Ana
- In:
Scientific Annals of Economics and Business
63
(
2016
)
2
,
pp. 247-272
Persistent link: https://www.econbiz.de/10011647043
Saved in:
6
Applying value stream mapping as promotion of lean manufacturing in a warehouse of automotive replacement parts in the search for greater competitiveness
Barros, T. R.
- In:
International journal of business performance and …
7
(
2015
)
2
,
pp. 109-121
Persistent link: https://www.econbiz.de/10011520665
Saved in:
7
Non-contractible value creation in buyer-supplier networks : a case study
Kar, Arpan Kumar
;
Pani, Ashis Kumar
- In:
International journal of procurement management
7
(
2014
)
5
,
pp. 493-507
Persistent link: https://www.econbiz.de/10011280161
Saved in:
8
Dimensions of sustainable value chains : implications for value chain analysis
Fearne, Andrew P.
;
Garcia Martinez, Marian
;
Dent, Benjamin
- In:
Supply chain management : an international journal
17
(
2012
)
6
,
pp. 575-581
Persistent link: https://www.econbiz.de/10009666586
Saved in:
9
Value chain dynamics and the small-scale sector : policy recommendations for small-scale fisheries and aquaculture trade
Bjørndal, Trond
(
contributor
)
-
2014
Persistent link: https://www.econbiz.de/10010375449
Saved in:
10
Special issue: International value chain activities by retailers and wholesaler
Cliquet, Gérard
(
contributor
)
-
2008
Persistent link: https://www.econbiz.de/10003699310
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