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Consumer behaviour
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Reardon, James
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Journal of business and economic perspectives
1
Journal of marketing theory and practice
1
Proceedings of the 14th Annual Conference on Marketing and Business Strategies for Central & Eastern Europe : November 30 - December 2, 2006, Vienna, Austria
1
The journal of applied business research
1
The journal of business and economic studies
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ECONIS (ZBW)
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What works best? : the importance fo ad characteristics in antismoking advertising to adolescents
Vida, Irena
;
Bajde, Domen
- In:
Proceedings of the 14th Annual Conference on Marketing …
,
(pp. 337-342)
.
2006
Persistent link: https://www.econbiz.de/10003622392
Saved in:
2
Market pricing for publicly owned goods : proposed model and methodology
Miller, Chip E.
- In:
Journal of business and economic perspectives
21
(
1995
)
1
,
pp. 45-52
Persistent link: https://www.econbiz.de/10001190842
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3
Are families rational in their make-or-buy decisions?
Reardon, James
(
contributor
)
- In:
The journal of business and economic studies
5
(
1999
)
1
,
pp. 17-32
Persistent link: https://www.econbiz.de/10001430386
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4
Purchase or pirate : a model of consumer intellectual property theft
McCorkle, Denny E.
;
Reardon, James
;
Dalenberg, Douglas …
- In:
Journal of marketing theory and practice
20
(
2012
)
1
,
pp. 73-86
Persistent link: https://www.econbiz.de/10009509171
Saved in:
5
The marginal effects of consumer characteristics on internet channel choice
Reardon, James
;
Wicks, John
;
McCorkle, Denny E.
; …
- In:
The journal of applied business research
23
(
2007
)
1
,
pp. 43-54
Persistent link: https://www.econbiz.de/10003448387
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