At the basis of the analysis of potential markets stands the business policy of the firm. Company’s managers are the ones who decide which markets it will serve, according to the vision, mission and business philosophy of the company. Relevant markets of the company are usually found in a...

This paper tries to clarify the concept of social tourism by definition, features, forms of manifestation and materialization, as the concept of social tourism was not very clear for many people, being confused with mass tourism, popular tourism, tourism for people with disabilities etc.. The...

The increase in external pressures upon competitiveness makes companies quickly adapt to the criteria of modern competition. One of these criteria is the brand which has proven in developed economies the main competitive advantage and it influences to a certain extent the demand for any service....

The paper aims at investigating the economic and financial crisis impact which has occurred in the Romanian economy, upon the Romanian companies since 2008. Specifically, its effects are taken into account regarding the number of economic players, the labor force, and the results of business...

The paper aims at investigating the economic and financial crisis impact which has occurred in the Romanian economy, upon the Romanian companies since 2008. Specifically, its effects are taken into account regarding the number of economic players, the labor force, and the results of business...

This survey aims at emphasizing several aspects of the recognition, measurement and presentation of information on capital assets and how they are reflected in accounting. In this respect, here is a presentation of the calculation, preparation and regulation of impairment that can affect capital...

Urban tourism, if correctly planned, developed and managed, may create advantages and benefits both to urban communities and overall society. By systematically implementing planning based on intelligent management and town-planning regulations complying with the organizing and long-lasting...

Along time, towns have proven to be landmarks in travelling, meaning that either their endowment has ben used as halt places during travels, or by the architecture of their buildings and assemblies, monuments, sculptures and bas-reliefs which have been used to decorate squares, public and...

Tourism represents one of those areas with the greatest potential of global expansion. Tourism development strategy in terms of maximizing its positive effects on regional economic increase and implicitly on the national one starts from the premise that in global economy value is created in...