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Antecedents of performance of multi-level channels in transitional economies
Salciuviene, Laura; Reardon, James; Auruskeviciene, Vilte - In: Baltic journal of management 6 (2011) 1, pp. 89-104
Persistent link: https://www.econbiz.de/10008901047
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Patriotism, cosmopolitanism, consumer ethnocentrism and purchase behavior in Kazakhstan
Rybina, Liza; Reardon, James; Humphrey, Janet - In: Organizations and markets in emerging economies 1 (2010) 2, pp. 92-107
Persistent link: https://www.econbiz.de/10009354781
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The effect of response scale type on cross-culture construct measures : an empirical example using Hall's concept of context
Reardon, James; Miller, Chip E. - In: International marketing review 29 (2012) 1, pp. 24-53
Persistent link: https://www.econbiz.de/10009514741
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Optimal class length in marketing undergraduate classes: an examination of preference, instructor evaluations, and student performance
Reardon, James; Payan, Janice; Miller, Chip E.; … - In: Journal of marketing education : JME 30 (2008) 1, pp. 12-20
Persistent link: https://www.econbiz.de/10003706395
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The marginal effects of consumer characteristics on internet channel choice
Reardon, James; Wicks, John; McCorkle, Denny E.; … - In: The journal of applied business research 23 (2007) 1, pp. 43-54
Persistent link: https://www.econbiz.de/10003448387
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The impact of social media marketing on new venture performance
Venciute, Dominyka; Auruskeviciene, Vilte; Reardon, James - In: Corporate communications : an international journal 28 (2023) 5, pp. 788-810
Persistent link: https://www.econbiz.de/10014334570
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Optimal Class Length in Marketing Undergraduate Classes: An Examination of Preference, Instructor Evaluations, and Student Performance
Reardon, James; Payan, Janice; Miller, Chip; Alexander, Joe - In: Journal of marketing education : JME 30 (2008) 1, pp. 12-20
Persistent link: https://www.econbiz.de/10007980139
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The Effect of Information Technology on Productivity in Retailing
Reardon, James; Hasty, Ron; Coe, Barbara - In: Journal of retailing 72 (1996) 4, pp. 445-464
Persistent link: https://www.econbiz.de/10006632672
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OR Practice-Implementing Seasonal Logistics Tactics for Finished Goods Distribution at Deere & Company's C&CE Division
Tardif, Valerie; Tayur, Sridhar; Reardon, James; … - In: Operations research : the journal of the Operations … 58 (2010) 1, pp. 1-16
Persistent link: https://www.econbiz.de/10008380800
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Perceptions and Reality: Creativity in the Marketing Classroom
Mccorkle, Denny E.; Payan, Janice M.; Reardon, James; … - In: Journal of marketing education : JME 29 (2007) 3, pp. 254-261
Persistent link: https://www.econbiz.de/10007877139