In economics, the market has been understood to steer behavior towards a competitive equilibrium in which all economic actors behave optimally, and in which welfare of society is maximized. Yet many economists have also seen shortcomings to this ideal picture of the market in the form of limited...

Introduction -- Foundations: psychology -- Foundations: neuroscience and neuroeconomics -- Learning -- Socially and identity -- Heuristics and biases -- Prospects and regrets -- Personality, moods and emotions -- Time and plans -- Bad habits -- Financial instability -- Behavioural...

Over the past five years, behavioural economics has been rapidly propelled from the margins of economic analysis towards the policy mainstream. In this context, this study offers an international review of the initial applications of behavioural economics to policy, with a particular focus on...

This book explores human decision-making heuristics and studies how nudging and winking can help citizens to make rational choices. By applying the behavioral economics approach to political outcomes, it demonstrates how economics can be employed for the greater societal good. It starts with a...

1. Introduction -- 2. Two beginnings -- 3. The "Big 3." Simon, Katona, Leibenstein -- 4. It didn't just happen overnight -- 5. Leibenstein before X-efficiency theory -- 6. X-efficiency. An intervening variable -- 7. Empirical research on XE: : c 1967-1990 -- 8. XE among US financial institutions...

This book sets the agenda to turn behavioral economics, which has long been considered a subordinate discipline, into mainstream economics. Ghisellini and Chang expose the conceptual and empirical inadequacy of conventional economics using illustrations of real world decision-making in a dynamic...