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subject:"Business information systems"
~subject:"Consumer behaviour"
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Business information systems
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Electronic markets : the international journal on networked business
1
Handbook of research on mobile marketing management
1
Journal of electronic commerce in organizations : the international journal of electronic commerce in modern organizations ; an official publication of the Information Resources Management Association
1
Mobile und ubiquitäre Informationssysteme - Technologien, Prozesse, Marktfähigkeit : proceedings zur 3. Konferenz Mobile und Ubiquitäre Informationssysteme (MMS 2008), 26. - 28. Februar 2008, München, Germany
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Ausgestaltung mobiler Bezahlverfahren : Ergebnisse der Studie MP3
Wiedemann, Dietmar
;
Goeke, Laura
;
Pousttchi, Key
- In:
Mobile und ubiquitäre Informationssysteme - …
,
(pp. 94-107)
.
2008
Persistent link: https://www.econbiz.de/10003737923
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2
Referenzmodelle im Mobile Business - Analyse und Entwicklung neuer Rollen, Szenarien und Geschäftsmodelle
Hufenbach, Yvonne
-
2016
Persistent link: https://www.econbiz.de/10011522033
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3
Exploring the digitalization impact on consumer decision-making in retail banking
Pousttchi, Key
;
Dehnert, Maik
- In:
Electronic markets : the international journal on …
28
(
2018
)
3
,
pp. 265-286
Persistent link: https://www.econbiz.de/10011914529
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4
Analyzing the forwarding behavior in mobile viral marketing : an empirical study
Wiedemann, Dietmar G.
;
Haunstetter, Tobias
;
Pousttchi, Key
- In:
Handbook of research on mobile marketing management
,
(pp. 381-400)
.
2010
Persistent link: https://www.econbiz.de/10003919392
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5
Requirements for personalized M-commerce : what drives consumers' use of social networks?
Becker, Laura
;
Pousttchi, Key
- In:
Journal of electronic commerce in organizations : the …
11
(
2013
)
4
,
pp. 19-36
Persistent link: https://www.econbiz.de/10010252891
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