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Ausgestaltung mobiler Bezahlverfahren : Ergebnisse der Studie MP3

Wiedemann, Dietmar; Goeke, Laura; Pousttchi, Key - In: Mobile und ubiquitäre Informationssysteme - …, (pp. 94-107). 2008

Persistent link: https://www.econbiz.de/10003737923

Determinants of customer acceptance for mobile data services : an empirical analysis with formative constructs

Pousttchi, Key; Goeke, Laura - In: International journal of electronic business 9 (2011) 1/2, pp. 26-43

Persistent link: https://www.econbiz.de/10009851680

Mobile Payment 2014

Pousttchi, Key - In: Handbuch Praxis Mobiles Internet : Analysen - Konzepte …, (pp. 353-367). 2015

Persistent link: https://www.econbiz.de/10010519567

Conditions for acceptance and usage of mobile payment procedures

Pousttchi, Key - In: The Second International Conference on Mobile Business …, (pp. 201-210). 2003

Persistent link: https://www.econbiz.de/10003625737

Politik unter den Rahmenbedingungen der Digitalisierung - Problemstellungen und Handlungsfelder

Pousttchi, Key - 2018

Persistent link: https://www.econbiz.de/10011874367

An apple a day – how the platform economy impacts value creation in the healthcare market

Gleiss, Alexander; Kohlhagen, Marco; Pousttchi, Key - In: Electronic Markets 31 (2021) 4, pp. 849-876

The healthcare industry has been slow to adopt new technologies and practices. However, digital and data-enabled innovations diffuse the market, and the COVID-19 pandemic has recently emphasized the necessity of a fundamental digital transformation. Available research indicates the relevance of...

Persistent link: https://www.econbiz.de/10014502103

Mobil Viral Marketing : ein State of the Art

Pousttchi, Key; Turowski, Klaus; Wiedemann, Dietmar Georg - In: Erfolgsfaktoren des Mobile Marketing : [Strategien, …, (pp. 289-304). 2008

Persistent link: https://www.econbiz.de/10003753453

Einflussfaktoren auf das Empfehlungsverhalten im Mobile Viral Marketing

Wiedemann, Dietmar Georg; Palka, Wolfgang; Vollmayr, Bernd - In: Mobile und ubiquitäre Informationssysteme - …, (pp. 25-38). 2008

Persistent link: https://www.econbiz.de/10003737905

Business models for mobile payment service provision and enabling

Wiedemann, Dietmar G.; Palka, Wolfgang; Pousttchi, Key - In: Mobile and ubiquitous commerce : advanced E-business methods, (pp. 29-47). 2009

Persistent link: https://www.econbiz.de/10003884609

Mobile marketing management : marketing objectives, campaign types and implementation techniques

Pousttchi, Key; Wiedemann, Dietmar G. - In: Handbook of research on mobile marketing management, (pp. 1-9). 2010

Persistent link: https://www.econbiz.de/10003919335