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~subject:"Mobile Business"
~subject:"Konsumentenverhalten"
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Wertschöpfung im Mobilfunkmark...
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Mobile Business
Konsumentenverhalten
Mobile communications
9
Mobilkommunikation
9
Deutschland
6
Electronic Commerce
6
Germany
6
Consumer behaviour
5
Electronic money
5
Elektronisches Geld
5
Mobile business
5
Business model
4
Digitalisierung
4
Digitization
4
E-commerce
4
Geschäftsmodell
4
Mobile Telekommunikation
4
Digitalization
3
Innovation adoption
3
Innovationsakzeptanz
3
Marketing management
3
Marketingmanagement
3
Mobile Marketing
3
Mobile marketing
3
Mobile phone
3
Mobiltelefon
3
Online-Marketing
3
Social Web
3
Social web
3
Betriebliche Wertschöpfung
2
Business network
2
Chipkarte
2
Digital health
2
Digital platform
2
Digital platforms
2
Digitale Plattform
2
GAFAM
2
Healthcare market
2
Information technology
2
Informationstechnik
2
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Article
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English
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German
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Pousttchi, Key
9
Goeke, Laura
2
Wiedemann, Dietmar G.
2
Becker, Frank
1
Becker, Laura
1
Dehnert, Maik
1
Haunstetter, Tobias
1
Hufenbach, Yvonne
1
Wiedemann, Dietmar
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Handbook of research on mobile marketing management
2
Electronic markets : the international journal on networked business
1
Gabler Edition Wissenschaft
1
HMD : Praxis der Wirtschaftsinformatik
1
International journal of electronic business
1
Journal of electronic commerce in organizations : the international journal of electronic commerce in modern organizations ; an official publication of the Information Resources Management Association
1
Mobile und ubiquitäre Informationssysteme - Technologien, Prozesse, Marktfähigkeit : proceedings zur 3. Konferenz Mobile und Ubiquitäre Informationssysteme (MMS 2008), 26. - 28. Februar 2008, München, Germany
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ECONIS (ZBW)
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Referenzmodelle im Mobile Business - Analyse und Entwicklung neuer Rollen, Szenarien und Geschäftsmodelle
Hufenbach, Yvonne
-
2016
Persistent link: https://www.econbiz.de/10011522033
Saved in:
2
Exploring the digitalization impact on consumer decision-making in retail banking
Pousttchi, Key
;
Dehnert, Maik
- In:
Electronic markets : the international journal on …
28
(
2018
)
3
,
pp. 265-286
Persistent link: https://www.econbiz.de/10011914529
Saved in:
3
Mobile Payment in Deutschland : szenarienübergreifendes Referenzmodell für mobile Bezahlvorgänge
Pousttchi, Key
-
2005
-
1. Aufl.
Persistent link: https://www.econbiz.de/10002509264
Saved in:
4
Mobile marketing management : marketing objectives, campaign types and implementation techniques
Pousttchi, Key
;
Wiedemann, Dietmar G.
- In:
Handbook of research on mobile marketing management
,
(pp. 1-9)
.
2010
Persistent link: https://www.econbiz.de/10003919335
Saved in:
5
Analyzing the forwarding behavior in mobile viral marketing : an empirical study
Wiedemann, Dietmar G.
;
Haunstetter, Tobias
;
Pousttchi, Key
- In:
Handbook of research on mobile marketing management
,
(pp. 381-400)
.
2010
Persistent link: https://www.econbiz.de/10003919392
Saved in:
6
Gestaltung mobil-integrierter Geschäftsprozesse
Pousttchi, Key
;
Becker, Frank
- In:
HMD : Praxis der Wirtschaftsinformatik
49
(
2012
)
286
,
pp. 15-22
Persistent link: https://www.econbiz.de/10009577099
Saved in:
7
Determinants of customer acceptance for mobile data services : an empirical analysis with formative constructs
Pousttchi, Key
;
Goeke, Laura
- In:
International journal of electronic business
9
(
2011
)
1/2
,
pp. 26-43
Persistent link: https://www.econbiz.de/10009260826
Saved in:
8
Requirements for personalized M-commerce : what drives consumers' use of social networks?
Becker, Laura
;
Pousttchi, Key
- In:
Journal of electronic commerce in organizations : the …
11
(
2013
)
4
,
pp. 19-36
Persistent link: https://www.econbiz.de/10010252891
Saved in:
9
Ausgestaltung mobiler Bezahlverfahren : Ergebnisse der Studie MP3
Wiedemann, Dietmar
;
Goeke, Laura
;
Pousttchi, Key
- In:
Mobile und ubiquitäre Informationssysteme - …
,
(pp. 94-107)
.
2008
Persistent link: https://www.econbiz.de/10003737923
Saved in:
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