A crucial element for starting or developing a business is to find the adequate forms of financing. The European Commission provides guarantees to SME, therefore facilitating the contracting of bank loans. Furthermore, the Commission favours SME risk capital investments. The European Investment...

Using co-pricing as a means for gaining deep customer insights offers much potential, ultimately expanding profitability and markets. Models of co-pricing could provide new basis for segmenting customers, based on their perceptions of value. Involvement in co-pricing decisions can also offer...

In this paper, I argue that constant and continued news coverage of celebrities create a de facto visual biography in serial form. nfotainment seems to have a penchant for blondes, such as Paris Hilton, Anna Nicole Smith, Natalee Holloway, Amber Fry, etc. These news stories get more coverage...

The purpose of this study is to develop a Technology Acceptance Model (TAM), to determine differences in gender perceptions in adoptingnon-cash transactions. In this study, the authors provide a measurement of differences in gender perceptions in adopting cashless, whichrefers to perceived...

The hypothesis that financial markets punish traders who make relatively inaccurate forecasts and eventually eliminate the effect of their beliefs on prices is of fundamental importance to the standard modeling paradigm in asset pricing. We establish straightforward necessary and sufficient...

When investors disagree and trade on their views about asset returns, market prices reflect the wealth/consumption share weighted average belief about risk premia, where more accurate, risk tolerant, or patient investors carry a larger weight. We explore the properties of this market view, and...

Los activos intangibles, especialmente las marcas, son parte fundamental del valor de mercado de las compañías, pues representan su ventaja competitiva; sin embargo, la Contabilidad y las Finanzas se enfrentan ante un reto difícil al momento de valorarlos. Los métodos de medición de...

In this article we provide a seminal academic investigation of mo-bile telephony consumers' perception of the recently introduced costcap tari in comparison to corresponding pay-per-use and atrate call-ing plans. Previous studies have identied several psychological eectsthrough which consumers...