Excess clothing consumption severely harms the environment, through greenhouse gas emissions, resource degradation and water pollution. For consumers, however, the trade-off between this environmental impact and the convenience of "fast fashion" is hidden at the point of purchase. We present a...

The textile and apparel industries have experienced the arrival of the sustainable fashion revolution, which symbolizes a significant switch towards improving green innovations and lessening environmental effects. As industries highlight sustainability through eco-friendly apparel merchandising...

The choice between domestic and foreign production is one of the most important decisions not only for international business management but also for economic diplomacy and industrial policy. The reality is not a binary choice, but some firms use both. Why do companies maintain labour-intensive...

Fast fashion deliberately targets young consumers' purchase impulse tendencies. It is based on a poor-quality production, high turnover model and has quickly become a major contributor to clothing-related pollution worldwide. This study examines whether reflection tasks can reduce young...

Measuring the physical durability of garments is difficult and current assessment methods lack objectivity and reliability or don't reflect the complex nature of durability for different garment categories. This study presents a novel and reproducible methodology for testing and ranking the...

The fashion industry needs to become more circular, given the unsustainable levels of waste it produces. Our research empirically explores and theoretically develops how adopting a virtue ethics approach can encourage and support second-hand clothing consumption as a form of reuse and a way of...

Consumers play an important role in regulating labor rights in global supply chains, either by punishing companies that violate labor rights or rewarding those that market fair labor practices. There is, however, currently limited understanding of how consumer demand can be effectively harnessed...

The European Union has implemented various trade policies in the textile and clothing sector, a major global employment generator, over the past three decades. This paper investigates how these evolving policies have impacted the four largest exporters of textiles and clothing to the EU. A...

The clothing industry greatly impacts the global economy by producing billions of pieces of clothing and employing millions. However, it negatively impacts the environment, as it is one of the most polluting sectors in the world. This bibliometric review aims to identify influential authors and...

This research explores the widely known gap between the attitudes on sustainability that consumers express and their subsequent behavior concerning the purchase of sustainable clothing. Given the increasing global mass production and consumption of clothes, the textile industry is taking action...

Sustainable fashion consumption can be promoted only by understanding the motivation behind consumers' decision to purchase sustainable clothing. This study explores the determinants of consumers' purchasing intentions for two clothing items with different functions, characterized by different...

Excess clothing consumption severely harms the environment, through greenhouse gas emissions, resource degradation and water pollution. For consumers, however, the trade-off between this environmental impact and the convenience of "fast fashion" is hidden at the point of purchase. We present a...

The growing trend of decluttering has spurred many consumers to streamline their wardrobes by removing excess garments. However, garment decluttering has not received much attention in the academic research. This study employs a mixed methods approach to explore how reflective garment...

Fashion consumption seems predestined for disenchantment, demarcated by low utilization levels and a consumption cycle that is too short to foster emotional attachment. To be sure, what occurs after purchase when clothing is taken home for use is a carbon intensive phase of the product's...

The study provides technical assistance to the European Commission to specify and operationalise the derogations for the prohibition on the destruction of unsold apparel and footwear. Article 25(5) of the ESPR outlines potential reasons for these derogations, for the consumer products listed in...

Purpose This paper aims to contribute to understanding Brazilian fashion consumer behavior. The subsequent research question is formulated as follows: How are the consumers purchasing new clothes and disposing of used ones, and how is their awareness of sustainable fashion consumption and...

Individuals are becoming increasingly knowledgeable of the negative effects of fast fashion and are switching to secondhand clothes. Due to its potential to reduce clothing waste, buying secondhand clothes (SHC) is considered environmentally friendly. This research investigates the factors...

Purpose of the study The focus area of this paper is Sustainable Consumption linked to Sustainable Development Goal (SDG) 12. It emphasizes Responsible Consumption and Production. One of the most important SDGs for the fashion industry is SDG 12. About 98 million tonnes of non-renewable...

The face of earth is disturbed because of never ending pollutants from different sources including textile waste. Some consumers propagate that they are eco-conscious, but their intention does not translate well into their actions. The aim of present study is to identify the impact of...

The second-hand clothing (SHC) market has seen dynamic expansion, driven by shifts in consumer attitudes. However, motivations underlying customer engagement in this market remain largely unexplored. Accordingly, this study investigates factors driving consumer sentiment towards buying used...

Textile and garments production involves a wide range of steps, beginning with the spinning of fibers into yarn, then manufacturing to fabric and finally, adding value-enhancing treatments like washing, dyeing and finishing to the outfits. Frequently, these manufacturing processes contravene the...

This research work examines how consumer behavior and purchasing pattern are affected by recycled cotton-polyester blended clothing, with a particular emphasis on sustainable apparel merchandising. The use of recycled materials has drawn a lot of attention as environmental sustainability in the...

Muslim modest fashion is experiencing unprecedented growth in the fashion industry, driven by young Muslim women consumers worldwide expressing interest in this market segment. Yet, few scholars have examined women entrepreneurs who created modest Islamic fashion brands and their experiences...

Sales promotion is a common marketing approach used in the clothing industry to attract customers and increase sales, resulting in the effect of sales promotions on consumer purchasing behavior. Discounts, coupons, flash sales, and loyalty bonuses are all forms of sales promotions. Advertising...