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1
Book / Working Paper
Operative transportation planning : solutions in consumer goods supply chains
Year:                     
2012
Person:  Seiler, Thorben
Publisher:  Berlin : Physica-Verl.
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2
Book / Working Paper
Einschränkungen der Preisgestaltung im Einzelhandel aus wettbewerbsökonomischer Perspektive
Year:                     
2012
Person:  Haucap, Justus; Klein, Gordon J.
Publisher:  Düsseldorf : DICE
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3
Book / Working Paper
Wert- und bedürfnisorientierte Segmentierung von Konsumgütermärkten : eine empirische Analyse am Beispiel der Augenoptikbranche
Year:                     
2012
Person:  Medelnik, Norbert Georg
Publisher:  Wiesbaden : Springer Gabler
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4
Book / Working Paper
When core values are strategic : how the basic values of Procter & Gamble transformed leadership at Fortune 500 companies
Year:                     
c 2012
Person:  Tocquigny, Rick
Publisher:  Upper Saddle River, NJ : FT Press
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5
Book / Working Paper
Supplier responses to Wal-Mart's invasion of Mexico
Year:                     
2011
Publisher:  Cambridge, Mass.
Affiliated person:  Iacovone, Leonardo; Javorcik, Beata Smarzynska; Keller, Wolfgang; Tybout, James R.
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6
Article
More evidence on the performance of merger simulations
Year:                     
2011
Person:  Weinberg, Matthew C.
Published in:  The American economic review ; 101
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7
Article
The role of branded retail in manufacturers' international strategy
Year:                     
2011
Affiliated person:  Ilonen, Laura; Wren, Jody; Gabrielsson, Mika; Salimäki, Markku
Published in:  International journal of retail & distribution management ; 39
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8
Article
Fast Moving Consumer Goods : zwischen Artefact und Consumer Insight
Year:                     
2011
Person:  Kaiser, Werner
Published in:  Qualitative Marktforschung in Theorie und Praxis : Grundlagen, Methoden, Anwendungen
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9
Article
How P&G tripled its innovation success rate
Year:                     
2011
Person:  Brown, Bruce; Anthony, Scott D.
Published in:  Harvard business review : HBR ; 89
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10
Article
Die Ideenfabrik
Year:                     
2011
Person:  Brown, Bruce; Anthony, Scott D.
Published in:  Harvard-Business-Manager : das Wissen der Besten ; 33
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11
Book / Working Paper
Preismanagement von Konsumgüterherstellern : Konzeption, Umsetzung und Erfolgsauswirkungen
Year:                     
2011
Person:  Breitschwerdt, Frank
Publisher:  Frankfurt am Main [u.a.] : Lang
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12
Book / Working Paper
Contingency factors of marketing-mix standardization : German consumer goods companies in Central and Eastern Europe
Year:                     
2011
Person:  Codita, Roxana
Publisher:  Wiesbaden : Gabler
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13
Book / Working Paper
HybridChain : Überwindung divergierender Zielsysteme in Unternehmensnetzwerken der Konsumgüterindustrie
Year:                     
2011
Publisher:  Aachen : FIR
Affiliated person:  Meyer, Jan Christoph; Hering, Niklas; Hattenbach, Jan; Schuh, Günther; Stich, Volker
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14
Article
Global imbalances and modern capitalism : a structural approach to understanding the present economic crisis
Year:                     
2011
Person:  Cowling, Keith; Dunn, Stephen P.; Tomlinson, Philip R.
Published in:  Journal of post-Keynesian economics : JPKE ; 33
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15
Article
"Trau, schau, wem"
Year:                     
2011
Person:  Braun, Gesine
Published in:  Harvard-Business-Manager : das Wissen der Besten ; 33
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16
Book / Working Paper
Levers of organization design: theoretical backround, operationalization, and empirical evidence from the customer goods industry
Year:                     
2011
Person:  Rose, Nico
Publisher:  Berlin : Pro Business
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17
Article
Erfolgsrelevanz von KAM Strategien und Strukturen gegenüber internationalen Handelskunden
Year:                     
2011
Person:  Swoboda, Bernhard; Schlüter, Andrea; Olejnik, Edith
Published in:  Marketing : ZFP ; journal of research and management ; 33
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18
Article
Enabling supply chain segmentation through demand profiling
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19
Book / Working Paper
Hybride Supply Chains
Year:                     
2011
Person:  Hartmann Meyer, Jan Christoph
Publisher:  Aachen : Apprimus-Verl.
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20
Book / Working Paper
Resale price maintenance : hurting competitors, consumers and yourself
Year:                     
2011
Person:  Hunold, Matthias; Muthers, Johannes
Publisher:  Erlangen [u.a.] : Friedrich-Alexander-Univ.
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22
Article
Die Performance der Luxusgüterindustrie : eine internationale Untersuchung
Year:                     
2011
Person:  Walkshäusl, Christian; Meier, Stefanie; Röder, Klaus
Published in:  Corporate finance ; 2
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24
Article
Impacts of supply chain management on company value : benchmarking companies from the fast moving consumer goods industry
Year:                     
2011
Person:  Brandenburg, Marcus; Seuring, Stefan
Published in:  Logistics research ; 3
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25
Book / Working Paper
Multi Channel Marketing : Konfliktmanagement in Marketingorganisationen von Konsumgüterherstellern
Year:                     
2011
Person:  Schnakenburg, Dirk von
Publisher:  Berlin : wvb, Wiss.-Verl. Berlin
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26
Article
Managing recalls in a consumer product supply chain : root cause analysis and measures to mitigate risks
Year:                     
2011
Person:  Kumar, Sameer; Schmitz, Stephanie
Published in:  International journal of production research ; 49
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30
Book / Working Paper
Longer lasting products : alternatives to the throwaway society
Year:                     
2010
Publisher:  Farnham [u.a.] : Gower
Affiliated person:  Cooper, Tim
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31
Book / Working Paper
Innovative Gestaltung von Geschäftsprozessen in der Konsumgüterindustrie : Marktumfeld - Herausforderungen - Vorgehensmodell - Praxisbeispiele - Handlungsempfehlungen
Year:                     
2010
Publisher:  Heidelberg, Neckar : dpunkt-Verl.
Affiliated person:  Meinhardt, Stefan
Institution:  SAP-Aktiengesellschaft Systeme, Anwendungen, Produkte in der Datenverarbeitung <Walldorf, Heidelberg>
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32
Article
Slotting allowances and scarce shelf space
Year:                     
2010
Person:  Marx, Leslie M.; Shaffer, Greg
Published in:  Journal of economics & management strategy : JEMS ; 19
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33
Article
Integrated production and distribution planning in the fast moving consumer goods industry : a block planning application
Year:                     
2010
Person:  Bilgen, B.; Günther, H.-O.
Published in:  OR spectrum : quantitative approaches in management ; 32
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34
Article
The entrepreneur, ownership advantages, and the eclectic paradigm
Year:                     
2010
Person:  Lopes, Teresa da Silva
Published in:  Multinational business review ; 18
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35
Article
Brand salience for fast-moving consumer goods : an empirically based model
Year:                     
2010
Person:  Vieceli, Julian; Shaw, Robin N.
Published in:  Journal of marketing management : MM ; 26
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36
Book / Working Paper
Westlicher Konsum am Bosporus : Warenhäuser, Nestlé & Co. im späten Osmanischen Reich (1855 - 1923)
Year:                     
2010
Person:  Köse, Yavuz
Publisher:  München : Oldenbourg
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37
Article
Operational risk quantification : a risk flow approach
Year:                     
2010
Person:  Finke, Gandolf R.; Singh, Mahender; Rachev, Svetlozar T.
Published in:  The journal of operational risk ; 5
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38
Book / Working Paper
Real wages and the business cycle in Germany
Year:                     
2010
Person:  Marczak, Martyna; Beissinger, Thomas
Publisher:  Stuttgart : Univ. Hohenheim, Forschungszentrum Innovation und Dienstleistung
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40
Article
The "right" consumers for better concepts : identifying consumers high in emergent nature to develop new product concepts
Year:                     
2010
Person:  Hoffman, Donna L.; Kopalle, Praveen K.; Novak, Thomas P.
Published in:  Journal of marketing research : JMR ; 47
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42
Book / Working Paper
The "right" consumers for better concepts : identifying and using consumers high in emergent nature to further develop new product concepts
Year:                     
2010
Person:  Hoffman, Donna L.; Kopalle, Praveen K.; Novak, Thomas P.
Publisher:  Hanover, NH : Tuck School of Business at Dartmouth
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43
Article
Reading registrations : an overview of 100 years of trademark registrations in France, the United Kingdom, and the United States
Year:                     
2010
Person:  Duguid, Paul; Lopes, Teresa da Silva; Mercer, John
Published in:  Trademarks, brands, and competitiveness
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44
Article
Unilever's (other) brand wars : retailers, private labels, and struggles for supremacy within product supply chains
Year:                     
2010
Person:  Miskell, Peter
Published in:  Trademarks, brands, and competitiveness
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45
Book / Working Paper
Consumer shopping costs as a cause of slotting fees : a rent-shifting mechanism
Year:                     
2010
Person:  Caprice, Stéphane; Schlippenbach, Vanessa von
Publisher:  Berlin : DIW
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46
Article
Do line extensions influence parent brand equity? : an investigation of supermarket packaged goods
Year:                     
2010
Person:  Sinapuelas, Ian Clark; Sisodiya, Sanjay Ram
Published in:  The journal of product & brand management ; 19
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47
Book / Working Paper
Fisher Investments on consumer discretionary
Year:                     
c 2010
Publisher:  Hoboken, NJ : Wiley
Affiliated person:  Renaud, Eric; Teufel, Andrew
Institution:  Fisher Investments Inc. <Woodside, Calif.>
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48
Book / Working Paper
Aufgaben und Instrumente des Key-Account-Controllings in der Konsumgüterindustrie
Year:                     
2010
Person:  Wellhöfer, Alexander
Publisher:  Hamburg : Kovač
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49
Article
Marketingwissen schneller finden und vernetzen
Year:                     
2010
Person:  Schiava, Manfred della; Ehniß, Barbara
Published in:  Wissensmanagement, Wissenstransfer, Wissensnetzwerke : Konzepte, Methoden und Erfahrungen
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