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  • Search: subject_exact:"Content management"
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Year of publication
Subject
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Content Management 637 Content management 570 Social Web 187 Social web 187 Online-Marketing 142 Internet marketing 135 Digital goods 79 Digitale Güter 79 Customer integration 70 Kundenintegration 70 Electronic Commerce 66 Internet 66 Digital platform 61 Digitale Plattform 61 Wissensmanagement 60 E-commerce 59 Website 56 Knowledge management 53 Web 2.0 technologies 46 Web 2.0-Technologien 46 Deutschland 45 Consumer behaviour 42 Konsumentenverhalten 42 Beziehungsmarketing 38 Mediensektor 38 Relationship marketing 38 Germany 37 Theorie 37 Theory 37 Marketing management 35 Marketingmanagement 35 Brand management 32 Markenführung 32 Media industries 32 Unternehmen 31 Network economics 30 Netzwerkökonomik 30 Viral marketing 30 Virales Marketing 30 Digitale Dienste 28
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Online availability
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Undetermined 201 Free 123 CC license 15
Type of publication
All
Article 365 Book / Working Paper 317
Type of publication (narrower categories)
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Article in journal 217 Aufsatz in Zeitschrift 217 Aufsatz im Buch 103 Book section 103 Graue Literatur 39 Non-commercial literature 39 Working Paper 34 Hochschulschrift 29 Arbeitspapier 26 Thesis 25 research-article 19 Case study 18 Fallstudie 18 Collection of articles of several authors 17 Sammelwerk 17 Aufsatzsammlung 15 Guidebook 13 Ratgeber 13 Dissertation u.a. Prüfungsschriften 9 Konferenzschrift 8 Lehrbuch 8 Textbook 8 review 7 Conference proceedings 6 Handbook 5 Handbuch 5 case-report 3 Conference paper 2 Konferenzbeitrag 2 Research Report 2 conceptual-paper 2 review-article 2 Amtsdruckschrift 1 Bibliografie enthalten 1 Bibliography included 1 Catalog of products and producers 1 Collection of articles written by one author 1 Government document 1 Produkt- und Herstellerübersicht 1 Reprint 1
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Language
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English 424 German 253 Undetermined 7
Author
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Hess, Thomas 32 Anding, Markus 9 Benlian, Alexander 8 Bodendorf, Freimut 6 Chiou, Lesley 5 Evgeniou, Theodoros 5 Padmanabhan, V. T. 5 Qiu, Liangfei 5 Simons, Alexander 5 Tucker, Catherine 5 Vom Brocke, Jan 5 Albuquerque, Paulo 4 Chatow, Udi 4 Chen, Kay-Yut 4 Cho, Soohyun 4 Christ, Oliver 4 Dörr, Jonathan 4 Jamal, Zainab 4 Schwickert, Axel C. 4 Spann, Martin 4 Vizjak, Andrej 4 Zhang, Kaifu 4 Asprey, Len 3 Bandyopadhyay, Subhajyoti 3 Büren, Adrian 3 Clement, Michel 3 Economides, Nicholas 3 Eggers, B. 3 Eggert, Sandy 3 Gersdorf, Ruben 3 Gomolka, Martin 3 Heinrich, Stephan 3 Hinkelmann, Knut 3 Krishnan, Ramayya 3 Krämer, Jan 3 Li, Zhiyong 3 Middleton, Michael 3 Papies, Dominik 3 Pavlidis, Polykarpos 3 Pellegrini, Tassilo 3
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Institution
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Springer Fachmedien Wiesbaden 8 Institut für Wirtschaftsinformatik und Neue Medien <München> 7 mitp Verlags GmbH & Co. KG 6 Organisation for Economic Co-operation and Development 4 IGI Global 3 I-MEDIA <2007, Graz> 2 I-SEMANTICS <2007, Graz> 2 Institut für Informationswirtschaft und -management <Karlsruhe> 2 OECD 2 Springer Gabler <Firma> 2 TRIPLE-I <2007, Graz> 2 Technische Universität Ilmenau 2 Universität <Karlsruhe> / Lehrstuhl für Informationsbetriebswirtschaftslehre 2 Volkswirtschaftliche Fakultät, Ludwig-Maximilians-Universität München 2 Zürcher Hochschule für Angewandte Wissenschaften 2 Zürcher Hochschule für Angewandte Wissenschaften / School of Management and Law 2 Accenture GmbH <Sulzbach, Taunus> 1 Betriebswirtschaftliche Projektgruppe für Unternehmensentwicklung <München> 1 Books on Demand GmbH <Norderstedt> 1 ComInfo <2002, Frankfurt, Main> 1 Deutsche Gesellschaft für Informationswissenschaft und Informationspraxis 1 European Commission / Directorate-General for Communications Networks, Content and Technology 1 Europäisches Parlament / Generaldirektion Interne Politikbereiche der Union / Referat Europäischer Mehrwert 1 Fachkongress "Progress in Tourism Research" <3, 2002, Berlin> 1 Fraunhofer-Institut für Arbeitswirtschaft und Organisation 1 Gesellschaft für Terminologie und Wissenstransfer 1 I-SEMANTICS <6, 2010, Graz> 1 Institut f??r Rundfunk??konomie an der Universit??t zu K??ln 1 Institut für Medien und Kommunikationsmanagement 1 International Food Policy Research Institute (IFPRI) 1 International Telecommunications Society 1 Kantar Public 1 National Bureau of Economic Research 1 Nomos Verlagsgesellschaft 1 Online-Tagung <24, 2002, Frankfurt, Main> 1 Springer-Verlag GmbH 1 TKE <4, 1996, Wien> 1 Universität <Osnabrück> / Fachgebiet Betriebswirtschaftslehre - Organisation und Wirtschaftsinformatik 1 Universität Bremen 1 Verlag Franz Vahlen 1
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Published in...
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Brand Content : die Marke als Medienereignis 18 Arbeitsbericht des Instituts für Wirtschaftsinformatik und Neue Medien 11 SpringerLink / Bücher 11 HMD : Praxis der Wirtschaftsinformatik 10 Marketing science 10 Arbeitsbericht 9 Online Information Review 9 Management science : journal of the Institute for Operations Research and the Management Sciences 8 Springer eBook Collection 8 Institut für Wirtschaftsinformatik und Neue Medien - Working Papers 6 Internet policy review : journal on internet regulation 6 Journal of management information systems : JMIS 6 Information systems and e-business management : ISeB 5 Information systems research : ISR 5 Leitfaden Online-Marketing ; [Bd. 1] 5 Wirtschaftsinformatik & Management : Zeitschrift für Business-IT 5 Wissensmanagement : das Magazin für Digitalisierung, Vernetzung und Collaboration 5 essentials 5 mitp Business 5 Erlanger Beiträge zur Medienwirtschaft 4 I-MEDIA '07, I-SEMANTICS '07 : International Conferences on New Media Technology and Semantic Systems ; [conference proceedings ; as part of TRIPLE-I 2007 ; Graz, Austria, September 5 - 7, 2007] 4 I-MEDIA '07, I-SEMANTICS '07 : International Conferences on New Media Technology and Semantic Systems ; conference proceedings ; [as part of TRIPLE-I 2007 ; Graz, Austria, September 5 - 7, 2007] 4 Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group 4 JMM : the international journal on media management 4 Journal of marketing 4 Journal of media business studies 4 Journal of retailing and consumer services 4 Quick Guide 4 Springer eBooks / Business and Economics 4 Working Paper 4 Gabler Edition Wissenschaft / Markt- und Unternehmensentwicklung 3 Industrial marketing management : the international journal for industrial and high-tech firms 3 Information systems management 3 Institut für Informationswirtschaft und -management - Publikationen 3 International journal of business information systems : IJBIS 3 International journal of electronic marketing and retailing : IJEMR 3 International journal of internet marketing and advertising : IJIMA 3 International journal of product development : IJPD 3 Journal of marketing research 3 Manufacturing & service operations management : M & SOM 3
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Source
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ECONIS (ZBW) 577 USB Cologne (EcoSocSci) 37 Other ZBW resources 35 USB Cologne (business full texts) 15 EconStor 10 RePEc 7 BASE 1
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Showing 1 - 50 of 682
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Asymmetric content moderation in search markets : the case of adult websites
Madio, Leonardo; Mitchell, Matthew F.; Quinn, Martin; … - 2025
We study the competitive impact of content moderation by a dominant online platform. We exploit an exogenous shock that led the largest adult content platform to remove all non-verified content, eliminating 80% of its video library. Using a difference-in-differences approach and leveraging on...
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10015396775
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Regulatory intermediaries in content moderation
Beatriz, Kira - In: Internet policy review : journal on internet regulation 14 (2025) 1, pp. 1-26
The modern digital public sphere requires effective content moderation systems that balance the interests of states, technology companies, and the public. This article examines how two pieces of legislation establish regulatory intermediaries in an attempt to strike this balance: the EU's...
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The challenge of communicating corporate sustainability on website : the role of dialogic potential
Herrada-Lores, Sara; Estrella-Ramón, Antonia; … - In: Journal of business economics and management 26 (2025) 2, pp. 420-443
With the growing social concern for corporate sustainability, organizations are under increasing pressure to communicate their sustainability efforts transparently and effectively. Websites, driven by their participatory nature, have emerged as pivotal platforms for such communication and a key...
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Pay as you share : content, platforms, and regulation
Campbell, Arthur; Go, Geoffrey; Wang, Chengsi - 2025
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10015400998
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Special issue on content moderation on digital platforms
2025
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10015372977
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The drivers and boundaries of consumer switching from full-length to derivative condensed content
Tin Trung Nguyen; Veer, Ekant; Ballantine, Paul W. - In: Journal of retailing and consumer services 86 (2025), pp. 1-13
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10015441890
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Understanding users’ content contribution behavior when knowledge can be priced
Cong, Ziwei; Zhao, Ying; Zhang, Zilei - In: Marketing science 44 (2025) 3, pp. 655-670
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Online content creators' and viewers' interdependent journeys
Hollebeek, Linda D.; Anselmsson, Johan; … - In: Services marketing quarterly 45 (2024) 3, pp. 296-318
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Exploring audience engagement with ChatGPT-related content on YouTube : implications for content creators and AI tool developers
Hussain, Khalid; Khan, Muhammad Laeeq; Malik, Aqdas - In: Digital business 4 (2024) 1, pp. 1-14
The emergence of ChatGPT in the broader field of generative artificial intelligence (AI) has sparked scholarly discourse on its utilization in various disciplines. Yet, a significant void exists in our understanding of the dynamics of consumer engagement with content creators producing...
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10015052117
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Peculiarities of online user's content search in the context of inbound marketing
Davidavičius, Sigitas - In: Verslas : teorija ir praktika : Vilniaus Gedimino … 25 (2024) 2, pp. 502-508
The article addresses the issue of the distribution of users browsing the internet for content in a specific format through alternative content delivery channels in the context of inbound marketing. The problem being addressed is part of a broader problem with the formation of traffic to an...
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10015188231
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The development of media quality in the Digital Age
Barhoumi, Sahra - In: List Forum für Wirtschafts- und Finanzpolitik 50 (2024) 3, pp. 183-203
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Frontiers: the interplay of user-generated content, content industry revenues, and platform regulation : quasi-experimental evidence from YouTube
Wlömert, Nils; Papies, Dominik; Clement, Michel; … - In: Marketing science 43 (2024) 1, pp. 1-12
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10014470070
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Regulating high-reach AI : on transparency directions in the Digital Services Act
Söderlund, Kasia; Engström, Emma; Haresamudram, Kashyap; … - In: Internet policy review : journal on internet regulation 13 (2024) 1, pp. 1-31
By introducing the concept of high-reach AI, this paper focuses on AI systems whose widespread use may generate significant risks for both individuals and societies. While some of those risks have been recognised under the AI Act, we analyse the rules laid down by the Digital Services Act (DSA)...
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10014536130
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Delivering content : modular broadcasting technology and the role of content delivery networks
Sjøvaag, Helle; Olsen, Ragnhild Kr.; Ferrer Conill, Raul - In: Telecommunications policy : the international journal … 48 (2024) 4, pp. 1-11
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Towards implementation of warrant-based content self-moderation
Lin, Herbert - 2024
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Content Aggregation by Platforms : The Case of the News Media
Chiou, Lesley; Tucker, Catherine - 2023
The digitization of content has led to the emergence of platforms that draw information from multiple sources. This paper investigates whether aggregation of content by a single platform encourages users to “skim” content or to investigate it in depth. We study a contract dispute that led a...
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10014257093
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Content Marketplaces As Digital Labour Platforms : Towards Accountable Algorithmic Management and Decent Work for Content Creators
Silberman, M. Six; Rakshita, Sangh; Abraha, Halefom H.; … - 2023
YouTube is probably the world’s largest digital labour platform. YouTube creators report similar decent work deficits as other platform workers: economic and psychosocial impacts from opaque, error-prone algorithmic management; no collective bargaining; and possible employment...
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10014346781
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Penggunaan Design Thinking untuk Perancangan Brand Guideline, Content Pillar, dan Content Calendar
Kusumadewi, Faiza Aqilah; Revinzky, Muhammad Aqshel - 2023
Delicatasty is a culinary-focused MSME that was founded in 2020. Along with the development of technology and social media platforms used as marketing media, conceptualization in the form of brand guidelines, content pillars, and content calendar is required to strengthen brands so that...
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10014359876
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Content Restructures Thought
Masters-Wheeler, Christine - 2023
This paper argues that the conventions surrounding content encourage certain ways of paying attention in media ecologies. The author uses the concept of attention as a new materialist rhetorical lens to understand writing-as-content and proposes two additional attributes that complement Dush’s...
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10014361024
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Communicating the value of waste management to customers : focus on website content
Repovienė, Rūta; Pažėraitė, Aušra - In: Organizations and markets in emerging economies 14 (2023) 2, pp. 326-346
Understanding waste management processes and their role in positive environmental changes is significant at various levels. Among members of the public, awareness can be fostered by communicating the benefits of waste management and responding to the needs of individuals. The web is one of the...
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10014534798
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Content is key to non-profit digital media strategy
Sánchez-Torné, Isadora; Caro-González, Francisco Javier - In: International review on public and non-profit marketing 20 (2023) 4, pp. 927-945
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10014437266
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Merit and monetisation : a study of video game user-generated content policies
Thomas, Amy - In: Internet policy review : journal on internet regulation 12 (2023) 1, pp. 1-28
This article explores the alternative system of contractual regulation that permits monetised user-generated content (UGC) in the video game industry. By situating the user in an industry where it is possible to earn millions from "playing games", this article challenges the assumption in...
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10014266997
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Accountability and platforms' governance : the case of online prominence of public service media content
Rozgonyi, Krisztina - In: Internet policy review : journal on internet regulation 12 (2023) 4, pp. 1-36
Public discourse has moved online, enabled by platforms, which in the context of information and media content have become an essential source, access point and key distributor of information. Public Service Media (PSM) - the 'basic information service provider' with a special mandate from the...
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10014632356
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User-Generated Content Platforms : Managing the Relationship Triangle
Ma, Ruize; Mai, Yunke; Hu, Bin - 2023
A typical user-generated content (UGC) platform operates as an ecosystem: the platform provides incomes for the creators, the creators provide contents for the viewers, and the viewers provide advertising revenue to the platform, forming a relationship triangle. Managing a UGC platform is a...
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10014348085
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Mixing user- and publisher-generated content : quantifying the spillover effect of user-generated content in a hybrid content environment
Chae, Inyoung; Schweidel, David A.; Evgeniou, Theodoros; … - In: Journal of interactive marketing 60 (2025) 1, pp. 25-43
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Frame by fame : content creation on short video-format platforms
Deshmane, Abhishek; Barriola, Xabier - In: Manufacturing & service operations management : M & SOM 27 (2025) 2, pp. 479-495
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Frontiers: does carrying news increase engagement with non-news content on social media platforms?
Song, Yu; Manchanda, Puneet - In: Marketing science 44 (2025) 4, pp. 748-759
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Unveiling the cost of free : how an ad-sponsored model affects serialized digital content creation
Zhang, Kaiyu; Wang, Qili; Qiu, Liangfei; Wang, Nan - In: Information systems research : ISR 36 (2025) 2, pp. 962-982
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Identifying targeted needs from online marketer- and user-generated data
Bai, Ye; Yu-Buck, Grace - In: Journal of retailing and consumer services 84 (2025), pp. 1-12
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Navigating the creator economy : an analysis of content promotion and view allocation policies on digital content platforms
Ren, Qitian - In: Marketing science 44 (2025) 3, pp. 671-690
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Originality vs. licensing : optimal strategies of streaming platforms
Du, Siyu; Dong, Jiru; Li, Mingjun; Li, Shichang - In: Transportation research : an international journal 201 (2025), pp. 1-17
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Content Mediation by US Online Platforms : Dealing with Content that Is Harmful but not Illegal
Marcus, J. Scott - 2022
The US has experienced an intense debate in recent years over free speech on the internet. Are online digital platforms doing enough to filter out content that is illegal? Are they doing enough to filter out content that is harmful to society, or harmful to disadvantaged groups within society,...
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Copyright protection in the digital single market : potential consequences for content platform competition
Stähler, Frank; Stähler, Leander - In: Review of industrial organization 61 (2022) 1, pp. 73-94
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Systematic review : YouTube recommendations and problematic content
Yesilada, Muhsin; Lewandowsky, Stephan - In: Internet policy review : journal on internet regulation 11 (2022) 1, pp. 1-22
There has been much concern that social media, in particular YouTube, may facilitate radicalisation and polarisation of online audiences. This systematic review aimed to determine whether the YouTube recommender system facilitates pathways to problematic content such as extremist or radicalising...
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A sustainable enterprise content management technologies use framework supporting agile business processes
Noreen Izza Arshad; Bosua, Rachelle; Milton, Simon; … - In: Knowledge management research & practice : KMRP ; an … 20 (2022) 1, pp. 123-140
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Understanding brand-related content consumption : the role of source of content, persuasive knowledge, and product type
Nguyen, Chi T. K.; Park, Jusik - In: Journal of international trade & commerce 18 (2022) 5, pp. 93-113
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Influencer marketing as a method of solving the crisis of trust in digital content marketing
Sołoducha, Krzysztof - 2022
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10013532441
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Content Promotion for Online Content Platforms with the Diffusion Effect
Lin, Yunduan; Wang, Mengxin; Shen, Zuo-Jun; Zhang, Heng; … - 2022
Problem Definition: Content promotion policies are playing an increasingly important role in improving content consumption and user engagement for online content platforms. However, a frequently used promotion policy generally neglects employing the diffusion effect within a crowd of users. In...
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10014088312
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Content Quality Assurance on Media Platforms with User-generated Content
Zhu, Xingzhen; Lang, Markus; Dietl, Helmut M. - 2022
This paper develops a duopoly model of user-generated content (UGC) platforms that compete for consumers and content producers in two-sided markets with network externalities. Each platform can choose the level of investment into a content quality assurance (CQA) system and the level of...
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Content Quality Assurance on Media Platforms with User-Generated Content
Zhu, Xingzhen; Lang, Markus; Dietl, Helmut M. - 2022
This paper develops a duopoly model of user-generated content (UGC) platforms that compete for consumers and content producers in two-sided markets with network externalities. Each platform can choose the level of investment into a content quality assurance (CQA) system and the level of...
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Legal, library, and accounting barriers of e-books for e-learning during COVID-19 at polytechnic in Pozega
Mikić, Ivana; Marinclin, Antonija - In: ENTRENOVA - ENTerprise REsearch InNOVAtion Conference 8 (2022) 1, pp. 138-145
The sudden and rapid appearance of COVID-19 surprised many, so the whole world switched to the digital environment at one point. Business meetings, classes, and social events took place via the Internet. In such an environment, e-books have played a major role in responding to distance learning....
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Content marketing research : a review and research agenda
Bubphapant, Jitpisut; Brandão, Amélia Maria Pinto da Cunha - In: International journal of consumer studies 48 (2024) 1, pp. 1-30
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Intelligent model to improve the efficacy of healthcare content marketing by auto-tagging and exploring the veracity of content using opinion mining
Hari, S. Sri; Porkodi, S.; Saranya, R.; Vijayakumar, N. - In: International journal of electronic marketing and … 15 (2024) 2, pp. 240-260
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(How) does user-generated content impact content generated by professionals? : evidence from local news
Sen, Ananya; Grad, Tom; Ferreira, Pedro; Claussen, Jörg - In: Management science : journal of the Institute for … 70 (2024) 9, pp. 6045-6068
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Analytical model to measure the effectiveness of content marketing on Twitter : the case of governorates in Colombia
Guzmán Ordóñez, Anabel; Arroyo Cañada, Francisco Javier - In: Journal of marketing analytics : JMA 12 (2024) 4, pp. 962-978
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Membership bundles in content platforms : bundle decision and content distribution
Guo, Tengfei; Zhong, Shiquan; Wang, Xuelian; Ma, Shoufeng - In: Information & management : the international journal of … 61 (2024) 3, pp. 1-12
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Recycling firm-generated content on social media platforms : phenomenon and research propositions
Astvansh, Vivek - In: Marketing intelligence & planning 42 (2024) 8, pp. 1407-1432
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The impact of destination-brand social media content on consumer online brand-related activities (COBRAs)
Grosso, Fernando Oscar; Rodriguez-Molina, Miguel Ángel; … - In: Tourism Management Perspectives 51 (2024), pp. 1-11
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Identifying consumer-based digital content marketing consumption motives : a qualitative study
Gupta, Shelleka; Dutt, Ronnie - In: Journal of advances in management research : JAMR 21 (2024) 4, pp. 584-604
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What drives users to tip? : the impact of contributor experience, content length, and content type on online video sharing platforms
Cao, Wang; Liu, Yipeng; Li, Shengli; Pu, Zheyuan - In: Information & management : the international journal of … 61 (2024) 8, pp. 1-13
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