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International marketing review (19)
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1
Article 		Effects of geographical university names on users' perceptions
Year:                     
2012
Person:  Peluso, Alessandro M.; Guido, Gianluigi
Published in:  The journal of brand management : an international journal ; 19
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2
Article 		Consumer perspectives of cultural branding : the case of Burberry in Taiwan
Year:                     
2012
Person:  Peng, Norman; Chen, Annie Huiling
Published in:  The journal of brand management : an international journal ; 19
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3
Article 		Shopping behavior of Chinese tourists visiting the United States : letting the shoppers do the talking
Year:                     
2012
Person:  Xu, Yueying; McGehee, Nancy Gard
Published in:  Tourism management : research, policies, practice ; 33
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4
Article 		Old firms, new tricks and the quest for profits : Burberry's journey from success to failure and back to success again
Year:                     
2012
Person:  Tokatli, Nebahat
Published in:  Journal of economic geography ; 12
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5
Article 		SHAPING THE IMAGE OF BULGARIA AS FDI DESTINATION IN SOUTHEASTERN EUROPE: THE COURSE AFTER 1989
Year:                     
2011
Person:  METAXAS, Theodore; TSAVDARIDOU, Maria
Institution:  Euro-American Association of Economic Development
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6
Article 		Brend kao naša sudbina
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7
Article 		Consumer-based brand equity and status-seeking motivation for a global versus local brand
Year:                     
2011
Person:  Roy, Rajat; Chau, Ryan
Published in:  Asia Pacific journal of marketing and logistics ; 23
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8
Article 		Building country image through corporate image : exploring the factors that influence the image transfer
Year:                     
2011
Person:  Gotsi, Manto; Lopez, Carmen; Andriopoulos, Constantine
Published in:  Journal of strategic marketing ; 19
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9
Article 		A multi-country study exploring relationships of lifestyles to ethnocentrism
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10
Article 		Country-specific sentiment and security prices
Year:                     
2011
Person:  Hwang, Byoung-hyoun
Published in:  Journal of financial economics ; 100
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11
Article 		Atraktívnosť slovenska pre vybraný segment návštevníkov
Year:                     
2011
Person:  Pompurová, Kristína
Published in:  Ekonomie a management : E + M ; 14
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12
Book / Working Paper 		Preisliche Auswirkungen des Country-of-Origin : theoretische und empirisch experimentelle Analysen
Year:                     
2011
Person:  Oldenkotte, Katharina
Publisher:  Nürnberg : GfK Verein
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13
Book / Working Paper 		Brand Singapore : how nation branding built Asia's leading global city
Year:                     
c 2011
Person:  Koh, Buck Song
Publisher:  Singapore [u.a.] : Marshall Cavendish Business
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14
Article 		The relevance of visitors' nation brand embeddedness and personality congruence for nation brand identification, visit intentions and advocacy
Year:                     
2011
Person:  Stokburger-Sauer, Nicola E.
Published in:  Tourism management : research, policies, practice ; 32
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15
Article 		The relationship between country-of-origin image and brand image as drivers of purchase intentions : a test of alternative perspectives
Year:                     
2011
Person:  Diamantopoulos, Adamantios; Schlegelmilch, Bodo; Palihawadana, Dayananda
Published in:  International marketing review ; 28
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16
Article 		Further clarification on how perceived brand origin affects brand attitude : a reply to Samiee and Usunier
Year:                     
2011
Person:  Magnusson, Peter; Westjohn, Stanford A.; Zdravkovic, Srdan
Published in:  International marketing review ; 28
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17
Article 		The shift from manufacturing to brand origin : suggestions for improving COO relevance
Year:                     
2011
Person:  Usunier, Jean-Claude
Published in:  International marketing review ; 28
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18
Article 		Resolving the impasse regarding research on the origins of products and brands
Year:                     
2011
Person:  Samiee, Saeed
Published in:  International marketing review ; 28
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19
Article 		"What? I thought Samsung was Japanese" : accurate or not, perceived country of origin matters
Year:                     
2011
Person:  Magnusson, Peter; Westjohn, Stanford A.; Zdravkovic, Srdan
Published in:  International marketing review ; 28
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20
Article 		Reciprocal transfer effects for brand extensions of global or local origin : evidence from Norway
Year:                     
2011
Person:  Iversen, Nina M.; Hem, Leif E.
Published in:  International marketing review ; 28
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21
Article 		Nation branding in South Korea : a modern continuation of the developmental state
Year:                     
2011
Person:  Schmuck, Alena
Published in:  Korea yearbook : politics, economy and society ; 5
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22
Article 		Product-country fit in the Canadian context
Year:                     
2011
Person:  Ahmed, Sadrudin A.; Astous, Alain d'; Petersen, Halima Benmiloud
Published in:  The journal of consumer marketing ; 28
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23
Article 		How managers make sourcing decisions about low cost regions : insights from perceptual mapping
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24
Article 		Beyond the nation brand : the role of image and identity in international relations
Year:                     
2011
Person:  Anholt, Simon
Published in:  Brands and branding geographies
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25
Article 		Packaging political projects in geographical imaginaries : the rise of nation branding
Year:                     
2011
Person:  Lewis, Nick
Published in:  Brands and branding geographies
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26
Article 		An integrative model of place image : exploring relationships between destination, product, and country images
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27
Article 		Tourism destination brand equity dimensions : renewal versus repeat market
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28
Article 		Relationship between destination image and behavioral intentions of tourists to consume cultural attractions
Year:                     
2011
Person:  Ramkissoon, Haywantee; Uysal, Muzaffer; Brown, Keith
Published in:  Journal of hospitality marketing & management ; 20
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29
Article 		Co-creating a nation brand "bottom up"
Year:                     
2011
Person:  Hakala, Ulla; Lemmetyinen, Arja
Published in:  Tourism review : the official journal of the AIEST ; 66
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30
Article 		Demystifying cultural differences in country-of-origin effects : exploring the moderating roles of product type, consumption context, and involvement
Year:                     
2011
Person:  Sharma, Piyush
Published in:  Journal of international consumer marketing ; 23
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31
Article 		Country-of-origin and brand redeployment impact after brand acquisition
Year:                     
2011
Person:  Lee, Hsiang-ming; Lee, Ching-chi
Published in:  The journal of consumer marketing ; 28
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32
Article 		Associations between USPs and design characteristics of Mediterranean countries' websites
Year:                     
2011
Person:  Vrana, Vasiliki; Zafiropoulos, Kostas
Published in:  Journal of hospitality marketing & management ; 20
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33
Article 		Dimensions of destination images : the relationship between specific sites and overall perceptions of place ; the example of Dubai Creek and "Greater Dubai"
Year:                     
2011
Person:  Ryan, Chris; Ninov, Ivan
Published in:  Journal of travel and tourism marketing ; 28
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34
Article 		China in the eyes of western travelers as represented in travel blogs
Year:                     
2011
Person:  Li, Xu; Wang, Youcheng
Published in:  Journal of travel and tourism marketing ; 28
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35
Article 		The brand image of a small island destination : the case of Mauritius
Year:                     
2011
Person:  Naidoo, Perunjodi; Ramseook-Munhurrun, Prabha
Published in:  Global journal of business research : GJBR ; 6
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36
Article 		Consumer attitude toward products made in Ghana
Year:                     
2011
Person:  Bamfo, Bylon Abeeku
Published in:  Global journal of business research : GJBR ; 6
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37
Article 		Explaining the product-speciticity of country-of-origin effects
Year:                     
2011
Person:  Tseng, Ting-hsiang; Balabanis, George
Published in:  International marketing review ; 28
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38
Article 		The affective and cognitive components of country image : perceptions of American products in Kuweit
Year:                     
2011
Person:  Maher, Amro A.; Carter, Larry L.
Published in:  International marketing review ; 28
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39
Article 		Towards an integrative framework of brand country of origin recognition determinants : a cross-classified hierarchical model
Year:                     
2011
Person:  Martin, Oscar Martin; Cerviño, Julio
Published in:  International marketing review ; 28
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40
Article 		A brand for all the nations : the development of the world heritage brand in emerging markets
Year:                     
2011
Person:  Ryan, Jason; Silvanto, Sari
Published in:  Marketing intelligence & planning ; 29
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41
Article 		Re-branding Africa
Year:                     
2011
Person:  Osei, Collins; Gbadamosi, Ayantunji
Published in:  Marketing intelligence & planning ; 29
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42
Article 		Cognitive discrepancy in Chinese "face" : Mian and Lian, and their impact on cognition of country-of-origin image
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43
Article 		Destination branding in Zimbabwe : from crisis to recovery
Year:                     
2011
Person:  Ndlovu, Joram; Heath, Ernie T.
Published in:  Tourism analysis : an interdisciplinary journal ; 16
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44
Article 		Measuring the impact of inter-attitudinal conflict on consumer evaluations of foreign products
Year:                     
2011
Person:  Bandyopadhyay, Subir; Wongtada, Nittaya; Rice, Gillian
Published in:  The journal of consumer marketing ; 28
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45
Article 		Matching consumers' country and product image perceptions : an Australian perspective
Year:                     
2011
Person:  Dagger, Tracey S.; Raciti, Maria M.
Published in:  The journal of consumer marketing ; 28
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46
Article 		Country image, informational influence, collectivism/individualism, and brand loyality : exploring the automobile purchase patterns of Chinese Americans
Year:                     
2011
Person:  Wu, Guohua
Published in:  The journal of consumer marketing ; 28
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47
Article 		Consumer ethnocentrism and country-of-origin effects
Year:                     
2011
Person:  Palmer, Adrian
Published in:  Going global: implementing international business operations
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48
Article 		Consumer ethnocentrism and attitudes toward South African consumables in Mozambique
Year:                     
2011
Person:  John, Anna V.; Brady, Malcolm P.
Published in:  African journal of economic and management studies : AJEMS ; 2
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49
Article 		Gains and losses from the misperception of brand origin : the role of brand strength and country-of-origin image
Year:                     
2011
Person:  Balabanis, George; Diamantopoulos, Adamantios
Published in:  Journal of international marketing ; 19
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50
Article 		Consumers' emotional bonds with foreign countries : does consumer affinity affect behavioral intentions?
Year:                     
2011
Person:  Oberecker, Eva M.; Diamantopoulos, Adamantios
Published in:  Journal of international marketing ; 19
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