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Year :
2011 (1)
2010 (3)
2007 (1)
2005 (1)
1996 (1)
Subjects :
Dauerbackwaren (7)
Dry baked goods (7)
Brand (2)
Consumer Behaviour (2)
Großbritannien (2)
[+/-]
Konsumentenverhalten (2)
Markenartikel (2)
Panel (2)
United Kingdom (2)
Backgewerbe (1)
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British (1)
Company history (1)
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Make or Buy (1)
Make or buy (1)
Market segmentation (1)
Marktsegmentierung (1)
Maschinenbau (1)
Outsourcing (1)
Preventive care (1)
Product substitut (1)
Production Management (1)
Type of Publication :
Article (5)
Book / Working Paper (2)
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Article in journal (5)
Aufsatz in Zeitschriften (5)
Case study (2)
Fallstudie (2)
Arbeitspapier (1)
[+/-]
Graue Literatur (1)
Non-commercial literature (1)
Working Paper (1)
Languages :
English (5)
German (2)
Persons :
Chang, Shing Wan (2)
Oliveira-Castro, Jorge M. (2)
Wells, Victoria K. (2)
Debertin, David (1)
Estrin, Saul (1)
[+/-]
Foxall, Gordon R. (1)
Ghosh, Sadhana (1)
Hu, Wuyang (1)
Hughes, Kirsty (1)
Hüller, Jasmin (1)
Johnson, Rutherford (1)
Kamble, Sachin S. (1)
Ley, Michael (1)
Pagoulatos, Angelos (1)
Pallister, John (1)
Todd, Sarah (1)
Wieser, Wolfgang (1)
Institutions :
London Business School (1)
Published in ... :
Journal of organizational behavior management (2)
Discussion paper series (1)
International journal of procurement management (1)
Journal of food products marketing (1)
Transfer, Werbeforschung & Praxis : Zeitschrift für Werbung, Kommunikation und Markenführung (1)
Databases :
ECONIS (7)
Results 1- 7 of 7
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Title
1
Response to general health information in the food industry : a panel case study in the domestic cracker market
Year:
2011
Affiliated person:
Johnson, Rutherford
;
Hu, Wuyang
;
Pagoulatos, Angelos
;
Debertin, David
Published in:
Journal of food products marketing ; 17
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2
Outsourcing printing services as a competitive manufacturing strategy : a case study
Year:
2010
Person:
Kamble, Sachin S.
;
Ghosh, Sadhana
Published in:
International journal of procurement management ; 3
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3
Substitutability and independence : matching analyses of brands and products
Year:
2010
Affiliated person:
Foxall, Gordon R.
;
Wells, Victoria K.
;
Chang, Shing Wan
;
Oliveira-Castro, Jorge M.
Published in:
Journal of organizational behavior management ; 30
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4
Market segmentation from a behavioral perspective
Year:
2010
Affiliated person:
Wells, Victoria K.
;
Chang, Shing Wan
;
Oliveira-Castro, Jorge M.
;
Pallister, John
Published in:
Journal of organizational behavior management ; 30
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-
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5
Herausforderungen für den Vertrieb von Markenartikeln in Südeuropa
Year:
2007
Person:
Wieser, Wolfgang
Published in:
Transfer, Werbeforschung & Praxis : Zeitschrift für Werbung, Kommunikation und Markenführung ; 52
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6
Durch Erfindergeist zum Weltmarktführer : die hundertjährige Geschichte des Familienunternehmens Haas
Year:
2005
Person:
Hüller, Jasmin
;
Ley, Michael
Publisher:
Wien : Ueberreuter
Availability:
Table of Contents
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7
United Biscuits (Holdings) Plc case study
Year:
1996
Person:
Estrin, Saul
;
Todd, Sarah
;
Hughes, Kirsty
Publisher:
London
Institution:
London Business School
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-
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