Purpose - This research explores the relationship between factors that play a crucial role in e-commerce. This research aimed to check the direct relationship between customer engagement, innovation, and behavior of consumers towards phygital products on patronage intention. Furthermore, this...

Purpose - Over energy consumption is one of the causes of global warming and climate change. To deal with this issue, using energy-efficient appliances is strongly encouraged and cultivating consumer loyalty toward energy-efficient appliances is crucial for long-term sustainability. This study...

Purpose - This study investigates the circumstances under which a business to customer (B2C) marketplace chooses to implement green marketing to promote green product investment (GPI). It further identifies the optimal sales model approach for implementing green marketing under uncertainty about...

Sustainable product development requires integrating eco- and open innovation. Traditional Design Thinking (DT), while effective for iterative product improvement, often lacks the capability to address environmental considerations comprehensively, necessitating new approaches to balance consumer...

Based on Stimulus-organism-response theory, this study examines the significant role of green practices in influencing green revisit intentions through the creation of green image and green trust. The quantitative research involved reliability analysis, exploratory factor analysis, measurement...

The increasing environmental pressures on businesses have driven a global shift toward sustainability, particularly within small and medium-sized enterprises (SMEs). Despite the growing adoption of open innovation and circular economy (CE) practices, a gap remains in understanding how open...

This paper examines the determinants of individuals’ awareness of EU Energy Labels and the extent to which these labels influence their purchase decisions for electric appliances. The analysis is based on Eurobarometer survey data from 27,438 individuals across 28 EU Member States in 2019....

This study examines how the integration of corporate social responsibility (CSR) criteria in executive compensation can improve green innovation performance in European countries. Using agency theory and stakeholder theory, and a database of 5,603 firm-year observations from European companies...

Decisions about what we consume have environmental repercussions and, therefore, implications for future generations. Consumers' ability to pay more for sustainable food stimulates production strategies, like circular agriculture, aiding the European Green Deal's sustainable food system. With...

Over the last decade, there has been a growing demand for tools to support sustainable healthy lifestyles, including food choices. Through a survey, this study examined the influence of environmental nutrition information conveyed with aids such as nudges and traffic light labels through a...

The traditional linear economic model, characterized by extraction, production, consumption, and waste disposal, has increasingly exposed its limitations, particularly in the depletion of natural resources and the acceleration of global warming, which are critical global issues. These challenges...

This report discusses the shortcomings of conventional productivity measures that overlook the environmental efforts of firms aiming to reduce greenhouse gas emissions. It highlights the importance of utilizing green productivity metrics, such as carbon productivity and green total factor...

Studying the potential gap between firms' and consumers' sustainable attitudes and behaviors is important for aligning expectations and promoting strategies to reduce this gap and effectively implement sustainable business models. However, knowledge is lacking on this attitude-behavior gap,...

Recycling is viewed as a key component in a circular economy and serves as an ideal solution for promoting sustainability. During the global plastic crisis, plastic recycling practices have been adopted worldwide, leading to the production of various products made from recycled plastics (PRP)....

The UN Sustainable Development Goals (SDGs) emphasize moving the manufacturing sector towards adopting environmentally friendly practices. Manufacturing industries play a critical role in the economic growth of a country; however, they are also associated with directly affecting the environment....

The Ecodesign for Sustainable Products Regulation (ESPR) recently entered into force with the aim of making sustainable products the norm. In this report, the relevance of a number of product groups and horizontal requirements for potential action under ESPR was evaluated on the basis of several...

This factsheet provides an overview of the European Universities alliance, including on its partners, focus areas, vision and activities undertaken. It relates to the pioneering new learning opportunities across borders developed by the alliance, the innovative European inter-university campus...

This factsheet provides an overview of the European Universities alliance, including on its partners, focus areas, vision and activities undertaken. It relates to the pioneering new learning opportunities across borders developed by the alliance, the innovative European inter-university campus...

Promoting green product consumption is one important element in building a sustainable society. Yet green products are usually more costly. In times of high inflation, not only budget constraints but also the fear that prices will continue to rise might dampen green product consumption and,...

Background: Green Public Procurement (GPP) is a sector that has been growing in recent years through policies encouraged by the European Union. In the Greek public sector, the respective National Action Plan (NAP), which sets specific targets for GPP, has very recently come into force. However,...

The rising environmental concern has driven organizations to adopt green marketing practices. However, a growing number of organizations have been engaging in greenwashing practices, which mislead customers about their environmental performance. This can have negative consequences for the...

This study aims to comprehensively investigate the impact of green consumption on adopting a sustainable lifestyle. Based on the theory of planned behavior (TPB), a simple conceptual model is developed, and hypothesized relationships are tested in the context of a developing country- India....

Big data technology may improve the quality of environmental information disclosure and address the challenge of information asymmetry. This study adopts a difference-in-differences strategy to investigate the effectiveness of the big data-based environmental information disclosure system...

Purpose - This study explores the impact of green supply chain integration (GSCI) on enterprise performance (EP) from an organizational capability perspective. Additionally, this study investigated the mediating effect of ambidextrous green innovation (AMGI) and the moderating effect of green...