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1
Article 		Making sense of ecopreneurs' decisions to sell up
Year:                     
2012
Person:  Kearins, Kate; Collins, Eva
Published in:  Business strategy and the environment ; 21
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2
Article 		Young female consumers' intentions toward fair trade consumption
Year:                     
2012
Person:  Ma, Yoon Jin; Littrell, Mary A.; Niehm, Linda
Published in:  International journal of retail & distribution management ; 40
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3
Article 		Measuring the environmental impact of a product
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4
Article 		Using market segmentation approaches to understand the green consumer
Year:                     
2012
Person:  Devinney, Timothy M.
Published in:  The Oxford handbook of business and the natural environment
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5
Article 		Why not choose green? : consumer decision making for environmentally friendly products
Year:                     
2012
Person:  Gershoff, Andrew D.; Irwin, Julie R.
Published in:  The Oxford handbook of business and the natural environment
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6
Book / Working Paper 		Impact of service station networks on purchase decisions of alternative-fuel vehicles
Year:                     
2012
Person:  Achtnicht, Martin; Bühler, Georg; Hermeling, Claudia
Publisher:  Mannheim : ZEW
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7
Article 		Stakeholders' engagement in promoting sustainable development : businesses and urban forest carbon
Year:                     
2012
Person:  Poudyal, Neelam C.; Siry, Jacek P.; Bowker, J. M.
Published in:  Business strategy and the environment ; 21
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8
Article 		Nachhaltigkeit, Konsumforschung und Marketing
Year:                     
2011
Person:  Paulesich, Reinhard
Published in:  Umweltverträgliche Produktion und nachhaltiger Erfolg : Chancen, Benchmarks & Entwicklungslinien
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9
Article 		Environmental tax in a green market
Year:                     
2011
Person:  Brécard, Dorothée
Published in:  Environmental & resource economics ; 49
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10
Article 		A symbolic eco-friendly solution case study of shoplifting through technology and consumer behaviour changes
Year:                     
2011
Person:  Pate, Sharon S.; Adams, Melinda K.; Meyer, Sonya S.
Published in:  The marketing review ; 11
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11
Article 		Going green : incentives for the electric power industry
Year:                     
2011
Person:  Godfrey, Michael; Manikas, Andrew
Published in:  Global journal of business research : GJBR ; 5
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12
Article 		Green Branding - ein unaufhaltsamer Trend? : Perspektiven und Herausforderungen
Year:                     
2011
Person:  Legrand, Willy; Sloan, Philip
Published in:  Mit der Marke zum Erfolg : Markenmanagement in Hotellerie und Gastronomie
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13
Article 		How a green product lifecycle augments brand value
Year:                     
2011
Person:  Schmidt, Axel; Kwasniok, Thomas; Timm, Thorsten
Published in:  Green growth, green profit : how green transformation boosts business
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14
Article 		Are pro-environmental consumption choices utility-maximizing? : evidence from subjective well-being data
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15
Article 		Feeling ambivalent about going green : implications for green advertising processing
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16
Article 		Influences of technological attributes and environmental factors on technology commercialization
Year:                     
2011
Person:  Chen, Chih-jou; Chang, Chia-chin; Hung, Shiu-wan
Published in:  Journal of business ethics : JOBE ; 104
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17
Article 		Integrating suppliers into green product innovation development : an empirical case study in the semiconductor industry
Year:                     
2011
Person:  Lee, Ki-hoon; Kim, Ji-whan
Published in:  Business strategy and the environment ; 20
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18
Article 		Business leadership in advancing safer chemicals and products in supply chains
Year:                     
2011
Person:  Tickner, Joel; Coffin, Melissa
Published in:  The global supply web
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19
Article 		Market inertia and the introduction of green products : can strategic effects justify the porter hypothesis?
Year:                     
2011
Person:  Constanatos, Christos; Herrmann, Markus
Published in:  Environmental & resource economics ; 50
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20
Article 		Barriers to environmentally-friendly clothing production among Chinese apparel companies
Year:                     
2011
Person:  Zhu, Qinghua; Sarkis, Joseph
Published in:  Asian business & management ; 10
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21
Article 		Strategic sustainability and operational efficiency dilemma of data centres
Year:                     
2011
Person:  Smith, Alan D.
Published in:  International journal of business information systems : IJBIS ; 8
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22
Article 		Willingness to pay for socially responsible products : case of cotton apparel
Year:                     
2011
Person:  Ha-Brookshire, Jung E.; Norum, Pamela S.
Published in:  The journal of consumer marketing ; 28
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23
Article 		Identification of technologies, products and strategies with high resource efficiency potential : results of a cooperative selection process
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24
Book / Working Paper 		Green consumerism : an A-to-Z guide
Year:                     
2011
Publisher:  Los Angeles [u.a.] : SAGE
Affiliated person:  Mansvelt, Juliana
Institution:  Russell Sage Foundation
Availability:  Table of Contents Table of Contents 
 

 
 
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25
Article 		Developing a grassroots cross-cultural partnership to enhance student experiences
Year:                     
2011
Person:  Pentina, Iryna; Guilloux, Veronique
Published in:  Cases on innovations in educational marketing : transnational and technological strategies
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26
Article 		Behavioral change starts in the family : the role of family communication and implications for social marketing
Year:                     
2011
Person:  Watne, Torgeir; Brennan, Linda
Published in:  Journal of nonprofit & public sector marketing ; 23
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27
Article 		The influence of corporate environmental ethics on competitive advantage : the mediation role of green innovation
Year:                     
2011
Person:  Chang, Ching-hsun
Published in:  Journal of business ethics : JOBE ; 104
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28
Article 		Supply chain management for sustainable products : insights from research applying mixed methodologies
Year:                     
2011
Person:  Seuring, Stefan
Published in:  Business strategy and the environment ; 20
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29
Article 		Profiling potential green electricity tariff adopters : green consumerism as an environmental policy tool?
Year:                     
2011
Person:  Diaz-Rainey, Ivan; Ashton, John K.
Published in:  Business strategy and the environment ; 20
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30
Article 		Resource productivity-oriented innovative solutions : selection/development ways, and indicators to measure and assess their global advantage
Year:                     
2011
Person:  Barbiroli, Giancarlo
Published in:  International journal of innovation and sustainable development : IJISD ; 5
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31
Article 		Are fashion-conscious consumers more likely to adopt eco-friendly clothing?
Year:                     
2011
Person:  Gam, Hae Jin
Published in:  Journal of fashion marketing and management ; 15
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32
Article 		Symbolism in marketing systems
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33
Article 		Three possible scenarios for cleaner automobiles
Year:                     
2011
Person:  Freyssenet, Michel
Published in:  International journal of automotive technology and management : IJATM ; 11
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34
Article 		Englischsprachige Forschung (2000 - 2009) über Kommunikation und Marketing von Produkten mit gesellschaftlicher Verantwortung
Year:                     
2011
Person:  Davis, Ingrid
Published in:  Umweltwirtschaftsforum : UWF ; 19
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35
Article 		Green consumer behaviour : an experimental analysis of willingness to pay for remanufactured products
Year:                     
2011
Person:  Michaud, Céline; Llerena, Daniel
Published in:  Business strategy and the environment ; 20
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36
Article 		Green consumerism and non-profit firms : a new approach toward better environmental protection
Year:                     
2011
Person:  Tarani, Marta
Published in:  Rivista di politica economica ; 99
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37
Article 		Sustainability innovation contests : evaluating contributions with an eco impact-innovativeness typology
Year:                     
2011
Person:  Hansen, Erik G.; Bullinger, Angelika C.; Reichwald, Ralf
Published in:  International journal of innovation and sustainable development : IJISD ; 5
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38
Article 		The sustainable economy
Year:                     
2011
Person:  Chouinard, Yvon; Ellison, Jib; Ridgeway, Rick
Published in:  Harvard business review : HBR ; 89
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39
Article 		Rendite ohne Reue
Year:                     
2011
Person:  Chouinard, Yvon; Ellison, Jib; Ridgeway, Rick
Published in:  Harvard-Business-Manager : das Wissen der Besten ; 33
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40
Article 		Factors affecting the adoption of design for environment in Taiwan's electrical and electronic industries
Year:                     
2011
Affiliated person:  Tsai, Wen-Hsien; Hsu, Jui-Ling; Chen, Chia-Hsin; Lin, Sin-Jin; Tsaur, Tsen-Shu
Published in:  International journal of business and systems research ; 5
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41
Article 		Are lodging customers ready to go green? : an examination of attitudes, demographics, and eco-friendly intentions
Year:                     
2011
Affiliated person:  Han, Heesup; Hsu, Li-tzang Jane; Lee, Jin-soo; Sheu, Chwen
Published in:  International journal of hospitality management ; 30
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42
Article 		The green purchase behavior of Hong Kong young consumers : the role of peer influence, local environmental involvement, and concrete environmental knowledge
Year:                     
2011
Person:  Lee, Kaman
Published in:  Journal of international consumer marketing ; 23
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43
Article 		Kurz zum Klima : lernen für den Klimaschutz
Year:                     
2011
Person:  Rave, Tilmann; Sindram, Maximilian
Published in:  Ifo-Schnelldienst ; 64
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44
Article 		Adopting sustainable innovation : what makes consumers sign up to green electricity
Year:                     
2011
Person:  Ozaki, Ritsuko
Published in:  Business strategy and the environment ; 20
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45
Article 		Zipcar Incorporated : do we really need to own our automobiles?
Year:                     
2011
Person:  Rovenpor, Janet L.
Published in:  Humanistic management in practice
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46
Article 		Consumer purchase intention for organic personal care products
Year:                     
2011
Person:  Kim, Hee Yeon; Chung, Jae-eun
Published in:  The journal of consumer marketing ; 28
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47
Article 		Insights into integration for supply chain redesign in service and product-focused firms
Year:                     
2011
Person:  Dobrzykowski, David D.; Tran, Oanh T.; Hong, Paul
Published in:  International journal of services and operations management ; 8
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48
Article 		Consumer eco-innovation adoption : assessing attitudinal factors and perceived product characteristics
Year:                     
2011
Person:  Jansson, Johan
Published in:  Business strategy and the environment ; 20
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49
Article 		Promoting sustainable consumption
Year:                     
2011
Person:  Khalili, Nasrin R.; Melaragno, Whynde; Haddadian, Ghazale
Published in:  Practical sustainability : from grounded theory to emerging strategies
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50
Article 		Investigation of green marketing tools' effect on consumers' purchase behavior
Year:                     
2011
Person:  Rahbar, Elham; Wahid, Nabsiah Abdul
Published in:  Business strategy series ; 12
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