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Databases :

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RePEc (7)

Marketing education and acculturation in the early twentieth century : evidence from Polish language texts on selling and salesmanship

Year:	2012

Person:	Witkowski, Terrence H.
Published in:	Journal of historical research in marketing ; 4

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Teachers’ training for the early childhood education - a paradigm shift in terms of professionalisations

Year:	2011

Person:	PETRESCU, Ph. D. Student Anca; ROSU, Ph. D. Student Mirela
Institution:	Editura Lumen, Department of Economics

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Learn English, not the local language! : ethic Russians in the Baltic States

Year:	2011

Person:	Toomet, Ott
Published in:	The American economic review ; 101

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Determinants of individuals preference for cross-cultural literacy : role of international trade potential

Year:	2011

Person:	Kandogan, Yener
Published in:	Journal of world business: JWB ; 46

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Generation Y's athlete role model perceptions on PWOM behaviour

Year:	2011

Person:	Buksa, Ivan; Mitsis, Ann
Published in:	Young consumers : insight and ideas for responsible marketers ; 12

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Multiple language usage and earnings in Western Europe

Year:	2011

Person:	Williams, Donald R.
Published in:	International journal of manpower ; 32

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Women in the IT sector : is there an English language premium?

Year:	2011

Person:	Chandramohan, B. P.; Gajanan, Shailendra N.; Muthulakshmi, B.
Published in:	International journal of economic policy in emerging economies ; 4

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Immigrant-native substitutability : the role of language ability

Year:	2011

Person:	Lewis, Ethan G.
Publisher:	Cambridge, Mass.

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A strategy for diversity training : focussing on empathy in the workplace

Year:	2011

Person:	Madera, Juan M.; Neal, Jack A.; Dawson, Mary
Published in:	Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education ; 35

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The impact of international and NESB students on measured learning and standards in Australian higher education

Year:	2011

Person:	Foster, Gigi
Publisher:	Kensington, NSW : School of Economics, the Univ. of New South Wales

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Management of language learning strategies : the case of Net-Generation ESL tertiary learners

Year:	2011

Person:	Shakarami, Alireza; Abdullah, Mardziah Hayati
Published in:	Journal for international business and entrepreneurship development ; 5

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Discursive changes in corporate and institutional communication

Year:	2011

Person:	Gotti, Maurizio
Published in:	Discourse, communication and the enterprise : genres and trends : [a selection of papers originally presented at the Fifth Conference on Discourse, Communication and the Enterprise (DICOEN V) held in Milan in September 2009]

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Does cue competition reduce conditioned liking of brands and products?

Year:	2011

Person:	Walther, Eva; Ebert, Irena; Meinerling, Katrin
Published in:	Psychology & marketing ; 28

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Negative and positive assimilation, skill transferability, and linguistic distance

Year:	2011

Person:	Chiswick, Barry R.; Miller, Paul W.
Publisher:	Bonn : IZA

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TEACHING ABILITIES OF GERMAN TEACHER CANDIDATES

Year:	2011

Person:	Kirmizi, Bulent
Institution:	İktisadi ve İdari Bilimler Fakültesi, Anadolu Üniversitesi

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Cultural accommodation and language priming : competitive versus cooperative behavior in a prisoner's dilemma game

Year:	2010

Person:	Akkermans, Dirk; Harzing, Anne-Wil; Witteloostuijn, Arjen van
Published in:	Management international review : mir ; journal of international business ; 50

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Sprachwahl in der deutsch-russischen Unternehmenskommunikation

Year:	2010

Person:	Martynova, Olga
Publisher:	Frankfurt am Main [u.a.] : Lang

Availability:	Table of Contents

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Advertising in English in nonnative English-speaking markets : the effect of language and self-referencing in advertising in Romania on ad attitudes

Year:	2010

Person:	Micu, Camelia C.; Coulter, Robin A.
Published in:	Journal of East-West business ; 16

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Silencing the call to action : a bird's eye view of minority language media and political participation in Eurasia

Year:	2010

Person:	Cox, Michaelene
Published in:	Transition studies review ; 17

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The linguistic dimension of expatriatism : hybrid environment, hybrid linguistic identity

Year:	2010

Person:	Bielenia-Grajewska, Magdalena
Published in:	European journal of cross-cultural competence and management ; 1

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Offshoring and corporate headquarters : evidence from Japanese firm-level data

Year:	2010

Person:	Tomiura, Eiichi; Ito, Banri; Wakasugi, Ryūhei
Publisher:	Tokyo : Research Inst. of Economy, Trade and Industry

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Do brand names in a foreign language lead to different brand perceptions?

Year:	2010

Affiliated person:	Salciuviene, Laura; Ghauri, Pervez N.; Streder, Ruth Salomea; De Mattos, Claudio
Published in:	Journal of marketing management : MM ; 26

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Lost in translation? : culture, language and the role of the translator in international business

Year:	2010

Person:	Blenkinsopp, John; Shademan Pajouh, Maryam
Published in:	Critical perspectives on international business ; 6

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Marketplace vulnerability of limited English proficient consumers : opportunities to increase knowledge in macromarketing

Year:	2010

Person:	Adkins, Natalie Ross; Jae, Haeran
Published in:	Journal of macromarketing : examining the interactions among markets, marketing, and society ; 30

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External uncertainty and entry mode choice : cultural distance, political risk and language diversity

Year:	2010

Person:	López-Duarte, Cristina; Vidal-Suárez, Marta M.
Published in:	International business review : the official journal of the European International Business Academy ; 19

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E-Learning beim Fremdsprachenerwerb : Ergebnisse einer Bedarfsanalyse und Konzeption eines mobilen Sprachlernangebotes

Year:	2010

Affiliated person:	Lehner, Franz; Siegel, Beate; Müller, Christian; Polleti, Axel
Published in:	E-Learning 2010 : Aspekte der Betriebswirtschaftslehre und Informatik ; [Vorträge ; Teilkonferenz "E(lectronic)-Learning - Technologiebasiertes Lehren und Lernen" ; im Rahmen der 4. Multikonferenz Wirtschaftsinformatik vom 26. - 28. Februar 2008 (MKWI '08) an der Technischen Universität München in Garching]

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The implications of language boundaries on the development of trust in international management teams

Year:	2010

Person:	Henderson, Jane Kassis
Published in:	Organizational trust : a cultural perspective

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Foreign languages' acquisition : self learning and linguistic schools

Year:	2010

Publisher:	Louvain-la-Neuve : CORE
Affiliated person:	Gabszewicz, Jean; Ginsburgh, Victor; Laussel, Didier; Weber, Shlomo

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Nationale Forschung und internationale Wettbewerbsfähigkeit : ein Widerspruch?

Year:	2010

Affiliated person:	Loos, Peter; König, Wolfgang; Österle, Hubert; De Marco, Marco; Pastor, Joan A.
Published in:	Wirtschaftsinformatik : WI ; Organ der Fachbereichs Wirtschaftsinformatik der Gesellschaft für Informatik e.V. und der Wissenschaftlichen Kommission Wirtschaftsinformatik im Verband der Hochschullehrer für Betriebswirtschaft e.V. ; 52

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An empirical study on code mixing in print advertisements in Hong Kong

Year:	2010

Person:	Leung, Chi-hong
Published in:	Asian journal of marketing : the official journal of the Marketing Institute of Singapore ; 4

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Internationale Markennamen : die Standardisierungs-/Differenzierungsentscheidung anhand linguistischer Kriterien

Year:	2010

Person:	Müller, Stefan; Hoffmann, Stefan
Published in:	Der Markt : international journal of marketing ; 49

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"Catching up with 'civilisation'" : reflections on language spread in Poland

Year:	2010

Person:	Śliwa, Martyna
Published in:	Journal of organizational change management ; 23

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KNOWLEDGE MANAGEMENT FOR BUSINESS ORIENTED FOREIGN LANGUAGE TEACHING AND LEARNING

Year:	2009-08

Person:	MUREªAN, Mihaela
Institution:	Facultatea de Cibernetica, Statistica şi Informatica Economica, Academia de Studii Economice din Bucureşti

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Language as a barrier for accounting harmonization in Europe

Year:	2009

Person:	Söderblom, Trygge
Published in:	Interne Kommunikation von Unternehmen : psychologische, kommunikationswissenschaftliche und kulturvergleichende Studien

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Accessing employment: challenges faced by non-native English-speaking professional migrants

Year:	2009

Person:	Li, Mingsheng; Campbell, Jacqui
Published in:	Asian and Pacific migration journal : APMJ ; 18

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COMMIN : Beschreibung von Planungssystemen im Ostseeraum

Year:	2009

Person:	Gustedt, Evelyn
Published in:	Informationen zur Raumentwicklung

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Foreign languages and trade

Year:	2009

Person:	Fidrmuc, Jan; Fidrmuc, Jarko
Publisher:	Uxbridge : CEDI

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Foreign languages and trade

Year:	2009

Person:	Fidrmuc, Jan; Fidrmuc, Jarko
Publisher:	Uxbridge : Brunel Univ. West London, Brunel Business School

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Crossing language boundaries : qualitative interviewing in international business

Year:	2009

Person:	Welch, Catherine; Marschan-Piekkari, Rebecca
Published in:	Methodological considerations

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The wording and translation of research instruments

Year:	2009

Person:	Brislin, Richard W.
Published in:	Methodological considerations

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The impact of ESL funding restrictions on student academic achievement

Year:	2009

Person:	Dooley, Martin D.; Furtado, Cesar
Publisher:	Hamilton, Ont. : Dep. of Economics, McMaster Univ.

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Language and culture requirements in international business majors at AACSB-accredited business schools

Year:	2009

Person:	Walker, John
Published in:	Journal of teaching in international business ; 20

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A series of changes in a private training company

Year:	2009

Person:	Sun, Wei
Published in:	Implementation of changes in Chinese organizations : groping a way through the darkness

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Foreign languages and trade

Year:	2009

Person:	Fidrmuc, Jan; Fidrmuc, Jarko
Publisher:	London : Centre for Economic Policy Research

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Einführung eines neuen Online-Systems zur Ermittlung des Fremdsprachen-Bedarfs bei Bosch : Aspekte der Kommunikation

Year:	2009

Person:	Zimmermann, Ben
Published in:	Personalentwicklung als Kommunikationsaufgabe : Herausforderungen, Lösungsansätze und Praxisbeispiele

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Communication in business

Year:	2009

Person:	Pawelzik, Birgit
Publisher:	München : Oldenbourg

Availability:	Table of Contents

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Automatische Generierung von Animationen für chinesische Schriftzeichen

Year:	2008

Person:	Lehner, Franz; Müller, Ch.; Völkl, F.; Mainusch, T.
Publisher:	Passau : Univ., Wirtschaftswiss. Fak.

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Vom E-Learning zum M-Learning beim Fremdsprachenerwerb : Bedarfsanalyse und Konzeption eines Systems zur Unterstützung des mobilen Sprachlernens

Year:	2008

Person:	Lehner, Franz; Siegel, Beate; Müller, Christian; Poletti, Axel

Availability:	-

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Code choice in der internen und externen Unternehmenskommunikation

Year:	2008

Person:	Lavric, Eva
Published in:	Organisationskommunikation : Grundlagen und Analysen der sprachlichen Inszenierung von Organisation

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If employees "go the extra mile," do customers reciprocate with similar behavior? /Youjae Yi and Taeshik Gong

Year:	2008

Person:	Yi, Youjae; Gong, Taeshik
Published in:	Psychology & marketing ; 25

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