With the objective of providing insights and strategic recommendations to enhance the competitiveness of tourism destinations, this study endeavors to examine the nuanced impact of digital technology utilization on the travel intentions of consumers. A comprehensive theoretical framework is...

In the scientific literature on tourism, a set of variables is frequently utilized. The objective of this study is to analyze the scenario of scientific publications on these variables between 2000 and 2023. This analysis employs a bibliometric approach, utilizing data collected from the Scopus...

Virtual Reality (VR) holds immense potential to revolutionize the tourism industry by transforming how destinations are marketed and experienced. Research consistently emphasizes VR's ability to enhance and enrich tourist experiences, offering new dimensions of engagement. However, despite its...

Purpose This research aims to explore the intricate dynamics influencing the adoption of AI-driven smart tourism technologies within the specific context of the United Arab Emirates. It seeks to address the following key questions: How do ethical AI practices and personalization impact tourist...

This study explores the influence of metaverse experiences and social interaction on tourists' engagement and satisfaction in virtual tourism environments. In the digital era, the metaverse provides an immersive, interactive platform for tourism, allowing users to experience destinations...

The intention to co-create plays a pivotal role in sustainable tourism development. This study investigates whether tourist nationality moderates the intention to co-create within the tourism experience. The research sample consists of 400 international tourists visiting Indonesia for tourism...

This policy brief summarises key findings from the project Hidden Barriers to Conservation-Addressing Social Acceptability to Enhance Effective Management in the Galapagos Marine Reserve, conducted by Heriot-Watt University with the support of The Rufford Foundation, in collaboration with the...

In recent decades, the concept of well-being has often been the subject of psychological studies. The current study examines how tourism relates to well-being from the perspective of tourists/visitors, through the study of the older and more recent literature. Especially when it comes to the...

Inbound digital marketing strategies play a vital role in the tourism industry, significantly influencing visitors' decision-making processes, enhancing tourist experiences, and ensuring post-consumption satisfaction. This study explores the effectiveness of digital marketing strategies in...

Aim: As part of its climate and sustainability policies, the European Union actively fosters the transition from air to rail travel, for example by improving the international railway infrastructure, liberalizing the European railway market and introducing an international booking system for...

The current climate crisis was caused by our everyday, individual decision-making. People have the opportunity to decide between options that contain more or less greenhouse gases. This is particularly relevant for the travel industry which has historically been a major contributor to global...

Welcome to the 2024 edition of Travelling in Europe! So, what's new this year? The Schengen area is growing - again! Bulgaria and Romania became the newest members of the world's largest passport-free travel zone on 31 March. To begin with, border checks have been lifted for people travelling by...

Welcome to the 2024 edition of Travelling in Europe! So, what's new this year? The Schengen area is growing - again! Bulgaria and Romania became the newest members of the world's largest passport-free travel zone on 31 March. To begin with, border checks have been lifted for people travelling by...

Welcome to the 2024 edition of Travelling in Europe! So, what's new this year? The Schengen area is growing - again! Bulgaria and Romania became the newest members of the world's largest passport-free travel zone on 31 March. To begin with, border checks have been lifted for people travelling by...

Despite much research being conducted within the scope of sustainable tourism, more progress has yet to be made in defining how close or far different countries are from achieving this goal. Consequently, this paper aims to evaluate and compare the commitment of citizens, as tourists, from the...

Purpose: This study aims to identify controllable factors influencing domestic tourists' revisits, taking into account concerns and desires related to travel to inform domestic tourism marketing strategies. Design/methodology/approach: The study gathered data through a preliminary survey of 930...