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Year :
2012 (13)
2011 (84)
2010 (132)
2009 (103)
2008 (128)
[+/-]
2007 (129)
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2002 (28)
2001 (28)
2000 (41)
1999 (30)
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1994 (3)
1993 (1)
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1988 (3)
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Subjects :
Media usage (944)
Medienverhalten (943)
Deutschland (372)
Germany (372)
Internet (208)
[+/-]
Theorie (130)
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USA (107)
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Marktforschung (92)
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Television advertising (46)
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Television (44)
Mobile communications (41)
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Advertising effectiveness (39)
Werbewirkung (39)
Welt (37)
World (37)
Media research (36)
Medienforschung (36)
Online marketing (36)
Online-Werbung (36)
Diffusion of innovations (33)
East Germany (33)
Innovationsdiffusion (33)
Neue Bundesländer (33)
Jugendliche (31)
Youth (31)
Information seeking behaviour (30)
Informationsverhalten (30)
Online availability :
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Type of Publication :
Article (542)
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[+/-]
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Genres :
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Graue Literatur (246)
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[+/-]
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Arbeitspapier (110)
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Languages :
German (488)
English (441)
French (10)
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[+/-]
Portuguese (2)
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Bulgarian (1)
Hungarian (1)
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Persons :
Klingler, Walter (9)
Schenk, Michael (6)
Gerhards, Maria (5)
Sonnac, Nathalie (5)
Benesch, Christine (4)
[+/-]
Eimeren, Birgit van (4)
Feierabend, Sabine (4)
Kind, Hans Jarle (4)
Kollmann, Tobias (4)
Silberer, Günter (4)
Anger, Silke (3)
Bauer, Hans H. (3)
Bellman, Steven (3)
Berger, Helge (3)
Brosius, Hans-Bernd (3)
Calder, Bobby J. (3)
Clement, Michel (3)
Dewenter, Ralf (3)
Diehl, Sandra (3)
Döbler, Thomas (3)
Ehrmann, Michael (3)
Fratzscher, Marcel (3)
Frees, Beate (3)
Frey, Bruno S. (3)
Friedrichsen, Mike (3)
Gabszewicz, Jean Jaskold (3)
Gerhard, Heinz (3)
Hamm, Ingrid (3)
Kerner, Martin (3)
Lamla, Michael J. (3)
Laussel, Didier (3)
Mevenkamp, Andreas (3)
Mühl-Benninghaus, Wolfgang (3)
Müller, Dieter K. (3)
Nilssen, Tore (3)
Oehmichen, Ekkehardt (3)
Pagel, Sven (3)
Schleife, Katrin (3)
Schwarze, Johannes (3)
Simon, Erk (3)
Institutions :
Institut für Demoskopie <Allensbach> (70)
Arbeitsgemeinschaft Media-Analyse (8)
Media-Micro-Census GmbH <Frankfurt, Main> (6)
Arbeitsgemeinschaft der Landesmedienanstalten in der Bundesrepublik Deutschland (4)
Europäische Kommission (3)
[+/-]
Arbeitsgemeinschaft der Landesmedienanstalten in der Bundesrepublik Deutschland / Gemeinsame Stelle Digitaler Zugang (2)
European Communication Council (2)
Forschungsstelle für Medienwirtschaft und Kommunikationsforschung <Hohenheim> (2)
Instituto Brasileiro de Geografia e Estatística <Rio de Janeiro> / Coordenação de Trabalho e Rendimento (2)
Istituto Nazionale di Statistica <Roma> (2)
Leibniz-Institut für Länderkunde (2)
Academia de Studii Economice din Bucureşti (1)
Akademie für Technikfolgenabschätzung in Baden-Württemberg <Stuttgart> (1)
Annenberg School of Communications <Los Angeles, CA> / Center for the Digital Future (1)
Arbeitsgemeinschaft der Landesmedienanstalten in der Bundesrepublik Deutschland / Kommission für Zulassung und Aufsicht der Landesmedienanstalten (1)
Attac Deutschland (1)
Bayerische Landeszentrale für Neue Medien <München> (1)
Bertelsmann-Stiftung (1)
Booz, Allen & Hamilton GmbH <Düsseldorf> (1)
Bundesverband Deutscher Banken (1)
Danmark / Statistik (1)
Deutsches Institut für Wirtschaftsforschung <Berlin> (1)
Deutschland / Bundeswehr / Universität Hamburg (1)
Deutschland / Bundeswehr <Hamburg> / Universität (1)
Deutschland / Statistisches Bundesamt (1)
Ekonomiska Forskningsinstitutet <Stockholm> (1)
Elinkeinoelämän Tutkimuslaitos <Helsinki> (1)
Europäische Kommission / Generaldirektion Allgemeine und Berufliche Bildung und Jugend (1)
Europäische Kommission / Generaldirektion Forschung (1)
Europäische Kommission / Generaldirektion Kommunikation (1)
Europäische Kommission / Statistisches Amt (1)
Fraunhofer-Institut für Systemtechnik und Innovationsforschung <Karlsruhe> (1)
Friedrich-Ebert-Stiftung / Abteilung Wirtschafts- und Sozialpolitik (1)
Friedrich-Ebert-Stiftung / Gesprächskreis Migration und Integration (1)
Friedrich-Ebert-Stiftung / Kocheler Kreis (1)
GfK Nürnberg, Gesellschaft für Konsum-, Markt- und Absatzforschung (1)
Gosudarstvennyj Institut Iskusstvoznanija <Moskva> (1)
Hubert-Burda-Media-Holding-Kommanditgesellschaft <Offenburg> (1)
IP Deutschland GmbH <Köln> (1)
Institut National de la Statistique et des Études Économiques <Paris> (1)
Published in ... :
Media-Perspektiven (41)
Journal of advertising research (23)
Medienwirtschaft : MW ; Zeitschrift für Medienmanagement und Kommunikationsökonomie ; Printmedien, Hörfunk, Fernsehen, Telekommunikation, Multimedia (12)
Web-Monitoring : Gewinnung und Analyse von Daten über das Kommunikationsverhalten im Internet (12)
Telematics and informatics : an interdisciplinary journal on the social impacts of new technologies (11)
[+/-]
Young consumers : insight and ideas for responsible marketers (11)
The journal of media economics (9)
Journal of internet commerce (8)
JMM : the international journal on media management (7)
Leitfaden Online-Marketing ; [Bd. 1] (7)
Gabler Edition Wissenschaft (6)
International journal of market research : JMRS ; the journal of the Market Research Society (6)
Journal of promotion management : JPM (6)
KOF working papers (6)
Psychology & marketing (6)
AWA '97 (5)
Arbeitspapiere des Instituts für Rundfunkökonomie an der Universität zu Köln (5)
Discussion paper series (5)
Journal of global information management : an official publication of the Information Resources Management Association (5)
Management information systems : mis quarterly (5)
Neue Technik, neue Medien, neue Gesellschaft? : ökonomische Herausforderungen der Onlinekommunikation ; [Tagung] (5)
Ökonomie, Qualität und Management von Unterhaltungsmedien (5)
AWA '94 (4)
AWA '95 (4)
AWA '96 (4)
Discussion paper / Centre for Economic Policy Research (4)
Discussion paper series / IZA (4)
Journal of targeting, measurement and analysis for marketing (4)
Medien im Marketing : Optionen der Unternehmenskommunikation (4)
AWA '93 (3)
Arbeitsberichte des Lehrstuhls für Allgemeine und Industrielle Betriebswirtschaftslehre der Technischen Universität München / Institut für Wirtschafts- und Rechtswissenschaften <München> (3)
Aus Politik und Zeitgeschichte : APuZ (3)
Breaking new ground in theory and practice (3)
CESifo working papers (3)
Die Alten und das Netz : Angebote und Nutzung jenseits des Jugendkults (3)
Discussion paper (3)
Düsseldorf working papers in applied management and economics (3)
HBS working papers (3)
Handbook on electronic commerce : with 43 tables (3)
Handbuch der Marktforschung (3)
Databases :
ECONIS (939)
Internet resources (4)
RePEc (1)
Results 1- 50 of 944
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1
In-Video-Shopping auf Musik-Websites : Angebot und Nutzung von transaktionsorientierten Online-Musik-Videos
Year:
2012
Person:
Funk, Lothar
;
Pagel, Sven
Published in:
Ökonomie, Qualität und Management von Unterhaltungsmedien
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2
Das Ende der Kostenloskultur? : ökonomische Potenziale der mobilen Unterhaltung
Year:
2012
Person:
Döbler, Thomas
;
Wahl, Anna-Maria
Published in:
Ökonomie, Qualität und Management von Unterhaltungsmedien
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3
The Age of Porn? : Überlegungen zu einer Medienökonomie der Erwachsenenunterhaltung
Year:
2012
Person:
Kolo, Castulus
;
Woll, Anna
Published in:
Ökonomie, Qualität und Management von Unterhaltungsmedien
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4
Das Ende der Zielgruppe! : Herausforderungen für das Management für Onlineunterhaltungsmedien
Year:
2012
Person:
Boltze, Alexander
;
Rau, Harald
Published in:
Ökonomie, Qualität und Management von Unterhaltungsmedien
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5
Veränderte Nachfragedynamik im Markt für Unterhaltungsmedien : diffusionstheoretische Überlegungen und methodische Anregungen
Year:
2012
Person:
Sattelberger, Felix
Published in:
Ökonomie, Qualität und Management von Unterhaltungsmedien
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6
Dynamik und Wandel in der Medienindustrie : Ansätze zum Management kreativer Geschäftskonzepte in der digitalen Welt
Year:
2012
Person:
Große Holtforth, Dominik
Published in:
Management kreativitätsintensiver Prozesse : Theorien, Methoden, Software und deren Anwendung in der Fernsehindustrie
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7
Grenzen und Möglichkeiten der Online-Datenerhebung innerhalb der Generation 50plus : eine Vergleichsstudie online und offline erhobener Daten in vier ausgewählten Altersgruppen
Year:
2012
Person:
Wirth, Tom
;
Morasch, Christopher
Published in:
Die Alten und das Netz : Angebote und Nutzung jenseits des Jugendkults
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8
Mediennutzung 50plus
Year:
2012
Person:
Pfleiderer, Rolf
Published in:
Die Alten und das Netz : Angebote und Nutzung jenseits des Jugendkults
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9
Best Ager nutzen immer intensiver Online-Zeitungen
Year:
2012
Person:
Donnerstag, Joachim
;
Mika, Claudia
Published in:
Die Alten und das Netz : Angebote und Nutzung jenseits des Jugendkults
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10
Regulating advertising in the presence of public service broadcasting
Year:
2012
Person:
Stühmeier, Torben
;
Wenzel, Tobias
Publisher:
Düsseldorf : DICE
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11
Die Alten und das Netz : Angebote und Nutzung jenseits des Jugendkults
Year:
2012
Publisher:
Wiesbaden : Gabler
Affiliated person:
Kampmann, Birgit
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12
Do newspaper articles on card fraud affect debit card usage?
Year:
2012
Person:
Kosse, Anneke
Publisher:
Amsterdam : DNB
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13
Adolescent motivations for reality television viewing : an exploratory study
Year:
2012
Person:
Patino, Anthony
;
Kaltcheva, Velitchka D.
;
Smith, Michael F.
Published in:
Psychology & marketing ; 29
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14
The future is now : in pursuit of a more efficient and effective media strategy
Year:
2011
Person:
Poltrack, David F.
;
Bowen, Kevin
Published in:
Journal of advertising research ; 51
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15
Silver Gamer : das Potential digitaler Spiele für die Generation 60+
Year:
2011
Person:
Busch, Carsten
;
Sommer, Julia
Published in:
Kreativwirtschaft : Design, Mode, Medien, Games, Kommunikation, kulturelles Erbe
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16
Spielen in Deutschland : Spielverhalten der deutschen Bevölkerung
Year:
2011
Person:
Bremer, Thomas
;
Busch, Carsten
;
Sommer, Julia
Published in:
Kreativwirtschaft : Design, Mode, Medien, Games, Kommunikation, kulturelles Erbe
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17
New TV Chancen und Risiken für Medienunternehmen
Year:
2011
Person:
Wüst, Winfried
Published in:
Produktmanagement im Einzelhandel und der Medienwelt
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18
TV viewing habits amongst urban children
Year:
2011
Person:
Ahluwalia, Amardeep Kaur
;
Singh, Raghbir
Published in:
The IUP journal of marketing management : IJMM ; 10
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19
Monetary policy in the media
Year:
2011
Person:
Berger, Helge
;
Ehrmann, Michael
;
Fratzscher, Marcel
Published in:
Journal of money, credit and banking : JMCB ; 43
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20
Advocacy on the internet : lessons learned from the Animal Enterprise Terrorism Act of 2005
Year:
2011
Person:
Waters, Richard D.
;
Wang, Meredith L.
Published in:
Journal of promotion management : JPM ; 17
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21
Broadband internet : an information superhighway to sex crime?
Year:
2011
Publisher:
Bonn : IZA
Affiliated person:
Bhuller, Manudeep
;
Havnes, Tarjei
;
Leuven, Edwin
;
Mogstad, Magne
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22
ICTs in the micro-enterprise : an examination of usage, benefits and firm growth in Hawaii's agricultural sector
Year:
2011
Person:
Burke, Kelly
Published in:
International journal of e-entrepreneurship and innovation : IJEEI ; an official publication of the Information Resources Management Association ; 2
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23
Adoption und Nutzung sozialer Online-Netzwerke : empirische Analysen zur Erklärung und Prognose des individuellen Nutzerverhaltens
Year:
2011
Person:
Motullo, Marco
Publisher:
Hamburg : Kovač
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24
Trait predictors of online impulsive buying tendency : a hierarchical approach
Year:
2011
Person:
Sun, Tao
;
Wu, Guohua
Published in:
Journal of marketing theory and practice ; 19
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25
Consumer activity in social media : managerial approaches to consumers' social media behavior
Year:
2011
Person:
Heinonen, Kristina
Published in:
Journal of consumer behaviour : an international research review ; 10
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26
Special issue : Untangling the web : exploring the boundaries of social media and consumer generated content
Year:
2011
Publisher:
Chichester : Wiley
Affiliated person:
Pitt, Leyland
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27
From self-service to room service : changing the way we search, sift, and synthesize information
Year:
2011
Person:
Knode, Charles S.
;
Knode, John-David W.
Published in:
Knowledge management and e-learning
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28
The antecedents and outcomes of online knowledge-sourcing behavior : the influence of computer attitudes and learning styles
Year:
2011
Person:
Ho, Li-an
;
Lin, Binshan
Published in:
Knowledge management and e-learning
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29
New media adoption and usage among Flemish youngsters
Year:
2011
Person:
Schuurman, Dimitri
;
Courtois, Cédric
;
De Marez, Lieven
Published in:
Telematics and informatics : an interdisciplinary journal on the social impacts of new technologies ; 28
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30
The media use of American youngsters in the age of narcissism : surviving in a 24/7 media shock and awe - distracted by everything
Year:
2011
Person:
Malikhao, Patchanee
;
Servaes, Jan
Published in:
Telematics and informatics : an interdisciplinary journal on the social impacts of new technologies ; 28
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31
Die Bedeutung von IT-Funktionalitäten für den Erfolg virtueller Communities
Year:
2011
Person:
Höhne, Elisabeth
Publisher:
Hamburg : Kovač
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32
The effects of introducing advertising in pay tv: a model of asymmetric competition between pay TV and free TV
Year:
2011
Publisher:
Zurich : Inst. for Strategy and Business Economics
Affiliated person:
Dietl, Helmut
;
Lang, Markus
;
Lin, Panlang
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33
A brief historical review of the British press coverage of AIDS and its role as an educator in the 1990s
Year:
2011
Person:
Cox, Danielle
Published in:
Europe's health for sale : the heavy cost of privatisation
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34
The impact of the media on health policy : case studie from England and the UK
Year:
2011
Person:
Lister, John
Published in:
Europe's health for sale : the heavy cost of privatisation
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35
Consumer adoption intentions toward the internet in China : the effects of impersonal and interpersonal communication channels
Year:
2011
Affiliated person:
Wei, Yinghong Susan
;
Frankwick, Gary L.
;
Gao, Tao Tony
;
Zhou, Nan
Published in:
Journal of advertising research ; 51
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36
Introducing the Ad ECG : how the set-top box tracks the lifeline of television
Year:
2011
Person:
Kent, Robert J.
;
Schweidel, David A.
Published in:
Journal of advertising research ; 51
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37
Media exposure and internal migration : evidence from Indonesia
Year:
2011
Person:
Farré, Lídia
;
Fasani, Francesco
Publisher:
Bonn : IZA
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38
Trespassing the threshold of relevance : media exposure and opinion polls of the Sweden democrats, 2006-2010
Year:
2011
Person:
Bevelander, Pieter
;
Hellström, Anders
Publisher:
Bonn : IZA
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39
Deviations from rationality : essays on inflation perceptions and expectations
Year:
2011
Person:
Dräger, Lena Charlotte Rosemarie
Publisher:
Zürich : ETH
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40
Heterogeneous information and trade policy
Year:
2011
Person:
Ponzetto, Giacomo A. M.
Publisher:
London : Centre for Economic Policy Research
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41
Soziale Bindung von Usern an Web 2.0-Angebote
Year:
2011
Person:
Sassenberg, Kai
;
Scholl, Annika
Published in:
Web 2.0 : neue Perspektiven für Marketing und Medien
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42
Beyond the PC : special report personal technology
Year:
2011
Person:
Giles, Martin
Publisher:
London : Economist Newspaper
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43
Analysis on the factors of affecting the sticky behavior of net users
Year:
2011
Person:
Zheng, Nan
;
Chen, Yang
Published in:
Advances in applied economics, business and development
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44
Embracing or embattled by converged mobile devices? : users experiences with a contemporary connectivity technology
Year:
2011
Person:
Matusik, Sharon F.
;
Mickel, Amy E.
Published in:
Human relations ; 64
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45
Social Web & Tourismus : Implikationen des internetgestützten Empfehlungs-marketings für die nachfrageseitige touristische Praxis
Year:
2011
Person:
Kagermeier, Andreas
Published in:
Innovationen in Tourismus und Freizeit : Hypes, Trends und Entwicklungen
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-
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46
"Und sie konsumieren doch...!" : die Alten von heute sind die Verbraucher von morgen
Year:
2011
Person:
Strauch, Hans-Joachim
Published in:
Best Practice Modelle im 55plus Marketing : bewährte Konzepte für den Dialog mit Senioren
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47
Public Value : Theorie und Praxis im internationalen Vergleich
Year:
2011
Publisher:
Wiesbaden : VS, Verl. für Sozialwiss.
Affiliated person:
Karmasin, Matthias
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48
Unterhaltungsqualität und Public Value
Year:
2011
Person:
Rimscha, Bjørn von
;
Acevedo, Miriam de
;
Siegert, Gabriele
Published in:
Public Value : Theorie und Praxis im internationalen Vergleich
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49
Nowcasting private consumption with TV sentiment
Year:
2011
Person:
Uhl, Matthias W.
Publisher:
Zürich : KOF
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50
A framework of search engine use for travel planning
Year:
2011
Affiliated person:
Fesenmaier, Daniel R.
;
Xiang, Zheng
;
Pan, Bing
;
Law, Rob
Published in:
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association ; 50
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