The advent of m-commerce has reinvented and simplified the shopping experience for the digital native generation. The following questions were the starting points for this research: is nutrition labeling important in purchase decisions? Could a new format for food nutrition labeling in...

This study investigated the impact of five mobile advertising strategies on consumer attention and interest to bolster mobile shopping. The study aimed to promote and enhance mobile shopping acceptance and usage. The stimulus-response of consumer attention and interest was modelled to directly...

Research on users' switching intentions in peer-to-peer (P2P) mobile payment systems, particularly in developing markets, remains limited. This study examines how two satisfaction dimensions, transaction-based satisfaction and experience-based satisfaction, influence switching intentions through...

Firms often choose with whom to compete and how similar or how different their products should be relative to those of their rivals. This paper investigates this issue in the app economy by studying the determinants of mobile app success. We leverage natural language processing and unsupervised...

Corporate social responsibility (CSR) activities of companies have been reported to generate favorable consumer attitudes towards the business, which in turn, encourages positive consumer behavior. But the application of this conclusion in the mobile commerce domain remains limited. Drawing on...

This Flash Eurobarometer, conducted on behalf of the European Commission, Directorate-General for Mobility and Transport (DG MOVE), attempts to assess whether the MDMS and Single Digital Booking and Ticketing initiatives can improve important factors for travellers when planning a journey in the...

This Flash Eurobarometer, conducted on behalf of the European Commission, Directorate-General for Mobility and Transport (DG MOVE), attempts to assess whether the MDMS and Single Digital Booking and Ticketing initiatives can improve important factors for travellers when planning a journey in the...

This study investigates the factors that affect the adoption of mobile payment systems in Oman, focusing specifically on small and medium-sized enterprises (SMEs) within the expanding FinTech landscape. By utilizing secondary sources of data from the Central Bank of Oman and global FinTech...

This study examines the online purchasing patterns of young Generation Z consumers in Bangladesh who employ mobile applications during and after the COVID-19 pandemic. To explore a mixed-method conceptual model, the situational construct fear of COVID-19 was incorporated alongside the...

Voice is becoming a frontline interface across the customer journey. However, the role of digital assistants, such as chatbots and voice assistants, in shopping remains underexplored and a comprehensive understanding of the value that these assistants provide is still missing. This study...

The rapid growth of mobile financial services provides significant opportunities for enhancing digital financial inclusion among older adults. However, elderly consumers often lag in adoption and sustained usage due to psychological barriers (e.g., technology anxiety) and factors related to...

Examining and analyzing the determinants facilitating consumers' intention to buy via mobile commerce platforms have untapped potential when it comes to advertisement potential and perceived advertising value. Therefore, this paper examines various aspects of the advertisements on mobile...

Purpose: More consumers are using mobile applications (apps) to shop for apparel, specifically young adult males. As these young adult males increase their presence on mobile shopping apps, they are becoming the focus of mobile application retailers who historically have not served this target...

This qualitative study explored the factors affecting mobile marketing acceptance and adoption. Unlike existing studies that investigated the mobile marketing adoption factors from the end users' perspective, this study has explored the challenges, opportunities, and implications of the state of...

Purpose: This article aims to study mobile banking usage in recent times and to understand the relationship between the perception of customers and actual usage trends. Design/methodology/approach: Primary data is collected using the survey method and various charts along with the TAM...

Purpose: This research delves into the user experiences associated with ten mobile banking applications in Indonesia. The study aims to highlight the technological innovations that drive user satisfaction, pinpoint areas requiring enhancement, and offer foresight into the evolving landscape of...

This paper aims to examine the roles of system and social perspectives for trust building in the mobile banking context and the moderating effects of demographic groups on direct effects on trust. The study investigates system perspectives (system quality and system usefulness), social...

The main focus of the study was two-fold: 1) identifying the most important online convenience factors that financial institutions should prioritize to encourage consumers to adopt mobile banking, and 2) understanding how the role of these factors differs within the context of developing...

The study aimed to determine the main factors that predicted users' intention to continue using mobile food delivery apps during the COVID-19 pandemic. The moderating role of user experience was also explored. Data were obtained from 411 users of mobile food delivery apps in South Africa, using...

Mobile investment has been introduced with technological advancements and the enhancement of mobile device functions. However, relatively limited studies have been particularly focused on the determinants of adoption intention on mobile investment. Therefore, this study aimed at exploring the...

Disruptive innovations caused by FinTech (i.e., technology-assisted customized fnancial services) have brought digital peer-to-peer (P2P) payments to the fore. In this chal‑ lenging environment and based on theories about customer behavior in response to technological innovations, this paper...