The advent of m-commerce has reinvented and simplified the shopping experience for the digital native generation. The following questions were the starting points for this research: is nutrition labeling important in purchase decisions? Could a new format for food nutrition labeling in...

This study investigated the impact of five mobile advertising strategies on consumer attention and interest to bolster mobile shopping. The study aimed to promote and enhance mobile shopping acceptance and usage. The stimulus-response of consumer attention and interest was modelled to directly...

This study investigates the factors that affect the adoption of mobile payment systems in Oman, focusing specifically on small and medium-sized enterprises (SMEs) within the expanding FinTech landscape. By utilizing secondary sources of data from the Central Bank of Oman and global FinTech...

This Flash Eurobarometer, conducted on behalf of the European Commission, Directorate-General for Mobility and Transport (DG MOVE), attempts to assess whether the MDMS and Single Digital Booking and Ticketing initiatives can improve important factors for travellers when planning a journey in the...

This Flash Eurobarometer, conducted on behalf of the European Commission, Directorate-General for Mobility and Transport (DG MOVE), attempts to assess whether the MDMS and Single Digital Booking and Ticketing initiatives can improve important factors for travellers when planning a journey in the...

Examining and analyzing the determinants facilitating consumers' intention to buy via mobile commerce platforms have untapped potential when it comes to advertisement potential and perceived advertising value. Therefore, this paper examines various aspects of the advertisements on mobile...

Mobile banking applications (apps) have become crucial in maintaining financial services accessibility during the COVID-19 pandemic. This study leverages the Unified Theory of Acceptance and Use of Technology (UTAUT) to examine Malaysian millennials' behavioral intentions toward mobile banking...

This paper aims to examine the roles of system and social perspectives for trust building in the mobile banking context and the moderating effects of demographic groups on direct effects on trust. The study investigates system perspectives (system quality and system usefulness), social...

The main focus of the study was two-fold: 1) identifying the most important online convenience factors that financial institutions should prioritize to encourage consumers to adopt mobile banking, and 2) understanding how the role of these factors differs within the context of developing...

The study aimed to determine the main factors that predicted users' intention to continue using mobile food delivery apps during the COVID-19 pandemic. The moderating role of user experience was also explored. Data were obtained from 411 users of mobile food delivery apps in South Africa, using...

Mobile investment has been introduced with technological advancements and the enhancement of mobile device functions. However, relatively limited studies have been particularly focused on the determinants of adoption intention on mobile investment. Therefore, this study aimed at exploring the...

Disruptive innovations caused by FinTech (i.e., technology-assisted customized fnancial services) have brought digital peer-to-peer (P2P) payments to the fore. In this chal‑ lenging environment and based on theories about customer behavior in response to technological innovations, this paper...

Purpose: This article aims to study mobile banking usage in recent times and to understand the relationship between the perception of customers and actual usage trends. Design/methodology/approach: Primary data is collected using the survey method and various charts along with the TAM...

Purpose: This research delves into the user experiences associated with ten mobile banking applications in Indonesia. The study aims to highlight the technological innovations that drive user satisfaction, pinpoint areas requiring enhancement, and offer foresight into the evolving landscape of...

Mobile phones are ubiquitous around the world, making them obvious conduits for innovative payment technologies, or mobile payments. In Canada, five out of six adults regularly use a mobile phone. However, they have not started to use mobile payments at the same rate as other payment...

This qualitative study explored the factors affecting mobile marketing acceptance and adoption. Unlike existing studies that investigated the mobile marketing adoption factors from the end users' perspective, this study has explored the challenges, opportunities, and implications of the state of...

The advent of m-commerce has reinvented and simplified the shopping experience for the digital native generation. The following questions were the starting points for this research: is nutrition labeling important in purchase decisions? Could a new format for food nutrition labeling in...

The surge in digital payment technologies and the swift transition to a cashless society have propelled the adoption of embedded payment systems, marking a significant shift in the payments landscape. Despite its increasing prevalence, the factors influencing the intention to use embedded...

Purpose: More consumers are using mobile applications (apps) to shop for apparel, specifically young adult males. As these young adult males increase their presence on mobile shopping apps, they are becoming the focus of mobile application retailers who historically have not served this target...

With the rapid growth and intense competition of the mobile commerce market, mobile vendors consider retaining current users and facilitating them to continue shopping as vital to sustain profitability and development. This study investigates the influence of trust and perceived usefulness on...