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International journal of electronic business (18)
M-commerce : global experiences and perspectives (13)
Erfolgsfaktoren des Mobile Marketing (12)
International journal of electronic customer relationship management : IJECRM (12)
Global mobile commerce : strategies, implementation, and case studies (11)
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1
Article
Das Ende der Kostenloskultur? : ökonomische Potenziale der mobilen Unterhaltung
Year:                     
2012
Person:  Döbler, Thomas; Wahl, Anna-Maria
Published in:  Ökonomie, Qualität und Management von Unterhaltungsmedien
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2
Article
Cardmobili : innovation technology in everyday life
Year:                     
2012
Person:  Silva, Cândida; Ramos, Isabel
Published in:  Cases on SMEs and open innovation : applications and investigations
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3
Article
The issue of fragmentation on mobile games platforms
Year:                     
2012
Affiliated person:  Tianyi, Ge; Sopra, Rajkumar; Sharma, Ravi
Published in:  Understanding the interactive digital media marketplace : frameworks, platforms, communities and issues
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4
Book / Working Paper
Go mobile : location-based marketing, apps, mobile optimized ad campaigns, 2D codes and other mobile strategies to grow your business
Year:                     
c 2012
Person:  Hopkins, Jeanne; Turner, Jamie
Publisher:  Hoboken, NJ : Wiley
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5
Article
Mobile banking innovations and entrepreneurial adoption decisions
Year:                     
2011-04-01
Person:  Ratten, Vanessa
Publisher:  IGI Global
Availability:  Full text   

 
 
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6
Article
Social cognitive theory in mobile banking innovations
Year:                     
2011-01-01
Person:  Ratten, Vanessa
Publisher:  IGI Global
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7
Article
Balancing privacy concerns in the adoption of location-based services : an empirical analysis
Year:                     
2011
Affiliated person:  Gupta, Sumeet; Xu, Heng; Zhang, Xialong
Published in:  International journal of electronic business ; 9
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8
Article
The role of the mobile medium in multichannel CRM communication
Year:                     
2011
Affiliated person:  Sinisalo, Jaakko
Published in:  International journal of electronic customer relationship management : IJECRM ; 5
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9
Article
Intangible benefits of mobile business services
Year:                     
2011
Affiliated person:  Vuolle, Maiju
Published in:  International journal of learning and intellectual capital : IJLIC ; 8
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10
Article
Balancing privacy concerns in the adoption of location-based services : an empirical analysis
Year:                     
2011
Person:  Gupta, Sumeet; Xu, Heng; Zhang, Xialong
Published in:  International journal of electronic business ; 9
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13
Article
Moments of Trust : eine Einführung in Mobile Marketing
Year:                     
2011
Person:  Mattmüller, Roland; Lange, Katharina C. M.; Thomas, Linn
Published in:  Customer Management : Vertriebs- und Servicekonzepte der Zukunft
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14
Article
Measuring intangible effects of m-coupon campaigns on non-redeemers
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15
Article
A services perspective for text message coupon customization
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17
Article
The role of the mobile medium in multichannel CRM communication
Year:                     
2011
Person:  Sinisalo, Jaakko
Published in:  International journal of electronic customer relationship management : IJECRM ; 5
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19
Article
The effects of mobile CRM activities on trust-based commitment
Year:                     
2011
Person:  Sohn, Changsoo; Lee, Dong-Il; Lee, Hyejun
Published in:  International journal of electronic customer relationship management : IJECRM ; 5
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20
Article
Retailing supply chain with location-sensitive mobile channel: a game-theoretic investigation
Year:                     
2011
Person:  Wei, Wei
Publisher:  Inderscience Enterprises Ltd
Published in:  International Journal of Electronic Finance
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22
Article
Eine Plattform zur Umsetzung mobiler SAP-Geschäftsprozesse
Year:                     
2011
Person:  Ilg, Alexander
Published in:  Innovation durch Smartphone & Co. : die neuen Geschäftspotenziale mobiler Endgeräte
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23
Article
Vorgehensmodell zum Einsatz mobiler Lösungen bei KMU
Year:                     
2011
Person:  Bodendorf, Freimut; Binner, Simone
Published in:  Innovation durch Smartphone & Co. : die neuen Geschäftspotenziale mobiler Endgeräte
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24
Article
Transformationsstrategie für Mobile Business
Year:                     
2011
Person:  Krybus, Ilja
Published in:  Innovation durch Smartphone & Co. : die neuen Geschäftspotenziale mobiler Endgeräte
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25
Article
Mobile Finanzdienstleistungen 2.0
Year:                     
2011
Person:  Mumm, Marc
Published in:  Innovation durch Smartphone & Co. : die neuen Geschäftspotenziale mobiler Endgeräte
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26
Book / Working Paper
Innovation durch Smartphone & Co. : die neuen Geschäftspotenziale mobiler Endgeräte
Year:                     
2011
Publisher:  Düsseldorf : Symposion Publ.
Affiliated person:  Amberg, Michael; Augustin, Tim
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27
Book / Working Paper
The third screen : marketing to your customers in a world gone mobile
Year:                     
2011
Person:  Martin, Chuck
Publisher:  Boston, Mass. [u.a.] : Nicholas Brealey
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29
Article
Banki i kompanii telekommunikacii : novye produkty, novye vozmožnosti
Year:                     
2011
Person:  Gorbunov, K. N.
Published in:  ĖKO : vserossijskij ėkonomičeskij žurnal
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30
Article
Who's afraid of ubiquitous promotion? : exploring the effects of privacy concerns
Year:                     
2011
Person:  Okazaki, Shintaro; Navarro-Bailón, Maria Ángeles
Published in:  Breaking new ground in theory and practice
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31
Article
QR code mobile promotion : an initial inquiry
Year:                     
2011
Person:  Okazaki, Shintaro; Hirose, Morikazu; Li, Hairong
Published in:  Breaking new ground in theory and practice
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32
Article
Retailing supply chain with location-sensitive mobile channel : a game-theoretic investigation
Year:                     
2011
Person:  Wei, Wei
Published in:  International journal of electronic finance : IJEF ; 5
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33
Article
Ranking the key factors affecting customer loyalty on mobile payment systems
Year:                     
2011
Person:  Sanayei, Ali; Ansari, Azarnoosh
Published in:  Journal of international marketing and marketing research ; 36
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34
Article
Dynamic routing applied to mobile field service
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35
Article
The effects of tree-view based presentation adaptation on model Web browsing
Year:                     
2011
Person:  Adipat, Boonlit; Zhang, Dongsong; Zhou, Lina
Published in:  Management information systems : mis quarterly ; 35
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36
Article
Towards a conceptual model : a path analysis of fundamental relationships affecting mobile advertising effectiveness
Year:                     
2011
Person:  Beneke, Justin
Published in:  International journal of electronic finance : IJEF ; 5
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37
Article
Client sever system for e-services access in business environment
Year:                     
2011
Person:  Pop, Eugen
Published in:  E-strategies for resource management systems : planning and implementation
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38
Article
Intangible benefits of mobile business services
Year:                     
2011
Person:  Vuolle, Maiju
Published in:  International journal of learning and intellectual capital : IJLIC ; 8
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39
Book / Working Paper
The third screen : marketing to your customers in a world gone mobile
Year:                     
c 2011
Person:  Martin, Chuck
Publisher:  London : Brealey
Availability:  Table of Contents Table of Contents 

 
 
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40
Article
On the role of SMS for transaction confirmation with IVR telephone banking
Year:                     
2011
Affiliated person:  Peevers, Gareth; Douglas, G.; Marshall, D.; Jack, M. A.
Published in:  The international journal of bank marketing : IJBM ; 29
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41
Article
Mobile business : the development of the European market and the perspective for Turkey
Year:                     
2011
Person:  Öztürk, Riza; Czichon, Christian
Published in:  Wirtschaftsinformatik Transfer-Forum 2011
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42
Article
Banking the poor : the role of mobiles
Year:                     
2011
Person:  Hinson, Robert E.
Published in:  Journal of financial services marketing : JFSM ; 15
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43
Article
Information security-enabled business process architecture for mobile CRM : the role of technology, planning, training and process
Year:                     
2010
Affiliated person:  Ranjan, Jayanthi; Bhatnagar, Vishal
Published in:  International journal of networking and virtual organisations : IJNVO ; 7
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44
Article
Prospective analysis of the mobile health information systems in China
Year:                     
2010
Affiliated person:  Li, Xiaoqing
Published in:  International journal of networking and virtual organisations : IJNVO ; 7
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46
Article
The adoption of mobile payment : a descriptive study on Iranian customers
Year:                     
2010
Affiliated person:  Keramati, Abbas; Taeb, Rose; Larijani, Arad Mousavi
Published in:  International journal of electronic customer relationship management : IJECRM ; 4
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47
Article
Principles for successful mobile CRM in organisations from data mining perspective
Year:                     
2010
Affiliated person:  Bhatnagar, Vishal; Ranjan, Jayanthi
Published in:  International journal of electronic customer relationship management : IJECRM ; 4
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48
Article
Who will be the winners and losers in the battle for mobile payments market share?
Year:                     
2010
Affiliated person:  Cognet, Olivier
Published in:  Journal of payments strategy & systems ; 4
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49
Article
Three keys to M-PESA's success : branding, channel management and pricing
Year:                     
2010
Affiliated person:  Mas, Ignacio; Ng'weno, Amolo
Published in:  Journal of payments strategy & systems ; 4
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50
Article
Mobile communications and treasury management : making mobile money work for the business
Year:                     
2010
Affiliated person:  Hofstad, Morten
Published in:  Journal of corporate treasury management : the official publication of the Finance and Treasury Association ; 4
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