Jeličič, Sandra; Karačić, Nikolina Čule; Mabić, Mirela - In: Economic review : journal of economics & business 22 (2024) 2, pp. 91-102
Due to rapid technological and Internet advancements, online shopping has become more popular, widespread, convenient, and easier for consumers. Common advantages of online shopping include convenience, product and service variety, price comparison, ability to view online customer reviews,...