EconBiz - Find Economic Literature
    • Logout
    • Change account settings
  • A-Z
  • Beta
  • About EconBiz
  • News
  • Thesaurus (STW)
  • Academic Skills
  • Help
  •  My account 
    • Logout
    • Change account settings
  • Login
EconBiz - Find Economic Literature
Publications Events
Search options
Advanced Search history
My EconBiz
Favorites Loans Reservations Fines
    You are here:
  • Home
  • Search: subject_exact:"Personalization"
Narrow search

Narrow search

Year of publication
Subject
All
Personalization 1,571 Personalisierung 1,420 Konsumentenverhalten 794 Consumer behaviour 792 Online retailing 498 Online-Handel 498 Electronic Commerce 416 E-commerce 405 Social Web 332 Social web 332 Online-Marketing 304 Internet marketing 301 Viral marketing 292 Virales Marketing 292 Beziehungsmarketing 197 Relationship marketing 197 personalization 149 Theorie 145 Artificial intelligence 143 Künstliche Intelligenz 143 Theory 143 Customer satisfaction 102 Kundenzufriedenheit 100 Confidence 91 Vertrauen 91 Experiment 88 Personality psychology 86 Persönlichkeitspsychologie 86 Digital platform 81 Digitale Plattform 81 Datenschutz 80 Data protection 78 Bewertung 72 Evaluation 71 Algorithm 70 Algorithmus 70 Data Mining 69 Data mining 69 Internet 69 Emotion 62
more ... less ...
Online availability
All
Undetermined 833 Free 382 CC license 37
Type of publication
All
Article 1,330 Book / Working Paper 386 Other 2
Type of publication (narrower categories)
All
Article in journal 1,048 Aufsatz in Zeitschrift 1,048 Aufsatz im Buch 193 Book section 193 Graue Literatur 101 Non-commercial literature 101 Working Paper 96 Arbeitspapier 88 Hochschulschrift 61 Thesis 36 research-article 25 Collection of articles of several authors 16 Sammelwerk 16 Aufsatzsammlung 14 Article 13 Konferenzschrift 12 Conference paper 10 Konferenzbeitrag 10 Case study 6 Conference proceedings 6 Fallstudie 6 Collection of articles written by one author 4 Sammlung 4 Dissertation u.a. Prüfungsschriften 3 Fallstudiensammlung 3 Lehrbuch 3 Textbook 3 case-report 2 Amtsdruckschrift 1 Conference Paper 1 Government document 1 Guidebook 1 Handbook 1 Handbuch 1 Interview 1 Mikroform 1 Ratgeber 1 conceptual-paper 1 review 1 review-article 1
more ... less ...
Language
All
English 1,588 German 100 Undetermined 29 French 2 Italian 1
Author
All
Adomavicius, Gediminas 18 Benbasat, Izak 12 Tuzhilin, Alexander 11 Hosanagar, Kartik 10 Chen, Hong 9 Zhang, Jingjing 9 Jiang, Yuanchun 8 Bandulet, Martin 7 Dens, Nathalie 7 Hinz, Oliver 7 Liu, Yezheng 7 Morasch, Karl 7 Sarkar, Sumit 7 Stüber, Eva 7 Bala, Pradip Kumar 6 Bockstedt, Jesse 6 Law, Rob 6 Lee, Dokyun 6 Rust, Roland T. 6 Sosa, Manuel 6 Adena, Maja 5 Benlian, Alexander 5 Chen, Zhijun 5 Choe, Chongwoo 5 Cong, Jiajia 5 Curley, Shawn P. 5 Helmers, Christian 5 Huck, Steffen 5 Kim, Jong Min 5 Kumar, Anuj 5 Li, Xitong 5 Liu, Hongyan 5 Matsushima, Noriaki 5 Pau, Louis-François 5 Pelsmacker, Patrick de 5 Sahoo, Nachiketa 5 Sparks, Beverley 5 Xu, Jingjun 5 Zhang, Jingjng 5 Aggarwal, Ishant 4
more ... less ...
Institution
All
Springer Fachmedien Wiesbaden 6 Friedrich-Schiller-Universität Jena 3 IGI Global 3 Centre for Educational Research and Innovation 2 EconWPA 2 Institut für Volkswirschaftlehre, Fakultät für Wirtschaftswissenschaften 2 London School of Economics (LSE) 2 National Bureau of Economic Research 2 Verlag Dr. Kovač 2 AAMAS <7, 2008, Estoril> 1 AMEC <10, 2008, Estoril> 1 Berkeley Electronic Press 1 Committee on dietary allowances, Food and Nutrition Board, Division of Biological Sciences, Assembly of Life Sciences, National Research Council 1 Competence Center Information Systems & Services 1 Conference on Artificial Intelligence <23, 2008, Chicago, Ill.> 1 DEXA <13, 2002, Aix-en-Provence> 1 EC Web <11, 2010, Bilbao> 1 EC Web <12, 2011, Toulouse> 1 EC Web <13, 2012, Wien> 1 EC Web <2, 2001, München> 1 EC Web <3, 2002, Aix-en-Provence> 1 EC Web <4, 2003, Prag> 1 EC Web <6, 2005, Kopenhagen> 1 EC-Web <14, 2013, Prag> 1 Edward Elgar Publishing 1 Erasmus Research Institute of Management (ERIM), ERIM is the joint research institute of the Rotterdam School of Management, Erasmus University and the Erasmus School of Economics (ESE) at Erasmus University Rotterdam. 1 Erasmus Research Institute of Management (ERIM), Erasmus Universiteit Rotterdam 1 Eric Cuvillier <Firma> 1 Ernst-Moritz-Arndt-Universität Greifswald 1 Escuela de Graduados en Administración Pública y Políticas Públicas (EGAP), Instituto Tecnológico y de Estudios Superiores de Monterrey (ITESM) 1 European Commission / Joint Research Centre 1 Fakultät für Wirtschafts- und Organisationswissenschaften, Universität der Bundeswehr 1 Food and Nutrition Board 1 Friedrich-Ebert-Stiftung 1 Georg-August-Universität Göttingen 1 Great Britain / West India Royal Commission (1938-1939) 1 Hochschule der Medien 1 ICEC <15, 2013, Turku> 1 Information Systems 1 Josef Eul Verlag GmbH 1
more ... less ...
Published in...
All
Information systems research : ISR 40 Journal of business research : JBR 34 Electronic commerce research 33 Journal of retailing and consumer services 31 Management science : journal of the Institute for Operations Research and the Management Sciences 28 Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group 26 International journal of business information systems : IJBIS 26 International journal of hospitality management 24 Journal of management information systems : JMIS 19 Electronic commerce research and applications 17 Psychology & marketing 17 Tourism management : research, policies, practice 17 Journal of retailing 16 Marketing science 16 International journal of electronic commerce : IJEC 14 Journal of information & knowledge management : JIKM 14 Journal of revenue and pricing management 13 Management information systems : mis quarterly 13 Journal of electronic commerce research : JECR 12 International journal of advertising : the review of marketing communications 11 Technological forecasting & social change : an international journal 11 The power of one : gaining business value from personalization technologies 11 Journal of internet commerce 10 Journal of research in interactive marketing : interactive marketing and computer-mediated communication 10 Decision support systems : DSS ; the international journal 9 Electronic markets : the international journal on networked business 9 Information technology & tourism 9 International journal of production research 9 SpringerLink / Bücher 9 Discussion papers / CEPR 8 INFORMS journal on computing : JOC 8 Information systems and e-business management : ISeB 8 Journal of electronic commerce in organizations : the international journal of electronic commerce in modern organizations ; an official publication of the Information Resources Management Association 8 Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation 8 Journal of marketing communications 8 Journal of travel research : a quarterly publication of the Travel and Tourism Research Association 8 Cogent business & management 7 European journal of operational research : EJOR 7 Faculty & research / Insead : working paper series 7 International journal of contemporary hospitality management 7
more ... less ...
Source
All
ECONIS (ZBW) 1,604 Other ZBW resources 45 RePEc 34 EconStor 22 USB Cologne (EcoSocSci) 7 BASE 6
Showing 1 - 50 of 1,718
Cover Image
Personalization and privacy choice
Rhodes, Andrew; Zhou, Jidong - 2024
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10014539001
Saved in:
Cover Image
Personalization and privacy choice
Rhodes, Andrew; Zhou, Jidong - 2024
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10014515014
Saved in:
Cover Image
Improving the effectiveness of personalized recommendations through attributional cues
Weidig, Jakob; Kühnl, Christina - In: Psychology & marketing 40 (2023) 12, pp. 2559-2575
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10014432501
Saved in:
Cover Image
A personalized content-based method to predict customers' preferences in an online apparel retailer
KabirMamdouh, Alireza; Kök, A. Gürhan - In: International journal of production economics 280 (2025), pp. 1-14
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10015372705
Saved in:
Cover Image
Rating with the senses : how sensory encounters are reflected on online review ratings?
Hallikainen, Heli; Halinen, Marianna; Tervonen, Hannes; … - In: Psychology & marketing 42 (2025) 1, pp. 159-174
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10015372971
Saved in:
Cover Image
Social dynamics of luxury customization : the unique impact of name personalization
O'Rourke, Anne-Maree; Lin, Joanna; Sung, Billy; … - In: Psychology & marketing 42 (2025) 2, pp. 493-513
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10015373135
Saved in:
Cover Image
Collaborative filtering recommender systems : methods, strengths and weaknesses
Schmidtke, Marcel; Neeb, Jannik; Wöhner, Thomas - 2025
Recommender systems are indispensable in e-business due to the extensive product range and the large number of niche articles. Collaborative filtering (CF) algorithms play a central role in generating personalised recommendations. There are numerous CF approaches in the literature that have...
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10015374761
Saved in:
Cover Image
Assessing the interplay of trust dynamics, personalization, ethical AI practices, and tourist behavior in the adoption of AI-driven smart tourism technologies
Koo, Inhyouk; Zaman, Umer; Ha, Hojung; Nawaz, Shahid - In: Journal of open innovation : technology, market, and … 11 (2025) 1, pp. 1-10
Purpose This research aims to explore the intricate dynamics influencing the adoption of AI-driven smart tourism technologies within the specific context of the United Arab Emirates. It seeks to address the following key questions: How do ethical AI practices and personalization impact tourist...
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10015358548
Saved in:
Cover Image
Efficiency versus fairness in link recommendation algorithms
Grabisch, Michel; Mandel, Antoine; Rusinowska, Agnieszka - 2025
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10015210771
Saved in:
Cover Image
Personalized content, engagement, and monetization in a mobile puzzle game
Pape, Louis-Daniel; Helmers, Christian; Iaria, Alessandro; … - In: International journal of industrial organization 98 (2025), pp. 1-18
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10015181873
Saved in:
Cover Image
Personalized recommendation, behavior-based pricing, or both? : examining privacy concerns from a cost perspective
Zhou, Chi; Bai, Danyang; Li, Tieshan; Yu, Jing - In: Omega : the international journal of management science 133 (2025), pp. 1-20
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10015407212
Saved in:
Cover Image
Algorithmic personalization and brand loyalty : an experiential perspective
Obiegbu, Chinedu James; Larsen, Gretchen - In: Marketing theory 25 (2025) 2, pp. 199-219
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10015431688
Saved in:
Cover Image
Usage complementarity vs. basket co-occurrence : discount depth reliance in digitally personalized product recommendations
Choi, Jungsil; Park, Hyun Young - In: Journal of retailing 101 (2025) 2, pp. 177-196
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10015427542
Saved in:
Cover Image
In-store technology personalization : a typology and research agenda based on type of automation and data collection
Merfeld, Katrin; Klein, Jan F.; Regt, Anouk de; Baltin … - In: Journal of business research : JBR 191 (2025), pp. 1-11
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10015419928
Saved in:
Cover Image
Recommending for a multi-sided marketplace : a multi-objective hierarchical approach
Wang, Yuyan; Tao, Long; Zhang, Xian Xing - In: Marketing science 44 (2025) 1, pp. 1-29
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10015197173
Saved in:
Cover Image
The dark side of social media : recommender algorithms and mental health
Mandile, Simona - 2025
This paper investigates the impact of social media algorithms on mental health outcomes. I exploit a quasi-experimental setting combining data from the Dutch Longitudinal Internet Studies for the Social Sciences (LISS) coupled with the introduction of the algorithmic feed on Instagram in 2016. I...
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10015191592
Saved in:
Cover Image
The impact of different recommendation algorithms on consumer search behavior and merchants competition
Zhang, Weiyi; Wang, Yong - In: International review of economics & finance : IREF 98 (2025), pp. 1-21
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10015331921
Saved in:
Cover Image
Dance to my tune! : discovery mode and built-in recommendation bias
Gambato, Jacopo; Sandrini, Luca - 2025
We examine the strategic considerations and effects of product placement services in digital content aggregators, focusing in particular on Spotify’s “Discovery Mode”. Discovery Mode introduces bias in users’ consumption bundle that content providers pay through discounted royalties, and...
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10015438179
Saved in:
Cover Image
Modeling sustainable city trips : integrating CO₂ e emissions, popularity, and seasonality into tourism recommender systems
Banerjee, Ashmi; Mahmudov, Tunar; Wörndl, Wolfgang - In: Information technology & tourism 27 (2025) 1, pp. 189-226
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10015439402
Saved in:
Cover Image
Reducing reactance to ads by voice assistants : the role of ad customization, ad personalization, and privacy customization
Snyder, Eugene Cho; Sundar, S. Shyam; Lee, Jae-Gil - In: Journal of interactive marketing 60 (2025) 2, pp. 161-179
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10015412927
Saved in:
Cover Image
How recommendation affects customer search : a field experiment
Yuan, Zhe; Chen, AJ Yuan; Wang, Yitong; Sun, Tianshu - In: Information systems research : ISR 36 (2025) 1, pp. 84-106
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10015434864
Saved in:
Cover Image
Personalization in personalized marketing : trends and ways forward
Chandra, Shobhana; Verma, Sanjeev; Lim, Weng Marc; … - In: Psychology & marketing 39 (2022) 8, pp. 1529-1562
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10013280124
Saved in:
Cover Image
Hybrid scientific article recommendation system with COOT optimization
Sivasankari, R.; Dhilipan, J. - In: Data science and management : DSM 7 (2024) 2, pp. 99-107
Today, recommendation systems are everywhere, making a variety of activities considerably more manageable. These systems help users by personalizing their suggestions to their interests and needs. They can propose various goods, including music, courses, articles, agricultural products,...
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10015063139
Saved in:
Cover Image
A comparative study on the effect of ChatGPT recommendation and AI recommender systems on the formation of a consideration set
Chang, Woondeog; Park, Jungkun - In: Journal of retailing and consumer services 78 (2024), pp. 1-12
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10015095061
Saved in:
Cover Image
Measuring bias in job recommender systems : auditing the algorithms
Zhang, Shuo; Kuhn, Peter Joseph - 2024
We audit the job recommender algorithms used by four Chinese job boards by creating fictitious applicant profiles that differ only in their gender. Jobs recommended uniquely to the male and female profiles in a pair differ modestly in their observed characteristics, with female jobs advertising...
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10015050843
Saved in:
Cover Image
A theory of recommendations
Benkert, Jean-Michel; Schmutzler, Armin - 2024
This paper investigates the value of recommendations for disseminating economic information, with a focus on frictions resulting from preference heterogeneity. We consider Bayesian expected-payoff maximizers who receive non-strategic recommendations by other consumers. The paper provides...
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10015051633
Saved in:
Cover Image
A theory of recommendations
Benkert, Jean-Michel; Schmutzler, Armin - 2024
This paper investigates the value of recommendations for disseminating economic information, with a focus on frictions resulting from preference heterogeneity. We consider Bayesian expected-payoff maximizers who receive non-strategic recommendations by other consumers. The paper provides...
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10015051646
Saved in:
Cover Image
Personalized touchpoints and customer experience : a conceptual synthesis
Weidig, Jakob; Weippert, Marco; Kuehnl, Christina - In: Journal of business research : JBR 177 (2024), pp. 1-13
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10014551992
Saved in:
Cover Image
Incrementality representation learning : synergizing past experiments for intervention personalization
Huang, Ta-Wei; Ascarza, Eva; Israeli, Ayelet - 2024
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10014556605
Saved in:
Cover Image
Online shopping : how can algorithm performance expectancy enhance impulse buying?
Gallin, Steffie; Portes, Audrey - In: Journal of retailing and consumer services 81 (2024), pp. 1-14
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10015117842
Saved in:
Cover Image
Factors influencing recommendations for women's clothing satisfaction : a latent dirichlet allocation approach using online reviews
Shashank, Salabh; Behera, Rajat Kumar - In: Journal of retailing and consumer services 81 (2024), pp. 1-15
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10015123170
Saved in:
Cover Image
A product recommendation model based on online reviews : improving PageRank algorithm considering attribute weights
Zhang, Chenxi; Xu, Zeshui - In: Journal of retailing and consumer services 81 (2024), pp. 1-22
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10015125178
Saved in:
Cover Image
Prick "filter bubbles" by enhancing consumers' novelty-seeking : the role of personalized recommendations of unmentionable products
Lv, Linxiang; Kang, Qi; Liu, Guanrong - In: Psychology & marketing 41 (2024) 10, pp. 2355-2367
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10015133762
Saved in:
Cover Image
Online review updating : prevalence and implications for platforms and businesses
Pocchiari, Martina; Schoenmueller, Verena; Dover, Yaniv - 2024
This study documents the existence and prevalence of the “review updating” phenomenon, where consumers change the ratings and content of their existing reviews, and examines its implications for platforms and businesses. Using both primary and secondary data, a dataset comprising 3 million...
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10015134064
Saved in:
Cover Image
Reputation-based persuasion platforms
Arieli, Itai; Madmon, Omer; Tennenholtz, Moshe - In: Games and economic behavior 147 (2024), pp. 128-147
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10015135308
Saved in:
Cover Image
The editor and the algorithm : recommendation technology in online news
Peukert, Christian; Sen, Ananya; Claussen, Jörg - In: Management science : journal of the Institute for … 70 (2024) 9, pp. 5816-5831
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10015137938
Saved in:
Cover Image
An integrated fuzzy adjusted cosine similarity and TOPSIS based recommendation system for information system requirements selection
Akram, Faiz; Ahmad, Tanvir; Sadiq, Mohd. - 2024
Selecting the requirements for an information system based on their ranking values is one of the critical steps in software development. Various methods for computing the ranking order of the requirements have been developed using multi-criteria decision-making methods. This study shows...
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10015101677
Saved in:
Cover Image
Promoting sustainable tourism by recommending sequences of attractions with deep reinforcement learning
Dalla Vecchia, Anna; Migliorini, Sara; Quintarelli, Elisa; … - In: Information technology & tourism 26 (2024) 3, pp. 449-484
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10015080442
Saved in:
Cover Image
"Can I have it non-personalised?" : an empirical investigation of consumer willingness to share data for personalized services and ads
Ziółkowska, Monika; Baltag, Dorina - In: Journal of consumer policy : consumer issues in law, … 47 (2024) 3, pp. 345-372
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10015084410
Saved in:
Cover Image
GNN-IR : examining graph neural networks for influencer recommendations in social media marketing
Park, Jinhee; Ahn, Hyeongjin; Kim, Dongjae; Park, Eunil - In: Journal of retailing and consumer services 78 (2024), pp. 1-14
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10015084905
Saved in:
Cover Image
Discovery of smart hotels' competitiveness based on online reviews
Song, Baobao; Xia, Haiyang; Law, Rob; Muskat, Birgit; … - In: International journal of hospitality management 123 (2024), pp. 1-12
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10015339218
Saved in:
Cover Image
Does metaverse improve recommendations quality and customer trust? : a user-centric evaluation framework based on the cognitive-affective-behavioural theory
Abumalloh, Rabab Ali; Nilashi, Mehrbakhsh; Halabi, Osama; … - In: Journal of innovation & knowledge : JIK 9 (2024) 4, pp. 1-16
Recommendation agents (RAs) have proven to be effective decision-making tools for customers, as they can boost trust and loyalty when customers shop online. They can analyse large amounts of data using machine learning algorithms and predictive analytics capabilities to provide highly relevant...
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10015179354
Saved in:
Cover Image
Toward a recommender system for assisting customers at risk of churning in e-commerce platforms based on a combination of Social Network Analysis (SNA) and deep learning
El Koufi, Nouhaila; Belangour, Abdessamad - In: Journal of open innovation : technology, market, and … 10 (2024) 4, pp. 1-11
Recently, e-commerce platforms have gained significant attention in the media. As the number of customers using these platforms continues to grow, they face challenges such as limited support, making it increasingly difficult for customers to find answers to their inquiries, leading to a high...
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10015188132
Saved in:
Cover Image
Cross-cultural electronic word-of-mouth : a systematic literature review
Poompak Kusawat; Surat Teerakapibal - In: Spanish journal of marketing 28 (2024) 2, pp. 126-143
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10015190169
Saved in:
Cover Image
The development of media quality in the Digital Age
Barhoumi, Sahra - In: List Forum für Wirtschafts- und Finanzpolitik 50 (2024) 3, pp. 183-203
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10015190996
Saved in:
Cover Image
The impact of online behavioral advertising on consumer attitude and impulse buying : the moderating role of privacy concerns
Legros, Elisa; Han, Yoonju; Park, Jeong Eun - In: Asia marketing journal 26 (2024) 3, pp. 201-212
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10015399021
Saved in:
Cover Image
Platform's recommendation strategy considering limited consumer awareness and market encroachment
Bi, Gongbing; Wang, Xu; Xu, Yang - In: IEEE transactions on engineering management : EM ; a … 71 (2024), pp. 2255-2269
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10015405795
Saved in:
Cover Image
Boosting performance in data science competition using topic-driven analytics : evidence from recommendation system design on Kaggle
Li, Libo - In: IEEE transactions on engineering management : EM ; a … 71 (2024), pp. 3016-3027
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10015405928
Saved in:
Cover Image
Implementation of a product-recommender system in an iot-based smart shopping using fuzzy logic and apriori algorithm
Yan, Shu-Rong; Pirooznia, Sina; Heidari, Arash; … - In: IEEE transactions on engineering management : EM ; a … 71 (2024), pp. 4940-4954
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10015408032
Saved in:
Cover Image
Recommender systems applied to the tourism industry : a literature review
Solano-Barliza, Andrés; Arregocés-Julio, Isabel; … - In: Cogent business & management 11 (2024) 1, pp. 1-23
Recommender systems -RS- have experienced exponential growth in various fields, especially in the tourism sector, improving tourism activities' accuracy, personalization, and experience, thus strengthening indicators such as promotion. However, some challenges and opportunities exist to...
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10015427300
Saved in:
  • 1
  • 2
  • 3
  • 4
  • 5
  • 6
  • 7
  • 8
  • 9
  • 10
  • 11
  • Next
  • Last
A service of the
zbw
  • Sitemap
  • Plain language
  • Accessibility
  • Contact us
  • Imprint
  • Privacy

Loading...