Greenwashing is a generic term used for breaches and misleading claims about the sustainability credentials of various legal provisions, ranging from unfair competition, securities laws infringements and unethical advertising to wrong corporate disclosure. This paper focuses on the latter....

Europe has just published a new Directive on Corporate Sustainability Reporting disclosure and is elaborating new European Sustainability Reporting Standards. To analyze whether companies are complying with the new disclosure requirements before the Corporate Sustainability Reporting Directive...

Digitalisierung verändert die Unternehmenskommunikation radikal. Nicht nur Aktionäre und Unternehmensorgane, sondern auch Finanzintermediäre nutzen zunehmend schnelle, adaptive und breit verfügbare Kommunikationsmedien. Der vorliegende Band analysiert diese Veränderungen empirisch sowie aus...

This study investigates whether and how managers respond to major negative news by increasing the information content of their MD&A disclosures. We predict that major negative news influences managers' disclosure decisions by increasing legitimacy pressures and reducing opportunities to obscure...

Diese Open-Access-Publikation befasst sich mit dem Erzählen im Unternehmenskontext, was spätestens seit der Einführung des Storytelling in den 1999er-Jahren allgegenwärtig ist. Der Band zeigt in diesem Zusammenhang, wie Unternehmen das Erzählen explizit im Internet nutzen, um sich nach...

In the present environment, innovation is now treated as a prime source to earn a competitive edge in the market. Moreover, from a theoretical perspective, the emerging trend towards public relations can also be seen in the prior literature, which adds value to the firm's financial performance....

The purpose of the study is to empirically examine the practice of public relations in Greece and assess the extent to which practitioners strategically manage and contribute to the strategic management of organizations. Moreover, the study aims to reveal differences in the public relations...

This article aims to uncover the dimensions or characteristics of corporate governance in the literature of public relations that are also related to communication. We employed a methodological approach based on a systematic review of scientific articles in the field of public relations using...

This study aims to assess the disclosure extent and quality, as well as the percentage of audited reports, of the Brazilian companies listed on the IBOVESPA stock exchange index and explore some factors that influence disclosure quality. A content analysis of 71 annual sustainability (or...

Purpose - This study aims to explore the foundations and current research streams of sustainability communication (SC) within the marketing field through a comprehensive analysis of the existing literature. Furthermore, it identifies promising areas, gaps, and guides for future contributions in...

CSR is increasingly becoming an integral part of a company's business operation. To successfully implement a CSR strategy, companies must address their CSR actions to their stakeholders. This paper examines how companies communicate sus- tainability to their stakeholders through various...

Purpose: This study aims to investigate the impact of airline ESG management on corporate reputation, corporate image, and relationship continuance intention of domestic airlines. Design/methodology/approach: The data for this study were collected by distributing 300 self-completion ques-...