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Outliers and robustness for ordinal data

Year:	2012

Person:	Riani, Marco; Torti, Francesca; Zani, Sergio
Published in:	Modern analysis of customer surveys : with applications using R

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Multilevel models for ordinal data

Year:	2012

Person:	Grilli, Leonardo; Rampichini, Carla
Published in:	Modern analysis of customer surveys : with applications using R

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Tree-based methods and decision trees

Year:	2012

Person:	Galimberti, Giuliano; Soffritti, Gabriele
Published in:	Modern analysis of customer surveys : with applications using R

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CUB models : statistical methods and empirical evidence

Year:	2012

Person:	Iannario, Maria; Piccolo, Domenico
Published in:	Modern analysis of customer surveys : with applications using R

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Cost-benefit analysis and distributional preferences : a choice modelling approach

Year:	2012

Person:	Scarborough, Helen; Bennett, Jeff
Publisher:	Cheltenham [u.a.] : Elgar

Availability:	Table of Contents

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Qualitative research methods for investigating business-to-business marketing questions

Year:	2012

Person:	Griffin, Abbie
Published in:	Handbook on business-to-business marketing

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Using qualitative research in advertising : strategies, techniques, and applications

Year:	c 2012

Publisher:	Los Angeles [u.a.] : SAGE
Affiliated person:	Morrison, Margaret A.; Haley, Eric; Sheehan, Kim Bartel; Taylor, Ronald E.

Availability:	Table of Contents

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Kundenwertanalyse bei der LEICHT Küchen AG

Year:	2012

Person:	Hardock, Petra; Gutheil, Stefan
Published in:	Fallstudien zur Unternehmensführung

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Qualitative Marktforschung in Theorie und Praxis : Grundlagen, Methoden, Anwendungen

Year:	2011

Publisher:	Wiesbaden : Gabler
Affiliated person:	Naderer, Gabriele

Availability:	Description

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Praktische Durchführung: zentral vs. dezentral

Year:	2011

Person:	Miller, Alexandra
Published in:	Qualitative Marktforschung in Theorie und Praxis : Grundlagen, Methoden, Anwendungen

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Theoretische Forschungsperspektive: global vs. lokal

Year:	2011

Person:	Gehling, Richard
Published in:	Qualitative Marktforschung in Theorie und Praxis : Grundlagen, Methoden, Anwendungen

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Der Pharmamarkt : forschen in Extremen

Year:	2011

Person:	Schweitzer, Anja; Siewert, Michael
Published in:	Qualitative Marktforschung in Theorie und Praxis : Grundlagen, Methoden, Anwendungen

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Der Handel : Kundenforschung und Shopper Insights

Year:	2011

Person:	Rietschel, Jutta
Published in:	Qualitative Marktforschung in Theorie und Praxis : Grundlagen, Methoden, Anwendungen

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Die Dienstleistungsbranche : nicht greifbare Prozesse verstehen

Year:	2011

Person:	Bauer, Florian; Kanther, Verena
Published in:	Qualitative Marktforschung in Theorie und Praxis : Grundlagen, Methoden, Anwendungen

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Fast Moving Consumer Goods : zwischen Artefact und Consumer Insight

Year:	2011

Person:	Kaiser, Werner
Published in:	Qualitative Marktforschung in Theorie und Praxis : Grundlagen, Methoden, Anwendungen

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Die Automobilbranche : mit dem Kunden im Fokus Produktinnovationen entwickeln

Year:	2011

Person:	Spiegel, Uta
Published in:	Qualitative Marktforschung in Theorie und Praxis : Grundlagen, Methoden, Anwendungen

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Zukunftsmanagement : Mythos und Wirklichkeit

Year:	2011

Person:	Mićić, Pero
Published in:	Qualitative Marktforschung in Theorie und Praxis : Grundlagen, Methoden, Anwendungen

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Zielgruppe Mitarbeiter : Unternehmenserfolg durch Motivation

Year:	2011

Person:	Polomski, Stephan
Published in:	Qualitative Marktforschung in Theorie und Praxis : Grundlagen, Methoden, Anwendungen

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Zielgruppe Kinder : verstehen der kindlichen Wahrnehmungs- und Denkstrukturen

Year:	2011

Person:	Mappes, Maryse; Zerzer, Manfred
Published in:	Qualitative Marktforschung in Theorie und Praxis : Grundlagen, Methoden, Anwendungen

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Werbewirkungsforschung : Diagnose komplexer Wirkungszusammenhänge

Year:	2011

Person:	Maas, Jörg
Published in:	Qualitative Marktforschung in Theorie und Praxis : Grundlagen, Methoden, Anwendungen

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Usability-Forschung : Nutzerfreundlichkeit - eine methodische Herausforderung

Year:	2011

Person:	Hahn, Gábor M.
Published in:	Qualitative Marktforschung in Theorie und Praxis : Grundlagen, Methoden, Anwendungen

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Politikforschung : steigende Nachfrage in Zeiten gesellschaftlichen Wandels

Year:	2011

Person:	Kreikenbom, Henry; Stapelfeld, Maxi
Published in:	Qualitative Marktforschung in Theorie und Praxis : Grundlagen, Methoden, Anwendungen

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Motivforschung : eine kognitionspsychologische Perspektive

Year:	2011

Person:	Liebel, Franz
Published in:	Qualitative Marktforschung in Theorie und Praxis : Grundlagen, Methoden, Anwendungen

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Kommunalforschung : ein noch unentdecktes Forschungsfeld

Year:	2011

Person:	Pflaum, Dieter
Published in:	Qualitative Marktforschung in Theorie und Praxis : Grundlagen, Methoden, Anwendungen

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Innovationsforschung : Produktinnovation durch Kreativität

Year:	2011

Person:	Schlicksupp, Helmut; Dagneaud, Natascha; Garnier-Coester, Christine
Published in:	Qualitative Marktforschung in Theorie und Praxis : Grundlagen, Methoden, Anwendungen

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Auswertung & Analyse qualitativer Daten

Year:	2011

Person:	Naderer, Gabriele
Published in:	Qualitative Marktforschung in Theorie und Praxis : Grundlagen, Methoden, Anwendungen

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Qualitative Online-Forschung

Year:	2011

Person:	Gnambs, Timo; Batinic, Bernad
Published in:	Qualitative Marktforschung in Theorie und Praxis : Grundlagen, Methoden, Anwendungen

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Implizite Methoden

Year:	2011

Person:	Gutjahr, Gert; Naderer, Gabriele
Published in:	Qualitative Marktforschung in Theorie und Praxis : Grundlagen, Methoden, Anwendungen

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Indirekte psychologische Methoden

Year:	2011

Person:	Kirchmair, Rolf
Published in:	Qualitative Marktforschung in Theorie und Praxis : Grundlagen, Methoden, Anwendungen

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Qualitative Beobachtungsverfahren

Year:	2011

Person:	Müller, Karsten; David, Julia; Straatmann, Tammo
Published in:	Qualitative Marktforschung in Theorie und Praxis : Grundlagen, Methoden, Anwendungen

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New frontiers on observational research

Year:	2011

Publisher:	Bradford : Emerald
Affiliated person:	Prince, Melvin

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On the informational efficiency of simple scoring rules

Year:	2011

Person:	Goertz, Johanna M. M.; Maniquet, François
Published in:	Journal of economic theory ; 146

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Bidimensional inequalities with an ordinal variable

Year:	2011

Person:	Gravel, Nicolas; Moyes, Patrick
Published in:	Social ethics and normative economics : essays in honour of Serge-Christophe Kolm ; [Conference on "Social Ethics and Normative Economics" ... held at the Université de Caen, May 18-19, 2007]

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Governance and ownership : methodological aspects of qualitative ownership research

Year:	2011

Person:	Wahl, Mike Franz
Published in:	Baltic business and socio-economic development 2009 : 5th International Conference - Kalmar, Sweden, September 14 - 15, 2009

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Qualitative research in management : a decade of progress

Year:	2011

Affiliated person:	Bluhm, Dustin J.; Harman, Wendy; Lee, Thomas W.; Mitchell, Terence R.
Published in:	Journal of management studies : JMS ; 48

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Education and labour market outcomes : evidence from India

Year:	2011

Publisher:	Lancester : Univ. Management School
Affiliated person:	Aggarwal, Aradhna; Freguglia, Ricardo; Johnes, Geraint; Spricigo, Gisele

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Education and labour market outcomes : evidence from Brazil

Year:	2011

Publisher:	Lancester : Univ. Management School
Affiliated person:	Freguglia, Ricardo; Spricigo, Gisele; Johnes, Geraint; Aggarwal, Aradhna

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Relationships in fast moving consumer goods markets : the consumer's perspective

Year:	2011

Person:	Leahy, Rose
Published in:	European journal of marketing : EJM ; 45

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Supply chain integration under chaotic conditions : not-for-profit food distribution

Year:	2011

Person:	Larson, Paul D.; McLachlin, Ron
Published in:	International journal of procurement management ; 4

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ExpertLens : a system for eliciting opinions from a large pool of non-collocated experts with diverse knowledge

Year:	2011

Affiliated person:	Dalal, Siddhartha R.; Khodyakov, Dmitry; Srinivasan, Ramesh; Straus, Susan; Adams, John L.
Published in:	Technological forecasting & social change : an international journal ; 78

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How to measure brand image : reasoned review

Year:	2011

Person:	Cian, Luca
Published in:	The marketing review ; 11

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Risk factor analysis of the Chinese building energy efficiency market using systems dynamics methodology

Year:	2011

Affiliated person:	Zou, Patrick X. W.; Qin, Xuan; Zhang, Guomin; Wang, Shouqing
Published in:	International journal of project organisation & management : IJPOM ; 3

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Analysis and evaluation of selected shops with organic food in Poland

Year:	2011

Person:	Chmielarz, Witold
Published in:	Perspectives in business informatics research : 10th international conference, BIR 2011, Riga, Latvia, October 6-8, 2011, Proceedings

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Conducting processual studies in transition economies : reflections on a case study

Year:	2011

Person:	Johanson, Martin
Published in:	Rethinking the case study in international business and management research

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Doing case studies in China : two perspectives

Year:	2011

Person:	Tan, Hui; Nojonen, Matti
Published in:	Rethinking the case study in international business and management research

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How to use ethnographical case studies to decipher national cultures

Year:	2011

Person:	d'Iribarne, Philippe d'
Published in:	Rethinking the case study in international business and management research

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Fleas on the backs of elephants : researching the multinational company

Year:	2011

Person:	Edwards, Tony; Almond, Phil; Colling, Trevor
Published in:	Rethinking the case study in international business and management research

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Comparative historical analysis in international management research

Year:	2011

Person:	Saka-Helmhout, Ayse
Published in:	Rethinking the case study in international business and management research

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Watch what I do, not what I say : new questions for documents in international business case research

Year:	2011

Person:	Wright, April
Published in:	Rethinking the case study in international business and management research

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Digging archaeology : postpositivist theory and archival research in case study development

Year:	2011

Person:	Mills, Albert J.; Mills, Jean Helms
Published in:	Rethinking the case study in international business and management research

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