This study seeks to investigate the influence of user-generated content (UGC) on tourist visit intentions. This study also aims to explore the mediating role of destination imagery in the relationship between UGC and tourist visit intentions. The findings show that UGC has a significant positive...

In the scientific literature on tourism, a set of variables is frequently utilized. The objective of this study is to analyze the scenario of scientific publications on these variables between 2000 and 2023. This analysis employs a bibliometric approach, utilizing data collected from the Scopus...

Popayán (Colombia) was the first city to be designated a UNESCO Creative City of Gastronomy in 2005, positioning itself as a symbolic 'myth of origin' within the network. In the context of growing demands for local strategies aligned with the Sustainable Development Goals (SDGs), it is...

During COASTAL project, financed through Horizon 2020 program, research team carried out a modelling activity, for the three main economic activities for Danube's Delta study case area: agriculture, aquaculture and tourism. Regarding the tourism in Danube's Delta region, we wanted to find the...

Tourism promotional videos (TPVs) are widely used by destination management organizations (DMOs) in promotional campaigns. With the aim of opening new research perspectives in the field of tourism promotion, this article proposes a model for evaluating the effectiveness of TPVs-the Emovie...

Inbound digital marketing strategies play a vital role in the tourism industry, significantly influencing visitors' decision-making processes, enhancing tourist experiences, and ensuring post-consumption satisfaction. This study explores the effectiveness of digital marketing strategies in...

We analyze the impact of tourist flows on local labor markets, following a novel identification strategy that uses temporary shocks in alternative international destinations to instrument for tourism flows across Spanish regions. We find that a one standard deviation increase in tourist inflows...

This article explores the relationship between useable pasts and tourism to show how towns reinvented themselves using their local and unique histories throughout the eighteenth and nineteenth centuries. To achieve this, the article focuses its attention on the growing influence and importance...

The launch of ChatGPT has the potential to disrupt conventional approaches to tourism marketing. In this context, the present research explores the distinguishability between marketing content created by ChatGPT and that by tourism marketers, while also comparing their respective effects on...

The Tourism sector has become increasingly competitive globally, and destination branding has emerged as one of the strategic tools for establishing a competitive edge. This study attempted to discover the determinants of loyalty in destination branding from the supply side perspective. This...

The Indonesian government has developed ten super priority areas to serve as destinations for domestic and international tourists. Tourism marketing is carried out by applying the destination brand experience, which confirms the authenticity of the destination brand, and destination brand...

Tourist's length of stay; flow experience; tourist destination; tourist behavior; destination value; destination loveThis study initiates an investigation into an underexplored topic, aiming to understand the mechanism of conceptual elements of flow experience theory: enjoyment, control, focus, and...

This research extensively discusses the connection between destination image and films influencing tourism. Despite the worldwide fame of the James Bond saga and extensive publications on the subject, research into the role of tourism promotion in the image of destinations is still scarce, and...

Influencer marketing is an increasingly significant research topic, but there is a research gap when it comes to utilizing data from social media influencers' online community to identify novel consumer groups through market segmentation. To achieve this, a case study of 50 Instagram Fashion...