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Year of publication
Subject
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Beziehungsmarketing 31,178 Relationship marketing 31,006 Konsumentenverhalten 13,139 Consumer behaviour 13,129 Kundenzufriedenheit 6,915 Customer satisfaction 6,904 Dienstleistungsqualität 4,767 Service quality 4,756 Markenführung 3,125 Brand management 3,124 Lieferantenmanagement 2,801 Supplier relationship management 2,800 Social Web 2,754 Social web 2,753 Theorie 2,492 Theory 2,486 Marketingmanagement 2,439 Marketing management 2,415 Deutschland 2,333 Germany 2,294 Markenimage 2,251 Brand image 2,249 Kundenintegration 2,198 Customer integration 2,194 Electronic Commerce 2,118 Online-Handel 2,108 Online retailing 2,102 Brand 2,067 E-commerce 2,064 Markenartikel 2,060 Kundenwert 1,999 Customer value 1,972 Online-Marketing 1,942 Vertrauen 1,923 Internet marketing 1,919 Confidence 1,917 Einzelhandel 1,713 Retail trade 1,703 Kundenservice 1,313 Customer service 1,312
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Online availability
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Undetermined 11,649 Free 4,866 CC license 644
Type of publication
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Article 23,113 Book / Working Paper 8,034 Journal 31
Type of publication (narrower categories)
All
Article in journal 19,120 Aufsatz in Zeitschrift 19,120 Aufsatz im Buch 3,635 Book section 3,635 Hochschulschrift 1,469 Thesis 1,173 Graue Literatur 1,113 Non-commercial literature 1,113 Working Paper 739 Arbeitspapier 710 Collection of articles of several authors 563 Sammelwerk 563 Case study 446 Fallstudie 446 Aufsatzsammlung 416 Ratgeber 230 Guidebook 213 Conference paper 175 Konferenzbeitrag 175 Bibliografie enthalten 159 Bibliography included 159 Lehrbuch 142 Textbook 127 Konferenzschrift 107 Handbook 104 Handbuch 104 Conference proceedings 70 Collection of articles written by one author 54 Sammlung 54 Reprint 50 Interview 27 Glossar enthalten 24 Glossary included 24 Festschrift 20 Systematic review 19 Übersichtsarbeit 19 Bibliografie 18 Amtsdruckschrift 16 Government document 16 Fallstudiensammlung 15
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Language
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English 26,025 German 5,148 French 23 Polish 15 Italian 12 Czech 6 Swedish 4 Undetermined 4 Romanian 3 Spanish 3 Dutch 2 Danish 1 Multiple languages 1 Russian 1
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Author
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Bruhn, Manfred 116 Homburg, Christian 112 Kumar, V. 85 Han, Heesup 68 Hollebeek, Linda D. 62 Verhoef, Peter C. 61 Huber, Frank 57 Piller, Frank T. 51 Herrmann, Andreas 50 Krafft, Manfred 48 Bauer, Hans H. 47 Palmatier, Robert W. 45 Stauss, Bernd 45 Mattila, Anna S. 43 Gil Saura, Irene 41 Loureiro, Sandra Maria Correia 41 Grewal, Dhruv 39 Thaichon, Park 39 Mittal, Vikas 38 Stock-Homburg, Ruth 38 Van den Poel, Dirk 38 Smith, Alan D. 36 Svensson, Göran 36 Kleinaltenkamp, Michael 35 Prentice, Catherine 35 Sheth, Jagdish N. 35 Rather, Raouf Ahmad 34 Wiedmann, Klaus-Peter 34 Hippner, Hajo 33 Vrontis, Demetris 33 Neslin, Scott A. 32 Reinartz, Werner J. 32 Wilde, Klaus D. 32 Eggert, Andreas 31 Agnihotri, Raj 30 Reichwald, Ralf 30 Ruyter, Ko de 30 Aksoy, Lerzan 29 Evanschitzky, Heiner 29 Grönroos, Christian 29
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Institution
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Springer Fachmedien Wiesbaden 61 IGI Global 23 National Bureau of Economic Research 17 European Commission / Directorate-General for Taxation and Customs Union 16 American Marketing Association 10 Verlag Dr. Kovač 10 Books on Demand GmbH <Norderstedt> 9 Rijksuniversiteit Gent / Faculteit Economie en Bedrijfskunde 8 Edward Elgar Publishing 6 Fördergesellschaft Marketing an der Universität Augsburg 6 Harvard Graduate School of Business Administration 6 Haufe-Lexware GmbH & Co. KG 6 Universität St. Gallen 6 AMACOM 5 Information Resources Management Association 5 Springer-Verlag GmbH 5 Universität Mannheim 5 Verlag Franz Vahlen 5 Eric Cuvillier <Firma> 4 Erich Schmidt Verlag 4 Fachhochschule Reutlingen / European School of Business 4 Fachverlag für Wirtschafts- und Steuerrecht Schäffer <Stuttgart> 4 Friedrich-Schiller-Universität Jena 4 NetLibrary, Inc 4 Nomos Verlagsgesellschaft 4 Technische Universität Dresden 4 Technische Universität Ilmenau 4 Wiley-VCH 4 World Trade Organization 4 Erasmus Research Institute of Management 3 Fraunhofer-Institut für Arbeitswirtschaft und Organisation 3 Great Britain / Customs Establishment 3 Institut für Marktorientierte Unternehmensführung Mannheim 3 Logos Verlag Berlin 3 Rheinisch-Westfälische Technische Hochschule Aachen 3 Shaker Verlag 3 Svenska Handelshögskolan <Helsinki> 3 Thüringen / Landesregierung 3 USA / General Accounting Office 3 Völkerbund / Sub-Committee of Experts for the Unification of Customs Tariff Nomenclature 3
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Published in...
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Journal of business research : JBR 803 Journal of retailing and consumer services 767 Industrial marketing management : the international journal for industrial and high-tech firms 507 International journal of hospitality management 384 The journal of services marketing 283 SpringerLink / Bücher 265 The journal of business & industrial marketing 260 The service industries journal 215 Journal of the Academy of Marketing Science 200 Journal of strategic marketing 195 International journal of contemporary hospitality management 165 Asia Pacific journal of marketing and logistics 158 International journal of electronic customer relationship management : IJECRM 157 Journal of marketing 152 Cogent business & management 146 Journal of hospitality marketing & management 145 The journal of product & brand management 144 Total quality management & business excellence 144 Psychology & marketing 141 Journal of travel and tourism marketing 137 Tourism management : research, policies, practice 137 Journal of retailing 135 Journal of service management 130 Journal of service research : JSR 129 Marketing intelligence & planning 126 The journal of brand management : an international journal 125 European journal of marketing : EJM 112 Journal of relationship marketing : innovations & enhancements for customer service, relations & satisfaction 107 Service business 107 Services marketing quarterly 107 Gabler Edition Wissenschaft 102 Journal of marketing management : MM 102 The international journal of bank marketing : IJBM 102 Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education 99 Journal of research in interactive marketing : interactive marketing and computer-mediated communication 95 The international review of retail, distribution and consumer research 94 Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation 89 Business horizons 86 International Journal of Research in Business and Social Science : IJRBS 85 International journal of research in marketing : IJRM ; official journal of the European Marketing Academy 85
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Source
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ECONIS (ZBW) 31,031 USB Cologne (EcoSocSci) 69 EconStor 49 OLC EcoSci 24 USB Cologne (business full texts) 5
Showing 1 - 50 of 31,178
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The effect of corporate social responsibility on customer engagement and citizenship behavior
Mubushar, Muhammad; Cerchione, Roberto; Rasool, Shahid; … - In: Corporate social responsibility and environmental management 32 (2025) 1, pp. 580-598
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10015332955
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Toward D2A : enhancing luxury fashion with seamless and immersive phygital customer experiences
Massi, Marta; Piancatelli, Chiara; Vocino, Andrea; … - In: International journal of consumer studies 49 (2025) 2, pp. 1-18
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10015333881
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Smart shopping carts in food retailing : innovative technology and shopping experience in stationary retail
Schultz, Carsten D.; Zacheus, Patrick - In: Journal of consumer behaviour 24 (2025) 1, pp. 436-454
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Investigating the customer journey in second-hand fashion platforms : implications for luxury brand management
Murtas, Gabriele; Pedeliento, Giuseppe - In: Journal of consumer behaviour 24 (2025) 2, pp. 655-672
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Passengers as defenders : unveiling the role of customer-company identification in the trust-customer citizenship behaviour relationship within ride-hailing context
Su, Linlin; Cheng, Xusen; Zarifis, Alex - In: Tourism management : research, policies, practice 107 (2025), pp. 1-15
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10015334591
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Analysis of parcel delivery issues at "state parcel company" : an examination of customer complaints and interrelationships
Čižiūnienė, Kristina; Šiugždinytė, Augustė; … - In: Logistics 9 (2025) 1, pp. 1-15
Background: The research presented here looks into ongoing problems with the package delivery services of a State parcel company, especially concerning damaged, wrongly delivered, late, and missing packages. These problems greatly affect customer satisfaction, so it is important to understand...
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10015337528
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Design and development of a new web platform for the management of physical flows and customs documents at port terminals
Lupi, Marino; Conte, Daniele; Benenati, Stefano; … - In: Logistics 9 (2025) 1, pp. 1-28
Background: Telematization is essential for improving port efficiency by reducing dwell times and simplifying document management. Currently, only a few ports use informatic document management tools like the Port Community System (PCS), and customs documents are produced and shared in paper...
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10015337591
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Green loyalty? : Unveiling consumer preferences in sustainable temporary loyalty programs
Krampe, Caspar; Groot, Anne-Jeth de; Hurst, William - In: Cleaner and responsible consumption 16 (2025), pp. 1-13
Almost every food retailer offers them - temporary loyalty programs (TLPs). TLPs aim to enhance customer loyalty by offering enticing, product-based incentives. However, an emerging concern arises regarding the sustainability impact of these programs, and consumers have started questioning the...
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10015396753
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Platform credit, advertising, and customer capital
Efing, Matthias; Huang, Yi; Han, Ruobing; Sun, Qi; Xu, … - 2025
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The trust-driven path to consumer engagement behaviors : exploring the role of streamer and platform characteristics in live-streaming E-commerce
Tedjakusuma, Adi Prasetyo; Silalahi, Andri Dayarana K.; … - In: Digital business 5 (2025) 1, pp. 1-15
Live-streaming e-commerce is revolutionizing online retail by fostering real-time consumer engagement, yet limited research explores how streamer and platform characteristics jointly influence trust and drive consumer engagement behaviors (CEB). This study examines how streamer attributes...
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The co-existence of brand value co-creation and co-destruction across the customer journey in a complex higher education brand
Hardcastle, Kimberley; Edirisingha, Prabash Aminda; … - In: Journal of business research : JBR 186 (2025), pp. 1-15
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Optimizing service encounters : a co-productive, experiential, and people-centric approach
Roels, Guillaume - 2025
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Customer concentration, firm R&D investment and moderation effects
Zhao, Shan; He, Xinming; Ma, Baichao; Zuo, Wenming - In: Journal of business research : JBR 186 (2025), pp. 1-19
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Fantasy or reality? : unveiling the power of realistic narratives in tourism social media advertising
Can, Ali Selcuk; Ekinci, Yuksel; Dilek-Fidler, Setenay - In: Tourism management : research, policies, practice 106 (2025), pp. 1-16
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Antecedents of customer participation on sharing platforms : a meta-analysis
Blut, Markus; Wang, Cheng - In: British journal of management 36 (2025) 2, pp. 781-809
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Fifteen years of research on customer loyalty formation : a meta-analytic structural equation model
So, Kevin Kam Fung; Yang, Yang; Li, Xiang - In: The Cornell hospitality quarterly 66 (2025) 2, pp. 253-272
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When certainty backfires : the effects of unwarranted precision on consumer loyalty
Batteux, Eleonore; Khon, Zarema; Bilovich, Avri; … - In: Journal of behavioral decision making 38 (2025) 2, pp. 1-24
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10015372183
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A personalized content-based method to predict customers' preferences in an online apparel retailer
KabirMamdouh, Alireza; Kök, A. Gürhan - In: International journal of production economics 280 (2025), pp. 1-14
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10015372705
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"Good" and "bad" frictions in customer experience : conceptual foundations and implications
Padigar, Manjunath; Li, Yi; Manjunath, Chandana N. - In: Psychology & marketing 42 (2025) 1, pp. 21-43
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Rating with the senses : how sensory encounters are reflected on online review ratings?
Hallikainen, Heli; Halinen, Marianna; Tervonen, Hannes; … - In: Psychology & marketing 42 (2025) 1, pp. 159-174
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Empathy at the heart of customer experience : a holistic framework for understanding and enhancing consumer empathy through the lens of customer experience
Lehnert, Leon; Kühnl, Christina - In: Psychology & marketing 42 (2025) 2, pp. 332-358
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Social dynamics of luxury customization : the unique impact of name personalization
O'Rourke, Anne-Maree; Lin, Joanna; Sung, Billy; … - In: Psychology & marketing 42 (2025) 2, pp. 493-513
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10015373135
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The role of immersive spaces on the customer experience : an exploration of fashion metaverses
Alexander, Bethan; Blazquez Cano, Marta; Chrimes, Courtney - In: Psychology & marketing 42 (2025) 2, pp. 539-553
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Marketing innovations and digital technologies : a systematic review, proposed framework, and future research agenda
Athaide, Gerard A.; Jeon, Jaihyun; Raj, S. P.; Sivakumar, K. - In: The journal of product innovation management : an … 42 (2025) 1, pp. 144-165
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The psychological and behavioral consequences of customer empowerment in new product development : Situational framework, review, and research agenda
Maier, Lukas; Baccarella, Christian V. - In: The journal of product innovation management : an … 42 (2025) 1, pp. 220-252
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How knowledge spillover entrepreneurship influences the adoption of social media and customer relationship management
Qalati, Sikandar Ali; Tajeddini, Kayhan; Gamage, … - In: Knowledge and process management : the journal of … 32 (2025) 1, pp. 3-15
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How does citizen-centric co-production lead to value co-creation? : a perspective of interactive governance
Wang, Huanming; Ran, Bing - In: Public management review 27 (2025) 3, pp. 768-793
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Deep dive into churn prediction in the banking sector : the challenge of hyperparameter selection and imbalanced learning
Gkonis, Vasileios; Tsakalos, Ioannis - In: Journal of forecasting 44 (2025) 2, pp. 281-296
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10015374022
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Emotional energy : when customer interactions energize service employees
Cayla, Julien; Auriacombe, Brigitte - In: Journal of marketing 89 (2025) 1, pp. 1-18
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Driving mobile app user engagement through gamification
Paschmann, Jens Wilhelm; Bruno, Hernan A.; Heerde, … - In: Journal of marketing research 62 (2025) 2, pp. 249-273
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Fulfilled expectations : key to customer loyalty in digital home-sharing platforms
Marimon, Frederic; Amat-Lefort, Natalia; Mas-Machuca, Marta - In: International journal of consumer studies 49 (2025) 3, pp. 1-16
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The paradox of customer participation : the role of perceived risk in technology-based innovation
Yuk, Hyeyeon; Hwang, Euejung; Garrett, Tony C.; Lee, Jong-Ho - In: International journal of consumer studies 49 (2025) 3, pp. 1-17
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10015374815
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Customer evangelists : elevating hospitality through digital competence, brand image, and corporate social responsibility
Mansoor, Mahnaz; Paul, Justin; Khan, Tariq Iqbal; Abu … - In: International journal of hospitality management 126 (2025), pp. 1-11
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Drivers, barriers, and challenges in NRevPAR and RevPAC adoption : towards a revenue management adoption scale
Huey Chern Boo; Remy, Detlev; Lee, Kuan-Huei - In: International journal of hospitality management 127 (2025), pp. 1-15
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Consumer rebate strategy for a manufacturer selling price-quality differentiated products
Majumder, Sani; Nielsen, Izabela; Maity, Susanta; Saha, … - In: International transactions in operational research : a … 32 (2025) 5, pp. 3008-3049
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Nexus of consumer trust in FinTok influencers, consumer engagement, data privacy concern, financial literacy and travel scam avoidance
Zaman, Umer - In: Pakistan journal of commerce and social sciences 19 (2025) 1, pp. 1-27
This study aims to investigate the effectiveness of FinTok influencers in preventing online travel scams by enhancing consumer trust, financial literacy, and data privacy concerns. The research examines how these influencers can contribute to improving consumer protection and safety in digital...
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Consumer privacy concerns and information sharing intention in omnichannel retailing : mediating role of online trust
Khoa Bui Thanh; Thanh, Le Thi Tuyet - In: Pakistan journal of commerce and social sciences 19 (2025) 1, pp. 55-76
Objective of this research is to find out the relationship between customers' perceptions of an organization's privacy information practices and their information-sharing intention in the context of omnichannel retailing. The study aimed to address the gap in research regarding privacy concerns...
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The many meanings of quality : towards a definition in support of sustainable operations
Martin, Jason; Elg, Mattias; Gremyr, Ida - In: Total quality management & business excellence 36 (2025) 3/4, pp. 185-198
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A systematic review of theoretical, methodological, contextual, and content-related foundations of customer delight research
Stange, Raphael; Scheffler, Paul; Henseler, Jörg - In: Total quality management & business excellence 36 (2025) 5/6, pp. 503-526
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Stakeholder and customer engagement in circular economy ecosystems : a systematic literature review and research agenda
Tabas, Abdollah Mohammadparst; Rehman, Mohsin Abdur; … - In: Business strategy and the environment 34 (2025) 1, pp. 402-416
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10015357267
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Customer adoption of smartwatches : a privacy calculus perspective
Kumar, Ajay; Ahmad, Parvez; Kumar, Daruri Venkata Srinivas - In: Rajagiri management journal 19 (2025) 1, pp. 18-29
Purpose - This study tries to explain the customer adoption of smartwatches by considering the perceived benefits and perceived costs. Through this study, the authors aim to determine the factors affecting behavioural intentions towards smartwatches. Design/methodology/approach - The authors...
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10015357623
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Unfaithful brands : how brand attachment can lead to negative responses to influencer marketing campaigns
Bentley, Kara; Rajagopal, Priyali; Kulow, Katina - In: Journal of consumer psychology : JCP ; the official … 35 (2025) 2, pp. 169-184
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10015358369
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Customer value co-creation practices for community well-being in e-commerce platform : an information-based perspective
Nguyen Minh Tuan; Thai-Doan Dang - In: Journal of open innovation : technology, market, and … 11 (2025) 1, pp. 1-14
The paper investigates the role of customer value co-creation practices within e-commerce platforms, drawing on service dominant logic, practice theory and institutional work. From the customer view, this study proposes an integrated model in which social expertise, organizational socialization,...
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The effect of perceived brand betrayal on brand hate, avoidance-like and attack-like strategies : a comparative study of customers with/without past negative experiences
Rasouli, Nasrin; Rasoolimanesh, S. Mostafa; … - In: International journal of hospitality management 126 (2025), pp. 1-14
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An interplay between digital banking services, perceived risks, customers' expectations, and customers' satisfaction
Rakocevic, Sladjana Barjaktarovic; Rakic, Nela; … - In: Risks : open access journal 13 (2025) 3, pp. 1-26
Advancements in technology and emerging digital trends are driving the expectations of bank clients. With the development of new, innovative technologies, the banking sector has started creating new products and services and looking for new channels through which to offer those services in a way...
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The civil service in Germany : a service based on mutual loyalty
Classen, Claus Dieter - In: The civil service in Europe : a research companion, (pp. 163-183). 2025
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The rise of human-machine collaboration : managers' perceptions of leveraging artificial intelligence for enhanced B2B service recovery
Ameen, Nisreen; Pagani, Margherita; Pantano, Eleonora; … - In: British journal of management 36 (2025) 1, pp. 91-109
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The contribution of sustainable practices to the creation of memorable customer experience : empirical evidence from Michelin Green Star restaurants
Bonfanti, Angelo; Bagnato, Giovanna; Vigolo, Vania - In: International journal of hospitality management 126 (2025), pp. 1-11
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10015359590
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Pumping up customer value with convenience and personalisation strategies in e-retailing : an analysis of the engagement connection
Rodríguez-Ardura, Inma; Meseguer Artola, Antoni; … - In: Journal of research in interactive marketing : … 19 (2025) 1, pp. 35-58
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10015324475
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The role of individual dimensions of business relationship quality and business customer value in building loyalty in microfinance
Tegambwage, Amani Gration; Kasoga, Pendo Shukrani - In: Journal of innovation and entrepreneurship : JIE 14 (2025), pp. 1-19
This study examines the efects of individual dimensions of business relationship quality (BRQ), namely trust, respect, and reciprocity, on business customer value (BCV) and customer loyalty (CL) in the microfnance industry. In addition, the study investigates the mediation efects of BCV on the...
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