Establishing a clear link between prices of conventional and niche product versions can help address challenges associated with anticipating these prices and attenuate concerns related to thin market conditions. In that regard, we analyze the price dynamics, differentiating between agri-product...

Retailers have traditionally prioritised younger customers, often overlooking the distinct needs of older consumers. As this demographic grows, it is increasingly important to cater to their shopping preferences. This study explores the behaviours, needs, and challenges of Croatian consumers...

Acknowledging the rising significance of online sales, the grocery business has embraced the challenge of fulfilling the consequently growing consumer expectations for the last-mile delivery efficiency. This paper investigates the grocery delivery optimisation for the supermarket chain based on...

Understanding consumer behaviour is crucial for companies operating in the food products market, which has undergone numerous changes in recent years. Consumer typology plays a vital role in the development of effective marketing strategies and in catering to diverse consumer needs. The article...

Die gängigen Ladenformate sind in Orten mit weniger als 2.500 Einwohnerinnen und Einwohnern kaum noch wirtschaftlichzubetreiben. Der resultierende Rückzug aus der Fläche bietetim Sinne der Spiraltheorie neue kommerzielle Möglichkeiten für innovative Angebotsformen, wie personalfreie...

Im Rahmen des Dialogforums Groß- und Einzelhandel der Nationalen Strategie zur Reduzierung der Lebensmittelverschwendung fand von 2019 bis 2022 das Projekt Handelsforum statt. Darauf aufbauend wurde im Sommer 2023 zwischen dem Bundesministerium für Ernährung und Landwirtschaft (BMEL) und 14...

Purpose - The purpose of this paper is to explore factors and their impacts influencing online grocery shopping intentions among customers in the post COVID-19 situation. Moreover, the study aims at evaluating the mediating roles of shopping habits during COVID-19 between perceived usefulness,...

Reducing meat consumption has become a global policy target due to rising environmental, health, and animal welfare concerns. We provide novel evidence on how price change in real life affects grocery shopping behavior in the Netherlands. We focus on price-induced behavioral response among major...

Scopus database between 2000 and 2023 showed that while groceries are vital in disaster/pandemic management, their roles have not been adequately addressed in the literature. In this study, we argued that privately owned groceries can complement large food storage facilities and provide...

Im Rahmen des Dialogforums Groß- und Einzelhandel der Nationalen Strategie zur Reduzierung der Lebensmittelverschwendung fand von 2019 bis 2022 das Projekt Handelsforum statt. Darauf aufbauend wurde im Sommer 2023 zwischen dem Bundesministerium für Ernährung und Landwirtschaft (BMEL) und 14...

Share of national food products in retail is a frequent subject of policy debates. Local food is often associated with national security, sustainability, and support of local economy, contributing to value-added production, employment, rural development, and preservation of local food culture....

The Covid-19 pandemic has caused huge uncertainties in retail supply chains and put significant pressure on grocery retailers. This paper addresses the impact and consequences of the pandemic on grocery retail logistics. We applied an embedded multiple case study to analyze the impact and...

The aim of the study is to explore how geomarketing becomes a key element in managing the business model (BM) of an established retailer on the food market. The survey sample comprised 244 stores, whose managers were questioned by means of a semi-structured interview in 2021. Cluster analysis...

Background: Diverse marketing channels have been developed with the advent of digitalization. In the fresh food and grocery retail sector, consumers may have a large choice of channels to shop from. In this case, an analysis of their behavior is crucial for retailers. Therefore, the present...

Die gängigen Ladenformate sind in Orten mit weniger als 2.500 Einwohnerinnen und Einwohnern kaum noch wirtschaftlichzubetreiben. Der resultierende Rückzug aus der Fläche bietetim Sinne der Spiraltheorie neue kommerzielle Möglichkeiten für innovative Angebotsformen, wie personalfreie...