2017-11-27–2017-12-01 - Brussels, Place de Brouckère 31, EIASM (2nd Floor of … (Belgium) - European Institute for Advanced Studies in Management …
The aim of this course is to be an introduction in how to do consumer behavior research, rather than to provide exhaustive coverage of the field as a whole. It will focus on evaluating papers, preparing research ideas, and developing them into research proposals in four important areas of...