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Focusing on issues in the Asian-Pacific region, this conference welcomes research on any aspect of advertising, as broadly defined, in one or more Asian-Pacific countries, or in multiple countries involving at least one Asian-Pacific country. It especially seeks research on Asian brands and...
Persistent link: https://www.econbiz.de/10005874538
Topic: any aspect of advertising (theoretical, practical, methodological, empirical, or philosophical)
Persistent link: https://www.econbiz.de/10005874537
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