Abstracts are invited on all aspects of servitization. We like to welcome contributions from practitioners along with empirical studies of product manufacturers, utilities and technology vendors. Contributions from the academic fields of strategic management, marketing, operations management,...

The conference will feature: – Papers on the latest research in the field; – Applications focused tracks including on Regulation, Education, Financial and Health Services; – Round table discussions aimed at early career researchers where Editors of Journals in the field, including the...