Proposals may cover any topic within the field of marketing.

This industrial organization academic meeting is embedded into our long-time LCBR European Marketing Conference. We invite economics researchers classified as “L” according to the JEL classification to add a new and important dimension to our longstanding marketing conference.

Presenters from around the world are presenting their latest research findings on marketing and related topics.

Proposals may cover any topic on industrial organization that has some impact on or relationship with marketing (e.g. pricing, market entry, etc.). The 2013 forum will take place during one of the parallel session of our LCBR European Marketing Conference 2013.

The conference goals are to further debate, stimulate new research, and contribute to theory and practice on critical issues of gender, marketing and consumer behavior. Innovative perspectives, methods and topics are encouraged. Suggested subject areas include, but are not limited to: - Gender...

The 2006 Workshop will follow a format similar to the first workshop with significant time devoted to discussion and small group interaction. The workshop will be led by distinguished researchers presenting their relevant research. Participants will have the opportunity to interact with these...