Journal of advertising research
Advertising Research Foundation
| Alternative title: | Advertising research |
|---|---|
| Year of publication: |
1960-
|
| Published: |
1.1960/61; 2.1962 - |
| Publisher: |
New York, NY : Foundation |
| Subject: | Werbung | Advertising | Werbeplanung | Advertising planning | Werbewirkung | Advertising effects | Anzeigenwerbung |
| Published items: |
1011 hits in ECONIS - Online Catalogue of the ZBW
|
| Type of publication: | Journal |
|---|---|
| Language: | English |
| Notes: | Einzelne Hefte als "Special issue" bez. Weiterer Nachweis siehe Online-Ausgabe Nebent.: JAR |
| ISSN: | 0021-8499 |
| Other identifiers: | 219178-7 [ZDB] |
| Classification: | Öffentlichkeit ; Marketing ; skw-BIZ-07001 |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10000356956