Conjoint measurement : methods and applications
Anders Gustafsson; Andreas Herrmann; Frank Huber (eds.)
| Year of publication: |
2001 ; 2. ed.
|
|---|---|
| Other Persons: | Gustafsson, Anders (ed.) ; Herrmann, Andreas (contributor) ; Huber, Frank (contributor) |
| Publisher: |
Berlin : Springer |
| Subject: | Conjoint-Analyse | Conjoint analysis | Theorie | Theory | Marktforschung | Market research | Conjoint Measurement |
| Description of contents: | Table of Contents [swbplus.bsz-bw.de] ; Table of Contents [digitale-objekte.hbz-nrw.de] ; Description [swbplus.bsz-bw.de] ; Description [zbmath.org] |
| Published items: |
20 hits in ECONIS - Online Catalogue of the ZBW
|
| Extent: | VII, 542 S. graph. Darst. |
|---|---|
| Type of publication: | Book / Working Paper |
| Type of publication (narrower categories): | Aufsatzsammlung |
| Language: | English |
| Notes: | Literaturangaben Pp. : DM 192.49 |
| ISBN: | 3-540-42323-0 |
| Classification: | Marketing |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10001593247