Emotional, sensory, and social dimensions of consumer buying behavior

Ana Maria Soares and Maher Georges Elmashhara, editors

""This book explores the importance of the emotional side of shopping and discusses shopper behavior influences in a highly competitive, changing, and challenging retail industry"--Provided by publisher"--

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Year of publication:	[2020]
Other Persons:	Soares, Ana (ed.) ; Elmashhara, Maher Georges (ed.)
Publisher:	Hershey, PA : IGI Global
Subject:	Einzelhandel \| Retail trade \| Online-Handel \| Online retailing \| Konsumentenverhalten \| Consumer behaviour \| Einkaufsverhalten \| Shopping behaviour
Description of contents:	Table of Contents [gbv.de]
Published items:	14 hits in ECONIS - Online Catalogue of the ZBW

Extent:	XX, 424 Seiten Illustrationen
Series:	Premier reference source
Type of publication:	Book / Working Paper
Language:	English
Notes:	Includes bibliographical references and index 2002
ISBN:	978-1-7998-2220-2 ; 978-1-7998-2221-9 ; 9781799822226 ; 978-1-7998-2222-6
Source:	ECONIS - Online Catalogue of the ZBW

Persistent link: https://www.econbiz.de/10012063210