A case study and some propositions about marketing in a fast growth SME : is entrepreneurial marketing different?
Ben Lowe; Julian Lowe and David Lynch
| Year of publication: |
2010
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| Authors: | Lowe, Ben ; Lowe, Julian ; Lynch, David |
| Published in: |
Journal of strategic management education : JSME. - Shankill, Co. Dublin : Senate Hall Academic Publ., ISSN 1649-3877, ZDB-ID 22647296. - Vol. 6.2010, 4, p. 283-292
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| Type of publication: | Article |
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| Language: | English |
| Source: |
Persistent link: https://www.econbiz.de/10009911605