A case study on the service quality perception in a university mall : customers’ perspective
Year of publication: |
2022
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Authors: | Moohialdin, Ammar ; Islam, Muhammad Saiful |
Published in: |
International journal of productivity and quality management : IJPQM. - Olney, Bucks : Inderscience Enterprises, ISSN 1746-6482, ZDB-ID 2232968-7. - Vol. 36.2022, 3, p. 403-416
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Subject: | customers | SERVQUAL | E-C-B model | university mall | Dienstleistungsqualität | Service quality | Konsumentenverhalten | Consumer behaviour | Einkaufszentrum | Shopping center | Kundenzufriedenheit | Customer satisfaction | Hochschule | Higher education institution | Beziehungsmarketing | Relationship marketing |
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