A comparative analysis of electronic service quality in the online open market and social commerce : the case of Korean young adults
Year of publication: |
June 2018
|
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Authors: | Choi, Sukbong ; Kim, Jin Min |
Subject: | Online open market | Social commerce | Service quality | Kano model | Analytic hierarchy process | Dienstleistungsqualität | Online-Handel | Online retailing | Social Web | Social web | Electronic Commerce | E-commerce | Südkorea | South Korea | AHP-Verfahren | AHP approach | Kundenzufriedenheit | Customer satisfaction |
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