A data mining approach to optimise shelf space allocation in consideration of customer purchase and moving behaviours
Chieh-Yuan Tsai and Sheng-Hsiang Huang
| Year of publication: |
2015
|
|---|---|
| Authors: | Tsai, Chieh-yuan ; Huang, Sheng-hsiang |
| Published in: |
International journal of production research. - London : Taylor & Francis, ISSN 0020-7543, ZDB-ID 160477-6. - Vol. 53.2015, 3 (1.2.), p. 850-866
|
| Subject: | shelf space allocation | association rules | high-utility mobile sequential patterns | customer purchase and moving behaviour | Konsumentenverhalten | Consumer behaviour | Data Mining | Data mining |
| Extent: | graph. Darst. |
|---|---|
| Type of publication: | Article |
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10010493080