A dynamic pricing model with goodwill influenced by price-quality effect
Year of publication: |
2014
|
---|---|
Authors: | Huo, Jing ; Zhang, Ting |
Published in: |
International journal of management and decision making : IJMDM. - Geneva : Inderscience Enterprises Ltd., ISSN 1462-4621, ZDB-ID 2083012-9. - Vol. 13.2014, 2, p. 143-156
|
Subject: | pricing | quality | price-quality effect | Nerlove-arrow mode | goodwill | dynamic | equilibrium | monopoly | Produktqualität | Product quality | Monopol | Monopoly | Theorie | Theory | Geschäftswert | Goodwill | Preis | Price | Preismanagement | Pricing strategy | Konsumentenverhalten | Consumer behaviour | Dynamisches Gleichgewicht | Dynamic equilibrium |
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