A framework for medical tourists' satisfaction and loyalty by costumer segmentation and quality improvement
Mahdi Nakhaeinejad and Mohammad Hosein Moeinzadeh, Seyed Aliasghar Tabatabaei Bafrouei and Afarin Akhavan
| Year of publication: |
2022
|
|---|---|
| Authors: | Nakhaeinejad, Mahdi ; Moeinzadeh, Mohammad Hosein ; Bafrouei, Seyed Aliasghar Tabatabaei ; Akhavan, Afarin |
| Published in: |
Journal of hospitality and tourism insights. - Bingley : Emerald, ISSN 2514-9806, ZDB-ID 2935216-2. - Vol. 5.2022, 5, p. 1022-1033
|
| Subject: | House of quality | Medical tourism | TOPSIS | Tourist loyalty | Zeithaml customer pyramid | Gesundheitstourismus | Health tourism | Kundenzufriedenheit | Customer satisfaction | Beziehungsmarketing | Relationship marketing | Urlaubsverhalten | Holiday behaviour | Dienstleistungsqualität | Service quality | Produktqualität | Product quality | Konsumentenverhalten | Consumer behaviour | Qualitätsmanagement | Quality management | Marktsegmentierung | Market segmentation |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1108/JHTI-03-2021-0069 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10013483198