A fresh look on determinants of online repurchase intention
Ir. Jagjeet Singh Sarban Singh, Omkar Dastane, Herman Fassou Haba
| Year of publication: |
2022
|
|---|---|
| Authors: | Ir. Jagjeet Singh Sarban Singh ; Omkar Dastane ; Haba, Herman Fassou |
| Published in: |
Handbook of research on digital transformation management and tools. - Hershey, PA : IGI Global, ISBN 978-1-7998-9764-4. - 2022, p. 87-116
|
| Subject: | Konsumentenverhalten | Consumer behaviour | Online-Handel | Online retailing | Electronic Commerce | E-commerce | Dienstleistungsqualität | Service quality | Beziehungsmarketing | Relationship marketing | Virales Marketing | Viral marketing | Faktorenanalyse | Factor analysis |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz im Buch ; Book section |
| Language: | English |
| Other identifiers: | 10.4018/978-1-7998-9764-4.ch005 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10014438080