A holistic fuzzy approach to create competitive advantage via quality management in services industry (case study: life-insurance services)
Jalil Vaziri and Mohammad Ali Beheshtinia
| Year of publication: |
2016
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|---|---|
| Authors: | Vaziri, Jalil ; Beheshtinia, Mohammad Ali |
| Published in: |
Management decision : MD. - Bingley : Emerald Publishing Limited, ISSN 0025-1747, ZDB-ID 411946-0. - Vol. 54.2016, 8, p. 2035-2062
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| Subject: | SERVQUAL | Quality function deployment | Knapsack problem | Fuzzy logic | Kano’s model | Life-insurance services | Qualitätsmanagement | Quality management | Fuzzy-Set-Theorie | Fuzzy sets | Dienstleistungsqualität | Service quality | Dienstleistungssektor | Service industry | Wettbewerbsvorteil | Competitive advantage | Kundenzufriedenheit | Customer satisfaction | AHP-Verfahren | AHP approach |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1108/MD-11-2015-0535 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10011593505