A measure of consumer complaining behaviour in service industry : scale validation
Year of publication: |
June 2015
|
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Authors: | Kaur, Prabhjot ; Sharma, Sanjeev Kumar |
Published in: |
Paradigm : the journal of Institute of Management Technology. - Ghaziabad : IMT, ISSN 0971-8907, ZDB-ID 1420854-4. - Vol. 19.2015, 1, p. 37-51
|
Subject: | Consumer complaining behaviour (CCB) | service industry | exploratory and confirmatory factor analysis | validation | Konsumentenverhalten | Consumer behaviour | Dienstleistungssektor | Service industry | Beschwerdemanagement | Complaint management | Faktorenanalyse | Factor analysis | Dienstleistungsqualität | Service quality |
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