A model for multiple brand choice
Year of publication: |
2004
|
---|---|
Authors: | Baltas, George |
Published in: |
European Journal of Operational Research. - Elsevier, ISSN 0377-2217. - Vol. 154.2004, 1, p. 144-149
|
Publisher: |
Elsevier |
Saved in:
Online Resource
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