A multi-trait multi-method validity test of partworth estimates
Wagner Kamakura; Muammer Ozer
| Year of publication: |
2000
|
|---|---|
| Authors: | Kamakura, Wagner ; Ozer, Muammer |
| Published in: |
Conjoint measurement : methods and applications. - Berlin : Springer, ISBN 3-540-66526-9. - 1999, p. 225-251
|
| Subject: | Validität | Conjoint-Analyse | Conjoint analysis | Konsumentenverhalten | Consumer behaviour | Statistischer Test | Statistical test | Theorie | Theory |
| Extent: | Graph. Darst |
|---|---|
| Type of publication: | Article |
| Type of publication (narrower categories): | Aufsatz im Buch ; Book section |
| Language: | English |
| Notes: | In: Conjoint measurement |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10001444709