A novel recommendation model for online-to-offline service based on the customer network and service location
Yuchen Pan and Desheng Wu
| Year of publication: |
2020
|
|---|---|
| Authors: | Pan, Yuchen ; Wu, Desheng Dash |
| Subject: | customer network | O2O service recommendation | Online-to-offline model | rating matrix | service location | sparse data | Dienstleistungssektor | Service industry | Dienstleistung | Services | Dienstleistungsqualität | Service quality | Kundenzufriedenheit | Customer satisfaction | Beziehungsmarketing | Relationship marketing | Personalisierung | Personalization |
Online Resource
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1080/07421222.2020.1759927 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10012262567