A Porter framework for understanding the strategic potential of data mining for the Australian banking industry
Kate A. Smith; Mark S. Dale
| Year of publication: |
2004
|
|---|---|
| Authors: | Smith, Kate A. ; Dale, Mark S. |
| Published in: |
Organizational data mining : leveraging enterprise data resources for optimal performance. - Hershey, Pa. : Idea Group Pub., ISBN 1-59140-134-8. - 2004, p. 25-45
|
| Subject: | Bank | Privatkundengeschäft | Personal banking | Marktstruktur | Market structure | Marktmacht | Market power | Wettbewerbsstrategie | Competitive strategy | Australien | Australia | Data Mining | Data mining |
| Extent: | graph. Darst |
|---|---|
| Type of publication: | Article |
| Type of publication (narrower categories): | Aufsatz im Buch ; Book section |
| Language: | English |
| Notes: | Literaturangaben |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10001826543